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Dell social media case study #smu2 the power of crowdsourcing
Dell social media case study #smu2 the power of crowdsourcing
Case study: Crowdsourcing social responsibility
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Panel discussion: Accelerating cloud adoption in the public sector
Hiring Best Practices: Leveraging Social Media
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The role of crowdsourcing and social media in crisis mapping: a case
As climate change continues, wildfire outbreaks are becoming more frequent and more difficult to control. In mid-July 2017, a forest fire spread from the forests to the city of Split in Croatia. This unpredictable spread nearly caused emergency systems to collapse. Fortunately, a major tragedy was avoided due to the composure of the responsible services and the help of citizens. Citizens ...
Social media and crowdsourcing in disaster risk management: Trends
Social media and crowdsourcing (SMCS) are increasingly used as tools to govern disasters. Nevertheless, we have a limited understanding of how these technologies support disaster risk management (DRM). Based on a comprehensive literature review of 237 papers, we present a state-of-the-art of the research field linking SMCS with DRM.
Big crisis data, contradictions and perceived value of social media
In any case, the role of trust in social media crowdsourcing has attracted the attention of many researchers (e.g. Schimak et al., Citation 2015; Sharma et al., ... The results of the study confirm that social media crowdsourcing contributes to big data during pandemics, providing a high volume, variety, velocity and veracity of data. ...
Crowdsourcing Criminology: Social Media and Citizen Policing in Missing
Yet in 2011, they yielded an unprecedented amount of social media content" (p. 89). In this case, crowdsourcing emerged as a problem-solving model within the crime scene of the hockey riots (Dunsby & Howes, 2019). The policing of the hockey riots was unique because, unlike traditional policing approaches, social media and crowdsourcing ...
Crowdsourcing in the Social Media Era: A Case Study of Industrial
The study develops a framework to assess how social media and crowdsourcing can be integrated in an industrial context and reveals significant practical challenges to overcome. In recent years crowdsourcing has increased in popularity as a method of gathering new ideas and innovations outside the organization. To make crowdsourcing work, there is a basic requirement to make external parties ...
Crowdsourcing in the social media era: A case study of industrial
Request PDF | On Jan 1, 2013, H. Simula and others published Crowdsourcing in the social media era: A case study of industrial marketers | Find, read and cite all the research you need on ResearchGate
Social media and crowdsourcing in disaster risk management: Trends
Social media and crowdsourcing in disaster risk management: Trends, gaps, and insights ... (2020) point to the dominance of case studies, disaster, and context‐specific approaches in the field of disaster research and caution researchers to generalize their findings. It is, however, unclear to what extent this is the case for more recent
Harnessing user innovation for social media marketing: Case study of a
This study investigates how user innovation can be used as an engagement mechanism for crowdsourcing-based marketing initiatives. By building on an in-depth case study of a hamburger chain's crowdsourcing initiative, we analyze key activities in customers' value-creating processes, the crowdsourcer's value-creating processes, and innovation encounter processes.
JYX
Various digital marketing tools, especially social media platforms, provide new ways to foster the interaction between the parties. With the use of a case study, the study develops a framework to assess how social media and crowdsourcing can be integrated in an industrial context. The results reveal significant practical challenges to overcome ...
Remote Sensing
These range from the by-products of the information exchange in common social media platforms to data that is actively contributed by citizens ... Benjamin Herfort, and Melanie Eckle. 2016. "The Tasks of the Crowd: A Typology of Tasks in Geographic Information Crowdsourcing and a Case Study in Humanitarian Mapping" Remote Sensing 8, no. 10:
Using Crowdsourcing to Drive Business
Case Study In today's interconnected world, brands are increasingly leveraging the power of crowdsourcing to drive business growth and foster innovation. Crowdsourcing enables companies to tap into the collective wisdom and creativity of a diverse community of individuals to solve problems, generate ideas, and improve products and services.
PDF The role of crowdsourcing and social media in crisis mapping: a case
The role of crowdsourcing and social media in crisis mapping: a case study of a wildfire reaching Croatian City of Split Marina Tavra*, Ivan Racetin and Josip Peroš Abstract As climate change continues, wildfire outbreaks are becoming more frequent and more difficult to control. In mid-
Digital activism to achieve meaningful institutional change: A
As such, our case study of Cabotagestudien offers valuable theoretical and practical insights into the future of digital activism by revealing how the involved actors engaged in a systems-building approach through a bricolage of crowdsourcing, social media, and data analytics (Garud and Karnøe, 2003; Kukk et al., 2016).
How to use social media crowdsourcing effectively
1. Gain a better understanding of your customers. Crowdsourcing on social media is hands down the most effective way to know your customers better. Sure you can look at your analytics data to study customer behavior and preferences, but asking them directly provides unique insights and context.
Fighting misinformation on social media using crowdsourced ...
Here, we consider an alternative approach that builds off the large literature on collective intelligence and the "wisdom of crowds" (10, 11): using crowdsourcing (rather than professional fact-checkers) to assess the reliability of news websites (rather than individual stories), and then adjusting social media platform ranking algorithms such that users are more likely to see content from ...
Feasibility study of using crowdsourcing to identify critical affected
Social media can serve as a crowdsourcing platform for citizens' communication and information sharing during natural disasters and provide the timely data for identifying affected areas to support rapid damage assessment during disasters. ... J. Colton, M. Cameron, Emergency situation awareness: Twitter case studies, in: Proceedings of the ...
The role of crowdsourcing and social media in crisis mapping: a case
In addition, social media data were combined with other external data sources (e.g., Sentinel-2 satellite imagery) and authoritative data to establish geographic relationships between wildfire ...
Case Study
Harley-Davidson needed a way to turn fans, followers, and other online activities into actual retail/dealership visits. Overdrive proposed a social crowdsourcing promotion that created a photo mosaic. Users could submit their photos, be part of the Harley-Davidson catalog cover, visit the stores to get the catalog that they were part of, and ...
Crowdsourcing Criminology: Social Media and Citizen Policing in Missing
edented amount of social media content" (p. 89). In this case, crowdsourcing emerged as a problem-solving model within the crime scene of the hockey riots (Dunsby & Howes, 2019). The policing of the hockey riots was unique because, unlike traditional policing approaches, social media and crowdsourcing provided tools for ordinary citizens to ...
Building social translucence in a crowdsourcing process: A case study
Abstract. This study aims to advance research on crowdsourcing processes by exploring practices that foster collaboration between internal employees and external users. We conduct a case study of Miui.com, a crowdsourcing platform launched by one of the world's leading smartphone makers and also a Fortune 500 company, Xiaomi Inc. Our findings ...
Exploring uses of social media in a global corporation
Findings. The main uses of social media were identified and conceptualized based on the case company data. Internally, social media was used to for internal communication and knowledge transfer, to reach personnel and to conduct internal idea crowdsourcing. Externally, social media was used to enhance communications related to the company brand ...
IJGI
Points of interest (POIs) such as stores, gas stations, and parking lots are particularly important for maps. Using gas station as a case study, this paper proposed a novel approach to enhance POI information using low-frequency vehicle trajectory data and social media data. First, the proposed method extracted spatial information of the gas station from sparse vehicle trace data in two steps ...
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COMMENTS
As climate change continues, wildfire outbreaks are becoming more frequent and more difficult to control. In mid-July 2017, a forest fire spread from the forests to the city of Split in Croatia. This unpredictable spread nearly caused emergency systems to collapse. Fortunately, a major tragedy was avoided due to the composure of the responsible services and the help of citizens. Citizens ...
Social media and crowdsourcing (SMCS) are increasingly used as tools to govern disasters. Nevertheless, we have a limited understanding of how these technologies support disaster risk management (DRM). Based on a comprehensive literature review of 237 papers, we present a state-of-the-art of the research field linking SMCS with DRM.
In any case, the role of trust in social media crowdsourcing has attracted the attention of many researchers (e.g. Schimak et al., Citation 2015; Sharma et al., ... The results of the study confirm that social media crowdsourcing contributes to big data during pandemics, providing a high volume, variety, velocity and veracity of data. ...
Yet in 2011, they yielded an unprecedented amount of social media content" (p. 89). In this case, crowdsourcing emerged as a problem-solving model within the crime scene of the hockey riots (Dunsby & Howes, 2019). The policing of the hockey riots was unique because, unlike traditional policing approaches, social media and crowdsourcing ...
The study develops a framework to assess how social media and crowdsourcing can be integrated in an industrial context and reveals significant practical challenges to overcome. In recent years crowdsourcing has increased in popularity as a method of gathering new ideas and innovations outside the organization. To make crowdsourcing work, there is a basic requirement to make external parties ...
Request PDF | On Jan 1, 2013, H. Simula and others published Crowdsourcing in the social media era: A case study of industrial marketers | Find, read and cite all the research you need on ResearchGate
Social media and crowdsourcing in disaster risk management: Trends, gaps, and insights ... (2020) point to the dominance of case studies, disaster, and context‐specific approaches in the field of disaster research and caution researchers to generalize their findings. It is, however, unclear to what extent this is the case for more recent
This study investigates how user innovation can be used as an engagement mechanism for crowdsourcing-based marketing initiatives. By building on an in-depth case study of a hamburger chain's crowdsourcing initiative, we analyze key activities in customers' value-creating processes, the crowdsourcer's value-creating processes, and innovation encounter processes.
Various digital marketing tools, especially social media platforms, provide new ways to foster the interaction between the parties. With the use of a case study, the study develops a framework to assess how social media and crowdsourcing can be integrated in an industrial context. The results reveal significant practical challenges to overcome ...
These range from the by-products of the information exchange in common social media platforms to data that is actively contributed by citizens ... Benjamin Herfort, and Melanie Eckle. 2016. "The Tasks of the Crowd: A Typology of Tasks in Geographic Information Crowdsourcing and a Case Study in Humanitarian Mapping" Remote Sensing 8, no. 10:
Case Study In today's interconnected world, brands are increasingly leveraging the power of crowdsourcing to drive business growth and foster innovation. Crowdsourcing enables companies to tap into the collective wisdom and creativity of a diverse community of individuals to solve problems, generate ideas, and improve products and services.
The role of crowdsourcing and social media in crisis mapping: a case study of a wildfire reaching Croatian City of Split Marina Tavra*, Ivan Racetin and Josip Peroš Abstract As climate change continues, wildfire outbreaks are becoming more frequent and more difficult to control. In mid-
As such, our case study of Cabotagestudien offers valuable theoretical and practical insights into the future of digital activism by revealing how the involved actors engaged in a systems-building approach through a bricolage of crowdsourcing, social media, and data analytics (Garud and Karnøe, 2003; Kukk et al., 2016).
1. Gain a better understanding of your customers. Crowdsourcing on social media is hands down the most effective way to know your customers better. Sure you can look at your analytics data to study customer behavior and preferences, but asking them directly provides unique insights and context.
Here, we consider an alternative approach that builds off the large literature on collective intelligence and the "wisdom of crowds" (10, 11): using crowdsourcing (rather than professional fact-checkers) to assess the reliability of news websites (rather than individual stories), and then adjusting social media platform ranking algorithms such that users are more likely to see content from ...
Social media can serve as a crowdsourcing platform for citizens' communication and information sharing during natural disasters and provide the timely data for identifying affected areas to support rapid damage assessment during disasters. ... J. Colton, M. Cameron, Emergency situation awareness: Twitter case studies, in: Proceedings of the ...
In addition, social media data were combined with other external data sources (e.g., Sentinel-2 satellite imagery) and authoritative data to establish geographic relationships between wildfire ...
Harley-Davidson needed a way to turn fans, followers, and other online activities into actual retail/dealership visits. Overdrive proposed a social crowdsourcing promotion that created a photo mosaic. Users could submit their photos, be part of the Harley-Davidson catalog cover, visit the stores to get the catalog that they were part of, and ...
edented amount of social media content" (p. 89). In this case, crowdsourcing emerged as a problem-solving model within the crime scene of the hockey riots (Dunsby & Howes, 2019). The policing of the hockey riots was unique because, unlike traditional policing approaches, social media and crowdsourcing provided tools for ordinary citizens to ...
Abstract. This study aims to advance research on crowdsourcing processes by exploring practices that foster collaboration between internal employees and external users. We conduct a case study of Miui.com, a crowdsourcing platform launched by one of the world's leading smartphone makers and also a Fortune 500 company, Xiaomi Inc. Our findings ...
Findings. The main uses of social media were identified and conceptualized based on the case company data. Internally, social media was used to for internal communication and knowledge transfer, to reach personnel and to conduct internal idea crowdsourcing. Externally, social media was used to enhance communications related to the company brand ...
Points of interest (POIs) such as stores, gas stations, and parking lots are particularly important for maps. Using gas station as a case study, this paper proposed a novel approach to enhance POI information using low-frequency vehicle trajectory data and social media data. First, the proposed method extracted spatial information of the gas station from sparse vehicle trace data in two steps ...