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How to Write a Rhetorical Analysis | Key Concepts & Examples

Published on August 28, 2020 by Jack Caulfield . Revised on July 23, 2023.

A rhetorical analysis is a type of essay  that looks at a text in terms of rhetoric. This means it is less concerned with what the author is saying than with how they say it: their goals, techniques, and appeals to the audience.

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Table of contents

Key concepts in rhetoric, analyzing the text, introducing your rhetorical analysis, the body: doing the analysis, concluding a rhetorical analysis, other interesting articles, frequently asked questions about rhetorical analysis.

Rhetoric, the art of effective speaking and writing, is a subject that trains you to look at texts, arguments and speeches in terms of how they are designed to persuade the audience. This section introduces a few of the key concepts of this field.

Appeals: Logos, ethos, pathos

Appeals are how the author convinces their audience. Three central appeals are discussed in rhetoric, established by the philosopher Aristotle and sometimes called the rhetorical triangle: logos, ethos, and pathos.

Logos , or the logical appeal, refers to the use of reasoned argument to persuade. This is the dominant approach in academic writing , where arguments are built up using reasoning and evidence.

Ethos , or the ethical appeal, involves the author presenting themselves as an authority on their subject. For example, someone making a moral argument might highlight their own morally admirable behavior; someone speaking about a technical subject might present themselves as an expert by mentioning their qualifications.

Pathos , or the pathetic appeal, evokes the audience’s emotions. This might involve speaking in a passionate way, employing vivid imagery, or trying to provoke anger, sympathy, or any other emotional response in the audience.

These three appeals are all treated as integral parts of rhetoric, and a given author may combine all three of them to convince their audience.

Text and context

In rhetoric, a text is not necessarily a piece of writing (though it may be this). A text is whatever piece of communication you are analyzing. This could be, for example, a speech, an advertisement, or a satirical image.

In these cases, your analysis would focus on more than just language—you might look at visual or sonic elements of the text too.

The context is everything surrounding the text: Who is the author (or speaker, designer, etc.)? Who is their (intended or actual) audience? When and where was the text produced, and for what purpose?

Looking at the context can help to inform your rhetorical analysis. For example, Martin Luther King, Jr.’s “I Have a Dream” speech has universal power, but the context of the civil rights movement is an important part of understanding why.

Claims, supports, and warrants

A piece of rhetoric is always making some sort of argument, whether it’s a very clearly defined and logical one (e.g. in a philosophy essay) or one that the reader has to infer (e.g. in a satirical article). These arguments are built up with claims, supports, and warrants.

A claim is the fact or idea the author wants to convince the reader of. An argument might center on a single claim, or be built up out of many. Claims are usually explicitly stated, but they may also just be implied in some kinds of text.

The author uses supports to back up each claim they make. These might range from hard evidence to emotional appeals—anything that is used to convince the reader to accept a claim.

The warrant is the logic or assumption that connects a support with a claim. Outside of quite formal argumentation, the warrant is often unstated—the author assumes their audience will understand the connection without it. But that doesn’t mean you can’t still explore the implicit warrant in these cases.

For example, look at the following statement:

We can see a claim and a support here, but the warrant is implicit. Here, the warrant is the assumption that more likeable candidates would have inspired greater turnout. We might be more or less convinced by the argument depending on whether we think this is a fair assumption.

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Rhetorical analysis isn’t a matter of choosing concepts in advance and applying them to a text. Instead, it starts with looking at the text in detail and asking the appropriate questions about how it works:

  • What is the author’s purpose?
  • Do they focus closely on their key claims, or do they discuss various topics?
  • What tone do they take—angry or sympathetic? Personal or authoritative? Formal or informal?
  • Who seems to be the intended audience? Is this audience likely to be successfully reached and convinced?
  • What kinds of evidence are presented?

By asking these questions, you’ll discover the various rhetorical devices the text uses. Don’t feel that you have to cram in every rhetorical term you know—focus on those that are most important to the text.

The following sections show how to write the different parts of a rhetorical analysis.

Like all essays, a rhetorical analysis begins with an introduction . The introduction tells readers what text you’ll be discussing, provides relevant background information, and presents your thesis statement .

Hover over different parts of the example below to see how an introduction works.

Martin Luther King, Jr.’s “I Have a Dream” speech is widely regarded as one of the most important pieces of oratory in American history. Delivered in 1963 to thousands of civil rights activists outside the Lincoln Memorial in Washington, D.C., the speech has come to symbolize the spirit of the civil rights movement and even to function as a major part of the American national myth. This rhetorical analysis argues that King’s assumption of the prophetic voice, amplified by the historic size of his audience, creates a powerful sense of ethos that has retained its inspirational power over the years.

The body of your rhetorical analysis is where you’ll tackle the text directly. It’s often divided into three paragraphs, although it may be more in a longer essay.

Each paragraph should focus on a different element of the text, and they should all contribute to your overall argument for your thesis statement.

Hover over the example to explore how a typical body paragraph is constructed.

King’s speech is infused with prophetic language throughout. Even before the famous “dream” part of the speech, King’s language consistently strikes a prophetic tone. He refers to the Lincoln Memorial as a “hallowed spot” and speaks of rising “from the dark and desolate valley of segregation” to “make justice a reality for all of God’s children.” The assumption of this prophetic voice constitutes the text’s strongest ethical appeal; after linking himself with political figures like Lincoln and the Founding Fathers, King’s ethos adopts a distinctly religious tone, recalling Biblical prophets and preachers of change from across history. This adds significant force to his words; standing before an audience of hundreds of thousands, he states not just what the future should be, but what it will be: “The whirlwinds of revolt will continue to shake the foundations of our nation until the bright day of justice emerges.” This warning is almost apocalyptic in tone, though it concludes with the positive image of the “bright day of justice.” The power of King’s rhetoric thus stems not only from the pathos of his vision of a brighter future, but from the ethos of the prophetic voice he adopts in expressing this vision.

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See an example

rhetorical analysis thesis example

The conclusion of a rhetorical analysis wraps up the essay by restating the main argument and showing how it has been developed by your analysis. It may also try to link the text, and your analysis of it, with broader concerns.

Explore the example below to get a sense of the conclusion.

It is clear from this analysis that the effectiveness of King’s rhetoric stems less from the pathetic appeal of his utopian “dream” than it does from the ethos he carefully constructs to give force to his statements. By framing contemporary upheavals as part of a prophecy whose fulfillment will result in the better future he imagines, King ensures not only the effectiveness of his words in the moment but their continuing resonance today. Even if we have not yet achieved King’s dream, we cannot deny the role his words played in setting us on the path toward it.

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The goal of a rhetorical analysis is to explain the effect a piece of writing or oratory has on its audience, how successful it is, and the devices and appeals it uses to achieve its goals.

Unlike a standard argumentative essay , it’s less about taking a position on the arguments presented, and more about exploring how they are constructed.

The term “text” in a rhetorical analysis essay refers to whatever object you’re analyzing. It’s frequently a piece of writing or a speech, but it doesn’t have to be. For example, you could also treat an advertisement or political cartoon as a text.

Logos appeals to the audience’s reason, building up logical arguments . Ethos appeals to the speaker’s status or authority, making the audience more likely to trust them. Pathos appeals to the emotions, trying to make the audience feel angry or sympathetic, for example.

Collectively, these three appeals are sometimes called the rhetorical triangle . They are central to rhetorical analysis , though a piece of rhetoric might not necessarily use all of them.

In rhetorical analysis , a claim is something the author wants the audience to believe. A support is the evidence or appeal they use to convince the reader to believe the claim. A warrant is the (often implicit) assumption that links the support with the claim.

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How to Write a Rhetorical Analysis: 6 Steps and an Outline for Your Next Essay

by Kaelyn Barron | 6 comments

how to write a rhetorical analysis blog post image

Students are often given the assignment of writing a rhetorical analysis, in which they must analyze how a speaker makes an argument, and evaluate whether or not they do so effectively.

However, this practice is useful not only for students, but for all of us who want to evaluate everyday arguments—whether they’re made by advertisers, politicians, or our friends—and learn to think more critically on our own.

What Is a Rhetorical Analysis?

A rhetorical analysis is an essay that examines and evaluates a text (or sometimes other types of media, such as video) based on its rhetoric . Rather than focusing on what the actual message is, a rhetorical analysis looks at how that message is created and delivered.

In writing your rhetorical analysis, you’ll examine the author or creator’s goals, techniques, and appeals to their audience (which you’ll summarize in your essay’s thesis).

How to Write a Rhetorical Analysis

Follow these 6 steps to write a rhetorical analysis that’s clear and insightful.

1. Identify the 4 elements of rhetoric.

elements of rhetoric audience image

Start your analysis by taking note of the following rhetorical elements:

Audience : Who is the piece intended for? Depending on the medium being used, the audience might consist of readers, spectators, listeners, or viewers. What might you infer about this audience and their backgrounds (age group, political preferences, etc.)?

Purpose : What is the speaker’s purpose? What is the outcome that they wish or intend to incite? What are they trying to convince their audience of?

Medium : How is the message being delivered? Through writing, video, images, audio, or some other medium?

Context : Consider the time, place, and social climate of when the material was originally produced. What else was going on during that time?

2. Describe the rhetorical appeals.

Identify and describe the rhetorical appeals used by the speaker, as well as other devices, such as tone , syntax , imagery , etc.

The 3 main rhetorical appeals, established by Aristotle, are ethos , pathos , and logos . They describe how the speaker appeals to an audience’s ethics, emotions, and logic, respectively. This can be done in a number of ways, including imagery, anecdotes, examples, or specific data.

3. Analyze.

Next, it’s time to analyze how and why the speaker uses those devices to appeal to their audience.

As noted above, there are many ways for a speaker to use these devices and appeals. Analyze which methods they chose, how they applied them, and why you think they chose them.

4. Evaluate.

Finally, evaluate the author’s success in using these techniques to reach their goals. Do you think they were effective? Why or why not?

If you don’t think they were effective, what effect do you think they will have instead on the audience? Your evaluation is important because it will become your main argument, or thesis.

5. State your thesis.

Now that you’ve completed your analysis of the material, try to summarize it into one clear, concise thesis statement that will form the foundation of your essay.

Your thesis statement should summarize: 1) the argument or purpose of the speaker; 2) the methods the speaker uses; and 3) the effectiveness of those methods.

For example: In [Title of the Work], the author convincingly argues in favor of education reform by using specific data, compelling anecdotes, and her experience as a teacher.

6. Organize your ideas and evidence.

writing a rhetorical analysis image

Next, using your thesis statement as a foundation, organize your ideas and evidence into a coherent outline.

For example, you might organize your body paragraphs into 3 categories: one paragraph for each of the rhetorical appeals (ethos, pathos, and logos), with specific examples of how the speaker makes those appeals.

How Do You Write a Rhetorical Analysis Introduction?

The introduction to your rhetorical analysis essay doesn’t need to be too lengthy or detailed. However, there are a few things you should introduce before jumping into your analysis.

You should start with some contextual information, so your reader can understand what kind of material you’ll be analyzing. Be sure to reference the title, the writer/speaker, and any other relevant details about the work (this can include the year it was published, or background information about what was going on at that time).

Then, you should state your thesis, which will explain what you’ll be arguing in your essay. From there, you can transition into the main body of your analysis.

Rhetorical Analysis Outline

The following outline is an example of how you could structure your rhetorical analysis. To make planning your essay easier, you can simply copy and paste this outline and fill it in with your thesis and supporting examples.

  • Describe the 4 elements of rhetoric (audience, purpose, medium, and context), and identify the speaker
  • State your thesis
  • Describe how the speaker makes an appeal to ethos (the audience’s sense of ethical responsibility)
  • Use specific examples, referring to word choice, tone, anecdotes, and other devices
  • Describe how the speaker makes an appeal to pathos (the audience’s emotions)
  • Describe how the speaker makes an appeal to logos (logic)
  • Rephrase your thesis
  • Leave your audience with a call to action, or something to think about (this could be a question, or a parting thought

How Many Words Should a Rhetorical Analysis Be?

There’s no strict rule for how many words your rhetorical analysis should be, although you might be given specific guidelines by your instructor.

In general, however, these essays aren’t very long, ranging anywhere from 500–1,000 words. The important thing is that your analysis is complete and you adequately support your thesis.

Analyzing Rhetoric

Analyzing rhetoric is one way to evaluate the work of other writers and creators, and it can also show you new strategies for making your own arguments more effectively.

Next time you read an article or listen to a speech, don’t just pay attention to what the author or speaker says, but how they say it. This is an important step in critical thinking that will help you to draw your own conclusions and evaluate different forms of media more critically.

Did you find this post helpful? Let us know in the comments below!

If you enjoyed this post, then you might also like:

  • How to Write a Literary Analysis: 6 Tips for the Perfect Essay
  • How to Write a Reflection Paper in 5 Steps (plus Template and Sample Essay)
  • What Is Rhetoric? Definitions and Examples to Make Your Writing More Effective
  • 17 of the Most Common Literary Devices Every Reader and Writer Should Know

Kaelyn Barron

As a blog writer for TCK Publishing, Kaelyn loves crafting fun and helpful content for writers, readers, and creative minds alike. She has a degree in International Affairs with a minor in Italian Studies, but her true passion has always been writing. Working remotely allows her to do even more of the things she loves, like traveling, cooking, and spending time with her family.

Returning Student to USF

Thank you, thank you, thank you!!! This was so helpful, and I have been anxious about this paper I must write. I just could not figure out how to get started or which way I should put it in order. Your guidelines and suggestions have really eased my mind. If I did not say it before, THANK YOU!

Lollie

I have taken a few years of English and comp classes, but this article helped me more than any of those! Breaking it down helped me immensely. Thank you!!

Ronald Walker

Ms. Barron, thank you so much for your post, which is clearly written, comprehensive, and succinct. I am a teacher, and I thought that I would introduce students to rhetorical analysis by asking them (actually we will write together) to write a rhetorical analysis of the Pledge of Allegiance. Your post provides an EXCELLENT overview of the process and (different) parts. We will just write a one-page-paragraph, to begin. Thank you, again.

Kaelyn Barron

Thank you Ronald, I am so happy to hear that you found the post helpful for your class! :)

Naveed

Kaelyn, thank you for your post. I am given a book to write the Rhetorical analysis. I hope your guidelines will serve the purpose. God bless you. Prayers.

I hope you found the post helpful for writing your rhetorical analysis! :)

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How to Write a Rhetorical Analysis Essay–Examples & Template

rhetorical analysis thesis example

What is a Rhetorical Analysis Essay?

A rhetorical analysis essay is, as the name suggests, an analysis of someone else’s writing (or speech, or advert, or even cartoon) and how they use not only words but also rhetorical techniques to influence their audience in a certain way. A rhetorical analysis is less interested in what the author is saying and more in how they present it, what effect this has on their readers, whether they achieve their goals, and what approach they use to get there. 

Its structure is similar to that of most essays: An Introduction presents your thesis, a Body analyzes the text you have chosen, breaks it down into sections and explains how arguments have been constructed and how each part persuades, informs, or entertains the reader, and a Conclusion section sums up your evaluation. 

Note that your personal opinion on the matter is not relevant for your analysis and that you don’t state anywhere in your essay whether you agree or disagree with the stance the author takes.

In the following, we will define the key rhetorical concepts you need to write a good rhetorical analysis and give you some practical tips on where to start.

Key Rhetorical Concepts

Your goal when writing a rhetorical analysis is to think about and then carefully describe how the author has designed their text so that it has the intended effect on their audience. To do that, you need to consider a number of key rhetorical strategies: Rhetorical appeals (“Ethos”, “Logos”, and “Pathos”), context, as well as claims, supports, and warrants.

Ethos, Logos, and Pathos were introduced by Aristotle, way back in the 4th century BC, as the main ways in which language can be used to persuade an audience. They still represent the basis of any rhetorical analysis and are often referred to as the “rhetorical triangle”. 

These and other rhetorical techniques can all be combined to create the intended effect, and your job as the one analyzing a text is to break the writer’s arguments down and identify the concepts they are based on.

Rhetorical Appeals

Rhetorical appeal #1: ethos.

Ethos refers to the reputation or authority of the writer regarding the topic of their essay or speech and to how they use this to appeal to their audience. Just like we are more likely to buy a product from a brand or vendor we have confidence in than one we don’t know or have reason to distrust, Ethos-driven texts or speeches rely on the reputation of the author to persuade the reader or listener. When you analyze an essay, you should therefore look at how the writer establishes Ethos through rhetorical devices.

Does the author present themselves as an authority on their subject? If so, how? 

Do they highlight how impeccable their own behavior is to make a moral argument? 

Do they present themselves as an expert by listing their qualifications or experience to convince the reader of their opinion on something?

Rhetorical appeal #2: Pathos

The purpose of Pathos-driven rhetoric is to appeal to the reader’s emotions. A common example of pathos as a rhetorical means is adverts by charities that try to make you donate money to a “good cause”. To evoke the intended emotions in the reader, an author may use passionate language, tell personal stories, and employ vivid imagery so that the reader can imagine themselves in a certain situation and feel empathy with or anger towards others.

Rhetorical appeal #3: Logos

Logos, the “logical” appeal, uses reason to persuade. Reason and logic, supported by data, evidence, clearly defined methodology, and well-constructed arguments, are what most academic writing is based on. Emotions, those of the researcher/writer as well as those of the reader, should stay out of such academic texts, as should anyone’s reputation, beliefs, or personal opinions. 

Text and Context

To analyze a piece of writing, a speech, an advertisement, or even a satirical drawing, you need to look beyond the piece of communication and take the context in which it was created and/or published into account. 

Who is the person who wrote the text/drew the cartoon/designed the ad..? What audience are they trying to reach? Where was the piece published and what was happening there around that time? 

A political speech, for example, can be powerful even when read decades later, but the historical context surrounding it is an important aspect of the effect it was intended to have. 

Claims, Supports, and Warrants

To make any kind of argument, a writer needs to put forward specific claims, support them with data or evidence or even a moral or emotional appeal, and connect the dots logically so that the reader can follow along and agree with the points made.

The connections between statements, so-called “warrants”, follow logical reasoning but are not always clearly stated—the author simply assumes the reader understands the underlying logic, whether they present it “explicitly” or “implicitly”. Implicit warrants are commonly used in advertisements where seemingly happy people use certain products, wear certain clothes, accessories, or perfumes, or live certain lifestyles – with the connotation that, first, the product/perfume/lifestyle is what makes that person happy and, second, the reader wants to be as happy as the person in the ad. Some warrants are never clearly stated, and your job when writing a rhetorical analysis essay is therefore to identify them and bring them to light, to evaluate their validity, their effect on the reader, and the use of such means by the writer/creator. 

bust of plato the philosopher, rhetorical analysis essay

What are the Five Rhetorical Situations?

A “rhetorical situation” refers to the circumstance behind a text or other piece of communication that arises from a given context. It explains why a rhetorical piece was created, what its purpose is, and how it was constructed to achieve its aims.

Rhetorical situations can be classified into the following five categories:

Asking such questions when you analyze a text will help you identify all the aspects that play a role in the effect it has on its audience, and will allow you to evaluate whether it achieved its aims or where it may have failed to do so.

Rhetorical Analysis Essay Outline

Analyzing someone else’s work can seem like a big task, but as with every assignment or writing endeavor, you can break it down into smaller, well-defined steps that give you a practical structure to follow. 

To give you an example of how the different parts of your text may look when it’s finished, we will provide you with some excerpts from this rhetorical analysis essay example (which even includes helpful comments) published on the Online Writing Lab website of Excelsior University in Albany, NY. The text that this essay analyzes is this article on why one should or shouldn’t buy an Ipad. If you want more examples so that you can build your own rhetorical analysis template, have a look at this essay on Nabokov’s Lolita and the one provided here about the “Shitty First Drafts” chapter of Anne Lamott’s writing instruction book “Bird by Bird”.

Analyzing the Text

When writing a rhetorical analysis, you don’t choose the concepts or key points you think are relevant or want to address. Rather, you carefully read the text several times asking yourself questions like those listed in the last section on rhetorical situations to identify how the text “works” and how it was written to achieve that effect.

Start with focusing on the author : What do you think was their purpose for writing the text? Do they make one principal claim and then elaborate on that? Or do they discuss different topics? 

Then look at what audience they are talking to: Do they want to make a group of people take some action? Vote for someone? Donate money to a good cause? Who are these people? Is the text reaching this specific audience? Why or why not?

What tone is the author using to address their audience? Are they trying to evoke sympathy? Stir up anger? Are they writing from a personal perspective? Are they painting themselves as an authority on the topic? Are they using academic or informal language?

How does the author support their claims ? What kind of evidence are they presenting? Are they providing explicit or implicit warrants? Are these warrants valid or problematic? Is the provided evidence convincing?  

Asking yourself such questions will help you identify what rhetorical devices a text uses and how well they are put together to achieve a certain aim. Remember, your own opinion and whether you agree with the author are not the point of a rhetorical analysis essay – your task is simply to take the text apart and evaluate it.

If you are still confused about how to write a rhetorical analysis essay, just follow the steps outlined below to write the different parts of your rhetorical analysis: As every other essay, it consists of an Introduction , a Body (the actual analysis), and a Conclusion .

Rhetorical Analysis Introduction

The Introduction section briefly presents the topic of the essay you are analyzing, the author, their main claims, a short summary of the work by you, and your thesis statement . 

Tell the reader what the text you are going to analyze represents (e.g., historically) or why it is relevant (e.g., because it has become some kind of reference for how something is done). Describe what the author claims, asserts, or implies and what techniques they use to make their argument and persuade their audience. Finish off with your thesis statement that prepares the reader for what you are going to present in the next section – do you think that the author’s assumptions/claims/arguments were presented in a logical/appealing/powerful way and reached their audience as intended?

Have a look at an excerpt from the sample essay linked above to see what a rhetorical analysis introduction can look like. See how it introduces the author and article , the context in which it originally appeared , the main claims the author makes , and how this first paragraph ends in a clear thesis statement that the essay will then elaborate on in the following Body section:

Cory Doctorow ’s article on BoingBoing is an older review of the iPad , one of Apple’s most famous products. At the time of this article, however, the iPad was simply the latest Apple product to hit the market and was not yet so popular. Doctorow’s entire career has been entrenched in and around technology. He got his start as a CD-ROM programmer and is now a successful blogger and author. He is currently the co-editor of the BoingBoing blog on which this article was posted. One of his main points in this article comes from Doctorow’s passionate advocacy of free digital media sharing. He argues that the iPad is just another way for established technology companies to control our technological freedom and creativity . In “ Why I Won’t Buy an iPad (and Think You Shouldn’t, Either) ” published on Boing Boing in April of 2010, Cory Doctorow successfully uses his experience with technology, facts about the company Apple, and appeals to consumer needs to convince potential iPad buyers that Apple and its products, specifically the iPad, limit the digital rights of those who use them by controlling and mainstreaming the content that can be used and created on the device . 

Doing the Rhetorical Analysis

The main part of your analysis is the Body , where you dissect the text in detail. Explain what methods the author uses to inform, entertain, and/or persuade the audience. Use Aristotle’s rhetorical triangle and the other key concepts we introduced above. Use quotations from the essay to demonstrate what you mean. Work out why the writer used a certain approach and evaluate (and again, demonstrate using the text itself) how successful they were. Evaluate the effect of each rhetorical technique you identify on the audience and judge whether the effect is in line with the author’s intentions.

To make it easy for the reader to follow your thought process, divide this part of your essay into paragraphs that each focus on one strategy or one concept , and make sure they are all necessary and contribute to the development of your argument(s).

One paragraph of this section of your essay could, for example, look like this:

One example of Doctorow’s position is his comparison of Apple’s iStore to Wal-Mart. This is an appeal to the consumer’s logic—or an appeal to logos. Doctorow wants the reader to take his comparison and consider how an all-powerful corporation like the iStore will affect them. An iPad will only allow for apps and programs purchased through the iStore to be run on it; therefore, a customer must not only purchase an iPad but also any programs he or she wishes to use. Customers cannot create their own programs or modify the hardware in any way. 

As you can see, the author of this sample essay identifies and then explains to the reader how Doctorow uses the concept of Logos to appeal to his readers – not just by pointing out that he does it but by dissecting how it is done.

Rhetorical Analysis Conclusion

The conclusion section of your analysis should restate your main arguments and emphasize once more whether you think the author achieved their goal. Note that this is not the place to introduce new information—only rely on the points you have discussed in the body of your essay. End with a statement that sums up the impact the text has on its audience and maybe society as a whole:

Overall, Doctorow makes a good argument about why there are potentially many better things to drop a great deal of money on instead of the iPad. He gives some valuable information and facts that consumers should take into consideration before going out to purchase the new device. He clearly uses rhetorical tools to help make his case, and, overall, he is effective as a writer, even if, ultimately, he was ineffective in convincing the world not to buy an iPad . 

Frequently Asked Questions about Rhetorical Analysis Essays 

What is a rhetorical analysis essay.

A rhetorical analysis dissects a text or another piece of communication to work out and explain how it impacts its audience, how successfully it achieves its aims, and what rhetorical devices it uses to do that. 

While argumentative essays usually take a stance on a certain topic and argue for it, a rhetorical analysis identifies how someone else constructs their arguments and supports their claims.

What is the correct rhetorical analysis essay format?

Like most other essays, a rhetorical analysis contains an Introduction that presents the thesis statement, a Body that analyzes the piece of communication, explains how arguments have been constructed, and illustrates how each part persuades, informs, or entertains the reader, and a Conclusion section that summarizes the results of the analysis. 

What is the “rhetorical triangle”?

The rhetorical triangle was introduced by Aristotle as the main ways in which language can be used to persuade an audience: Logos appeals to the audience’s reason, Ethos to the writer’s status or authority, and Pathos to the reader’s emotions. Logos, Ethos, and Pathos can all be combined to create the intended effect, and your job as the one analyzing a text is to break the writer’s arguments down and identify what specific concepts each is based on.

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How to Write a Rhetorical Analysis Thesis

November 20, 2021 by Beth Hall

One of the first steps of writing a rhetorical analysis essay is knowing how to write a rhetorical analysis thesis.

Rhetorical analysis thesis statements can seem intimidating, but they do not have to be.

While the thesis is a small portion of an essay, it carries significant weight and impact, especially on the AP® Lang exam. For example, on AP® Lang rubric, a defensible thesis is one out of six possible points.

So, what is a defensible thesis and how do you write one for a rhetorical analysis essay?

A defensible thesis means that the thesis or position can be justified, proven, or defended.

You can craft a rhetorical analysis thesis statement with the following steps:

Step 1: As you are reading the passage, look for strategies or choices the author utilizes. Ask: What rhetorical choices does the writer/speaker make? (ie. juxtaposition, allusion, etc) This will be the basis of your thesis statement.

Step 2: Mention the author’s purpose in the thesis. Ask: Why did he/she make these choices? Why did he/she write this?

Step 3: Consider the effect on the audience. This step is not mandatory or always appropriate, but it can strengthen the thesis. The effect is looking at the author’s call to action. Ask: How does he/she want the audience to think/act?

how-to-write-a-rhetorical-analysis-thesis

Now that you understand the basis of a thesis statement, let’s talk about where this thesis goes in the essay.

The thesis is best placed in the introductory paragraph. By placing it in the introduction, it gives you a direction for your writing (and often where readers go looking for the thesis). The introduction contains the hook, context, and thesis statement. Often, the context and the thesis are combined together (look at the example below). The context identifies the specific passage you are talking about in your essay.

You can write only a thesis statement for an introductory paragraph if you are short on time, but it is better to have a well-developed introduction. If you want to know more about writing an introduction, you can watch the video here.

Let’s put this information together and look at an example of a thesis statement.

In Leonid Fridman’s passionate article “America Needs its Nerds,” ← context

he defines “geek” and contrasts America with other industrialized nations to develop his argument that America values athletes more than intellectuals. ← thesis

By doing so, Fridman urges readers to reprioritize the current social hierarchy. ← Effect

If you are feeling unsure about thesis statements or need a place to start, sentence frames are a great way to begin a thesis statement. Below are several sentence frames and examples to help you navigate thesis statements.

In SPEAKER/WRITER’S (tone) speech/letter/article (to AUDIENCE), he/she uses ___ and ____ to PURPOSE.

Note: The blanks in this sentence frame should be choices or strategies (nouns). For example, “he uses repetition and juxtaposition to…” Saying “uses” and then a device is rather simple. However, this sentence frame can lead to a defensible thesis. Once you understand this style of thesis writing, you can try more advanced styles.

In SPEAKER/WRITER’S (tone) speech/letter/article (to AUDIENCE), he/she ____ and ____ to PURPOSE.

Example: In his patriotic speech to Congress, President Roosevelt repeats “attacked” and “deliberate” as well as appeals to patriotism in order to convince Congress to declare war on Japan.

Example: In his patriotic speech to Congress, President Roosevelt repeatedly emphasizes the deliberate nature of the attack on Pearl Harbor and appeals to patriotism in order to convince Congress to declare war on Japan.

When you are ready to begin writing thesis statements on your own, remember to keep the following items in mind:

  • A thesis identifies the strategies / choices AND purpose. Without both of these, it is not a defensible thesis.
  • A thesis does not restate the prompt. Use the prompt as a guide, not as a thesis.
  • A thesis answers the prompt. This may seem obvious, but it can be easy to get caught up in writing and lose track of your goal

Looking for more tips about how to write a rhetorical analysis essay, check out this post here.

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What Is a Rhetorical Analysis and How to Write a Great One

Helly Douglas

Helly Douglas

Cover image for article

Do you have to write a rhetorical analysis essay? Fear not! We’re here to explain exactly what rhetorical analysis means, how you should structure your essay, and give you some essential “dos and don’ts.”

What is a Rhetorical Analysis Essay?

How do you write a rhetorical analysis, what are the three rhetorical strategies, what are the five rhetorical situations, how to plan a rhetorical analysis essay, creating a rhetorical analysis essay, examples of great rhetorical analysis essays, final thoughts.

A rhetorical analysis essay studies how writers and speakers have used words to influence their audience. Think less about the words the author has used and more about the techniques they employ, their goals, and the effect this has on the audience.

Image showing definitions

In your analysis essay, you break a piece of text (including cartoons, adverts, and speeches) into sections and explain how each part works to persuade, inform, or entertain. You’ll explore the effectiveness of the techniques used, how the argument has been constructed, and give examples from the text.

A strong rhetorical analysis evaluates a text rather than just describes the techniques used. You don’t include whether you personally agree or disagree with the argument.

Structure a rhetorical analysis in the same way as most other types of academic essays . You’ll have an introduction to present your thesis, a main body where you analyze the text, which then leads to a conclusion.

Think about how the writer (also known as a rhetor) considers the situation that frames their communication:

  • Topic: the overall purpose of the rhetoric
  • Audience: this includes primary, secondary, and tertiary audiences
  • Purpose: there are often more than one to consider
  • Context and culture: the wider situation within which the rhetoric is placed

Back in the 4th century BC, Aristotle was talking about how language can be used as a means of persuasion. He described three principal forms —Ethos, Logos, and Pathos—often referred to as the Rhetorical Triangle . These persuasive techniques are still used today.

Image showing rhetorical strategies

Rhetorical Strategy 1: Ethos

Are you more likely to buy a car from an established company that’s been an important part of your community for 50 years, or someone new who just started their business?

Reputation matters. Ethos explores how the character, disposition, and fundamental values of the author create appeal, along with their expertise and knowledge in the subject area.

Aristotle breaks ethos down into three further categories:

  • Phronesis: skills and practical wisdom
  • Arete: virtue
  • Eunoia: goodwill towards the audience

Ethos-driven speeches and text rely on the reputation of the author. In your analysis, you can look at how the writer establishes ethos through both direct and indirect means.

Rhetorical Strategy 2: Pathos

Pathos-driven rhetoric hooks into our emotions. You’ll often see it used in advertisements, particularly by charities wanting you to donate money towards an appeal.

Common use of pathos includes:

  • Vivid description so the reader can imagine themselves in the situation
  • Personal stories to create feelings of empathy
  • Emotional vocabulary that evokes a response

By using pathos to make the audience feel a particular emotion, the author can persuade them that the argument they’re making is compelling.

Rhetorical Strategy 3: Logos

Logos uses logic or reason. It’s commonly used in academic writing when arguments are created using evidence and reasoning rather than an emotional response. It’s constructed in a step-by-step approach that builds methodically to create a powerful effect upon the reader.

Rhetoric can use any one of these three techniques, but effective arguments often appeal to all three elements.

The rhetorical situation explains the circumstances behind and around a piece of rhetoric. It helps you think about why a text exists, its purpose, and how it’s carried out.

Image showing 5 rhetorical situations

The rhetorical situations are:

  • 1) Purpose: Why is this being written? (It could be trying to inform, persuade, instruct, or entertain.)
  • 2) Audience: Which groups or individuals will read and take action (or have done so in the past)?
  • 3) Genre: What type of writing is this?
  • 4) Stance: What is the tone of the text? What position are they taking?
  • 5) Media/Visuals: What means of communication are used?

Understanding and analyzing the rhetorical situation is essential for building a strong essay. Also think about any rhetoric restraints on the text, such as beliefs, attitudes, and traditions that could affect the author's decisions.

Before leaping into your essay, it’s worth taking time to explore the text at a deeper level and considering the rhetorical situations we looked at before. Throw away your assumptions and use these simple questions to help you unpick how and why the text is having an effect on the audience.

Image showing what to consider when planning a rhetorical essay

1: What is the Rhetorical Situation?

  • Why is there a need or opportunity for persuasion?
  • How do words and references help you identify the time and location?
  • What are the rhetoric restraints?
  • What historical occasions would lead to this text being created?

2: Who is the Author?

  • How do they position themselves as an expert worth listening to?
  • What is their ethos?
  • Do they have a reputation that gives them authority?
  • What is their intention?
  • What values or customs do they have?

3: Who is it Written For?

  • Who is the intended audience?
  • How is this appealing to this particular audience?
  • Who are the possible secondary and tertiary audiences?

4: What is the Central Idea?

  • Can you summarize the key point of this rhetoric?
  • What arguments are used?
  • How has it developed a line of reasoning?

5: How is it Structured?

  • What structure is used?
  • How is the content arranged within the structure?

6: What Form is Used?

  • Does this follow a specific literary genre?
  • What type of style and tone is used, and why is this?
  • Does the form used complement the content?
  • What effect could this form have on the audience?

7: Is the Rhetoric Effective?

  • Does the content fulfil the author’s intentions?
  • Does the message effectively fit the audience, location, and time period?

Once you’ve fully explored the text, you’ll have a better understanding of the impact it’s having on the audience and feel more confident about writing your essay outline.

A great essay starts with an interesting topic. Choose carefully so you’re personally invested in the subject and familiar with it rather than just following trending topics. There are lots of great ideas on this blog post by My Perfect Words if you need some inspiration. Take some time to do background research to ensure your topic offers good analysis opportunities.

Image showing considerations for a rhetorical analysis topic

Remember to check the information given to you by your professor so you follow their preferred style guidelines. This outline example gives you a general idea of a format to follow, but there will likely be specific requests about layout and content in your course handbook. It’s always worth asking your institution if you’re unsure.

Make notes for each section of your essay before you write. This makes it easy for you to write a well-structured text that flows naturally to a conclusion. You will develop each note into a paragraph. Look at this example by College Essay for useful ideas about the structure.

Image showing how to structure an essay

1: Introduction

This is a short, informative section that shows you understand the purpose of the text. It tempts the reader to find out more by mentioning what will come in the main body of your essay.

  • Name the author of the text and the title of their work followed by the date in parentheses
  • Use a verb to describe what the author does, e.g. “implies,” “asserts,” or “claims”
  • Briefly summarize the text in your own words
  • Mention the persuasive techniques used by the rhetor and its effect

Create a thesis statement to come at the end of your introduction.

After your introduction, move on to your critical analysis. This is the principal part of your essay.

  • Explain the methods used by the author to inform, entertain, and/or persuade the audience using Aristotle's rhetorical triangle
  • Use quotations to prove the statements you make
  • Explain why the writer used this approach and how successful it is
  • Consider how it makes the audience feel and react

Make each strategy a new paragraph rather than cramming them together, and always use proper citations. Check back to your course handbook if you’re unsure which citation style is preferred.

3: Conclusion

Your conclusion should summarize the points you’ve made in the main body of your essay. While you will draw the points together, this is not the place to introduce new information you’ve not previously mentioned.

Use your last sentence to share a powerful concluding statement that talks about the impact the text has on the audience(s) and wider society. How have its strategies helped to shape history?

Before You Submit

Poor spelling and grammatical errors ruin a great essay. Use ProWritingAid to check through your finished essay before you submit. It will pick up all the minor errors you’ve missed and help you give your essay a final polish. Look at this useful ProWritingAid webinar for further ideas to help you significantly improve your essays. Sign up for a free trial today and start editing your essays!

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You’ll find countless examples of rhetorical analysis online, but they range widely in quality. Your institution may have example essays they can share with you to show you exactly what they’re looking for.

The following links should give you a good starting point if you’re looking for ideas:

Pearson Canada has a range of good examples. Look at how embedded quotations are used to prove the points being made. The end questions help you unpick how successful each essay is.

Excelsior College has an excellent sample essay complete with useful comments highlighting the techniques used.

Brighton Online has a selection of interesting essays to look at. In this specific example, consider how wider reading has deepened the exploration of the text.

Image showing tips when reading a sample essay

Writing a rhetorical analysis essay can seem daunting, but spending significant time deeply analyzing the text before you write will make it far more achievable and result in a better-quality essay overall.

It can take some time to write a good essay. Aim to complete it well before the deadline so you don’t feel rushed. Use ProWritingAid’s comprehensive checks to find any errors and make changes to improve readability. Then you’ll be ready to submit your finished essay, knowing it’s as good as you can possibly make it.

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Helly Douglas is a UK writer and teacher, specialising in education, children, and parenting. She loves making the complex seem simple through blogs, articles, and curriculum content. You can check out her work at hellydouglas.com or connect on Twitter @hellydouglas. When she’s not writing, you will find her in a classroom, being a mum or battling against the wilderness of her garden—the garden is winning!

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rhetorical analysis thesis example

How to write a Thesis for a Rhetorical Analysis

How to write a thesis for a rhetorical analysis

Welcome to our thesis help website! Writing a thesis for a rhetorical analysis is an important part of effectively communicating your argument and ideas to your readers. In this article, we will provide you with tips and insights on how to craft a powerful thesis statement for your rhetorical analysis. We will discuss the components of a strong thesis statement, the importance of evidence and analysis in your thesis, and some common pitfalls to avoid. By the end of this article, you will have the tools to confidently create a thesis statement that accurately conveys your argument.

Uncovering the Keys to Crafting an Insightful Rhetorical Analysis Thesis

Creating an insightful thesis for a rhetorical analysis can be a challenging yet rewarding experience. A rhetorical analysis thesis should unpack the various rhetorical strategies used by the author and explore how these strategies contribute to the overall meaning of the text. In order to craft an insightful thesis for a rhetorical analysis, it is important to understand the text and the author’s purpose. By conducting careful research and analyzing the text, a writer can uncover the keys to crafting a thesis that conveys an insightful and meaningful argument.

When writing a rhetorical analysis thesis, it is important to consider the rhetorical situation, which involves an understanding of the text, the author, the audience, and the context of the text. A thorough examination of the text and its context can help a writer determine the author’s purpose, as well as the intended audience and the rhetorical strategies used. Additionally, a writer should consider the type of rhetoric employed in the text and how it contributes to the overall argument.

Once a writer has a clear understanding of the text and the rhetorical situation, they can begin to craft their thesis. The thesis should be clear and concise and should provide an overview of the argument. It should also identify the rhetorical strategies used by the author and how they contribute to the argument. The thesis should be supported with evidence from the text, and the writer should consider how their argument contributes to a larger discussion of the topic.

By taking the time to understand the text and the rhetorical situation, a writer can uncover the keys to crafting an insightful rhetorical analysis thesis. By considering the type of rhetoric used, the author’s purpose, and the intended audience, a writer can develop a thesis that conveys a meaningful and insightful argument.

Tips for Crafting an Effective Thesis for Rhetorical Analysis

When crafting an effective thesis for a rhetorical analysis, there are some key tips to keep in mind. First, it is important to identify the main purpose of the text and focus your thesis on that. Ask yourself, what is the author trying to accomplish? Once you have identified the main purpose, you can then craft a thesis statement that will reflect the purpose of the text.

In addition to focusing on the main purpose of the text, it is also important to consider the context of the text. What was the author’s intended audience? What is the rhetorical situation? An understanding of the context of the text can help you to craft an effective thesis that accurately reflects the text.

Another important tip is to focus on the rhetorical strategies used in the text. What techniques has the author used to make their argument? Analyzing the rhetorical strategies used can help you craft a thesis that accurately reflects the argument of the text.

Finally, it is important to ensure that your thesis is concise and clearly states the main argument of the text. A clear, concise thesis statement will help to ensure that your readers understand the main argument of the text.

Following these tips can help you to craft an effective thesis for a rhetorical analysis. By identifying the main purpose of the text and analyzing the rhetorical strategies used, you can create a clear, concise thesis that accurately reflects the argument of the text.

The Essential Guide to Crafting a Strong Thesis Statement for an Analysis

The Essential Guide to Crafting a Strong Thesis Statement for an Analysis provides a comprehensive overview of the most important steps to consider when writing a thesis statement for an analysis. It is important to organize your thoughts and establish a clear direction for the essay. This guide will help you do that by providing information on the elements of an effective thesis statement, the importance of understanding the audience and purpose, and how to use strong evidence to support your analysis. Additionally, this resource will provide guidance on how to structure the essay and create an argument that is both convincing and interesting to read. With this guide, you will be able to craft a thesis statement that will help your essay stand out and make a lasting impression.

How to write a thesis for a rhetorical analysis

Understanding the Role of a Thesis in a Rhetorical Analysis

A thesis plays an essential role in a rhetorical analysis because it serves as the central argument that the entire essay will revolve around. In a rhetorical analysis, the thesis statement should articulate the main points that will be discussed and should also provide the reader with an understanding of the goal of the analysis. The thesis statement should be concise and clear, providing the reader with a clear direction and purpose for the essay. Additionally, the thesis statement should be specific, as it should provide the reader with a specific focus of the essay. An effective thesis statement should also be arguable, as it should provide the reader with the opportunity to analyze and form their own opinion on the topic. Finally, the thesis statement should also be supported with evidence, as it should provide the reader with the evidence needed to support the argument of the essay. Understanding the role of the thesis in a rhetorical analysis is essential, as it serves as the foundation of a successful essay.

Understanding Ethos: How to Use Ethical Appeal to Persuade Your Audience

Understanding ethos is an important part of writing a successful rhetorical analysis. Ethos is an ethical appeal that is used to persuade an audience. It is based on the idea that an author’s credibility and trustworthiness can be used to convince a reader or audience to accept an argument. In order to effectively use ethos in a rhetorical analysis, it is important to consider the author’s background and reputation, as well as the content of their argument. Additionally, the audience should be taken into account when using ethos, as their preconceived beliefs and values may affect how they respond to the argument. By evaluating an author’s credibility and understanding how an audience may respond to an ethical appeal, writers can use ethos effectively in a rhetorical analysis.

Writing a thesis for a rhetorical analysis can be difficult. To help you get started, here are a few tips:

  • Choose a text and determine the author’s purpose. Before you can begin writing your thesis, you need to decide which text you’re going to analyze and determine the author’s purpose. Knowing the author’s purpose will help you focus your analysis and determine your thesis.
  • Identify the rhetorical strategies used in the text. Once you’ve identified the author’s purpose, the next step is to identify the rhetorical strategies used to accomplish that purpose. Common rhetorical strategies include logos (logic), pathos (emotion), and ethos (credibility).
  • Develop your argument. Once you’ve identified the rhetorical strategies used, you’ll need to determine how they work together to achieve the author’s purpose. This will help you develop your argument.
  • Construct your thesis statement. Now that you’ve identified your argument, you can construct a thesis statement. Your thesis statement should include the author’s purpose, the rhetorical strategies used, and how they work together.

With these tips, you’re ready to begin writing your thesis for a rhetorical analysis. The key is to be clear and concise so that your argument is clear and easy to understand. Good luck!

About the author:

Dr. Friederike Jurth

Possibly you already heard of me through different media channels. My name is Dr. Friederike Jurth , and since 2010 I give lectures on Methodology, Empirical Research, Anthropology, and Transcultural (Music) Studies in collaboration with universities in the United States, Germany, Spain, and Brazil. In 2010 I started to carry out 7-year-long fieldwork in Rio de Janeiro and to present my research at conferences all around the world, such as in Japan, the United States, Australia, Brazil, Thailand, Switzerland, and many others. In addition, I worked as a lecturer and researcher with Germany’s famous UNESCO Chair.

After finalizing my doctoral dissertation with summa cum laude , it became my aim to unite, condense and share the steps, ways and details of my unique methodological and structural approach that I could develop and elaborate during my Ph.D. and that finally helped me to achieve this result. By concentrating and putting them together to an elaborated academic conception, MyThesis Academy was born. Motivated by the only aim and objective to help my students through all steps and stages of their thesis journey, it enables them to achieve their best possible result in shortest time, independent of their specific area of research.

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How to Write a Rhetorical Analysis Essay

How to Write a Rhetorical Analysis Essay

3-minute read

  • 22nd August 2023

A rhetorical analysis essay is a type of academic writing that analyzes how authors use language, persuasion techniques , and other rhetorical strategies to communicate with their audience. In this post, we’ll review how to write a rhetorical analysis essay, including:

  • Understanding the assignment guidelines
  • Introducing your essay topic
  • Examining the rhetorical strategies
  • Summarizing your main points

Keep reading for a step-by-step guide to rhetorical analysis.

What Is a Rhetorical Strategy?

A rhetorical strategy is a deliberate approach or technique a writer uses to convey a message and/or persuade the audience. A rhetorical strategy typically involves using language, sentence structure, and tone/style to influence the audience to think a certain way or understand a specific point of view. Rhetorical strategies are especially common in advertisements, speeches, and political writing, but you can also find them in many other types of literature.

1.   Understanding the Assignment Guidelines

Before you begin your rhetorical analysis essay, make sure you understand the assignment and guidelines. Typically, when writing a rhetorical analysis, you should approach the text objectively, focusing on the techniques the author uses rather than expressing your own opinions about the topic or summarizing the content. Thus, it’s essential to discuss the rhetorical methods used and then back up your analysis with evidence and quotations from the text.

2.   Introducing Your Essay Topic

Introduce your essay by providing some context about the text you’re analyzing. Give a brief overview of the author, intended audience, and purpose of the writing. You should also clearly state your thesis , which is your main point or argument about how and why the author uses rhetorical strategies. Try to avoid going into detail on any points or diving into specific examples – the introduction should be concise, and you’ll be providing a much more in-depth analysis later in the text.

3.   Examining the Rhetorical Strategies

In the body paragraphs, analyze the rhetorical strategies the author uses. Here are some common rhetorical strategies to include in your discussion:

●  Ethos : Establishing trust between the writer and the audience by appealing to credibility and ethics

●  Pathos : Appealing to the audience’s emotions and values

●  Logos : Employing logic, reason, and evidence to appeal to the reader

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●  Diction : Deliberately choosing specific language and vocabulary

●  Syntax : Structuring and arranging sentences in certain ways

●  Tone : Conveying attitude or mood in certain ways

●  Literary Devices : Using metaphors, similes, analogies , repetition, etc.

Keep in mind that for a rhetorical analysis essay, you’re not usually required to find examples of all of the above rhetorical strategies. But for each one you do analyze, consider how it contributes to the author’s purpose, how it influences the audience, and what emotions or thoughts it could evoke in the reader.

4.   Summarizing Your Main Points

In your conclusion , sum up the main points of your analysis and restate your thesis. Without introducing any new points (such as topics or ideas you haven’t already covered in the main body of your essay), summarize the overall impact that the author’s rhetorical strategies likely had on their intended audience.

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Rhetorical Analysis Essay

Rhetorical Analysis Essay Example

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Writing a rhetorical analysis essay for academics can be really demanding for students. This type of paper requires high-level analyzing abilities and professional writing skills to be drafted effectively.

As this essay persuades the audience, it is essential to know how to take a strong stance and develop a thesis. 

This article will find some examples that will help you with your rhetorical analysis essay writing effortlessly. 

Arrow Down

  • 1. Good Rhetorical Analysis Essay Example
  • 2. Rhetorical Analysis Essay Example AP Lang 2023
  • 3. Rhetorical Analysis Essay Examples for Students 
  • 4. Writing a Visual Rhetorical Analysis Essay with Example 
  • 5. Rhetorical Analysis Essay Writing Tips

Good Rhetorical Analysis Essay Example

The step-by-step writing process of a rhetorical analysis essay is far more complicated than ordinary academic essays. This essay type critically analyzes the rhetorical means used to persuade the audience and their efficiency. 

The example provided below is the best rhetorical analysis essay example:

Rhetorical Analysis Essay Sample

In this essay type, the author uses rhetorical approaches such as ethos, pathos, and logos .  These approaches are then studied and analyzed deeply by the essay writers to weigh their effectiveness in delivering the message.

Let’s take a look at the following example to get a better idea;

The outline and structure of a rhetorical analysis essay are important. 

According to the essay outline, the essay is divided into three sections: 

  • Introduction
  • Ethos 
  • Logos 

A rhetorical analysis essay outline is the same as the traditional one. The different parts of the rhetorical analysis essay are written in the following way:

Rhetorical Analysis Introduction Example

The introductory paragraph of a rhetorical analysis essay is written for the following purpose:

  • To provide basic background information about the chosen author and the text.
  • Identify the target audience of the essay. 

An introduction for a rhetorical essay is drafted by:

  • Stating an opening sentence known as the hook statement. This catchy sentence is prepared to grab the audience’s attention to the paper. 
  • After the opening sentence, the background information of the author and the original text are provided. 

For example, a rhetorical analysis essay written by Lee Jennings on“The Right Stuff” by David Suzuki. Lee started the essay by providing the introduction in the following way:

Analysis of the Example: 

  • Suzuki stresses the importance of high school education. He prepares his readers for a proposal to make that education as valuable as possible.
  • A rhetorical analysis can show how successful Suzuki was in using logos, pathos, and ethos. He had a strong ethos because of his reputation. 
  • He also used pathos to appeal to parents and educators. However, his use of logos could have been more successful.
  • Here Jennings stated the background information about the text and highlighted the rhetorical techniques used and their effectiveness. 

Thesis Statement Example for Rhetorical Analysis Essay 

A thesis statement of a rhetorical analysis essay is the writer’s stance on the original text. It is the argument that a writer holds and proves it using the evidence from the original text. 

A thesis statement for a rhetorical essay is written by analyzing the following elements of the original text:

  • Diction - It refers to the author’s choice of words and the tone
  • Imagery - The visual descriptive language that the author used in the content. 
  • Simile - The comparison of things and ideas

In Jennings's analysis of “The Right Stuff,” the thesis statement was:

Example For Rhetorical Analysis Thesis Statement

Rhetorical Analysis Body Paragraph Example 

In the body paragraphs of your rhetorical analysis essay, you dissect the author's work, analyze their use of rhetorical techniques, and provide evidence to support your analysis. 

Let's look at an example that analyzes the use of ethos in David Suzuki's essay:

Rhetorical Analysis Conclusion Example

All the body paragraphs lead the audience towards the conclusion.

For example, the conclusion of “The Right Stuff” is written in the following way by Jennings:

In the conclusion section, Jennings summarized the major points and restated the thesis statement to prove them. 

Rhetorical Essay Example For The Right Stuff by David Suzuki

Rhetorical Analysis Essay Example AP Lang 2023

Writing a rhetorical analysis for the AP Language and Composition course can be challenging. So drafting it correctly is important to earn good grades. 

To make your essay effective and winning, follow the tips provided by professionals below:

Step #1: Understand the Prompt

Understanding the prompt is the first thing to produce an influential rhetorical paper. It is mandatory for this academic writing to read and understand the prompt to know what the task demands from you. 

Step #2: Stick to the Format

The content for the rhetorical analysis should be appropriately organized and structured. For this purpose, a proper outline is drafted. 

The rhetorical analysis essay outline divides all the information into different sections, such as the introduction, body, and conclusion.  The introduction should explicitly state the background information and the thesis statement. 

All the body paragraphs should start with a topic sentence to convey a claim to the readers. Provide a thorough analysis of these claims in the paragraph to support your topic sentence. 

Step #3: Use Rhetorical Elements to Form an Argument 

Analyze the following things in the text to form an argument for your essay:

  • Language (tone and words)
  • Organizational structure
  • Rhetorical Appeals ( ethos, pathos, and logos) 

Once you have analyzed the rhetorical appeals and other devices like imagery and diction, you can form a strong thesis statement. The thesis statement will be the foundation on which your essay will be standing. 

AP Language Rhetorical Essay Sample

AP Rhetorical Analysis Essay Template

Rhetorical Analysis Essay Example AP Lang

AP Lang Rhetorical Analysis Essay Example

Rhetorical Analysis Essay Examples for Students 

Here are a few more examples to help the students write a rhetorical analysis essay:

Rhetorical Analysis Essay Example Ethos, Pathos, Logos

Rhetorical Analysis Essay Example Outline

Rhetorical Analysis Essay Example College

Rhetorical Analysis Essay Example APA Format

Compare and Contrast Rhetorical Analysis Essay Example

Comparative Rhetorical Analysis Essay Example

How to Start Rhetorical Analysis Essay Example

Rhetorical Analysis Essay Example High School

Rhetorical Analysis Essay Example APA Sample

Rhetorical Analysis Essay Example Of a Song

Florence Kelley Speech Rhetorical Analysis Essay Example

Rhetorical Analysis Essay Example MLA

Writing a Visual Rhetorical Analysis Essay with Example 

The visual rhetorical analysis essay determines how pictures and images communicate messages and persuade the audience. 

Usually, visual rhetorical analysis papers are written for advertisements. This is because they use strong images to convince the audience to behave in a certain way. 

To draft a perfect visual rhetorical analysis essay, follow the tips below:

  • Analyze the advertisement deeply and note every minor detail. 
  • Notice objects and colors used in the image to gather every detail.
  • Determine the importance of the colors and objects and analyze why the advertiser chose the particular picture. 
  • See what you feel about the image.
  • Consider the objective of the image. Identify the message that the image is portraying. 
  • Identify the targeted audience and how they respond to the picture. 

An example is provided below to give students a better idea of the concept. 

Simplicity Breeds Clarity Visual Rhetorical Analysis Essay Example

Rhetorical Analysis Essay Writing Tips

Follow the tips provided below to make your rhetorical writing compelling. 

  • Choose an engaging topic for your essay. The rhetorical analysis essay topic should be engaging to grab the reader’s attention.
  • Thoroughly read the original text.
  • Identify the SOAPSTone. From the text, determine the speaker, occasions, audience, purpose, subject, and tone.
  • Develop a thesis statement to state your claim over the text.
  • Draft a rhetorical analysis essay outline.
  • Write an engaging essay introduction by giving a hook statement and background information. At the end of the introductory paragraph, state the thesis statement.
  • The body paragraphs of the rhetorical essay should have a topic sentence. Also, in the paragraph, a thorough analysis should be presented.
  • For writing a satisfactory rhetorical essay conclusion, restate the thesis statement and summarize the main points.
  • Proofread your essay to check for mistakes in the content. Make your edits before submitting the draft.

Following the tips and the essay's correct writing procedure will guarantee success in your academics. 

We have given you plenty of examples of a rhetorical analysis essay. But if you are still struggling to draft a great rhetorical analysis essay, it is suggested to take a professional’s help.

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Rhetorical Analysis Essay

Examples

Thesis Statement for Rhetorical Analysis

rhetorical analysis thesis example

Rhetorical analysis is a nuanced and insightful approach to examining the strategies and techniques employed by authors to convey their messages effectively. Crafting a well-defined thesis statements is the cornerstone of a successful rhetorical analysis essay. This essay will explore effective thesis statement examples, provide guidance on how to formulate them, and offer valuable tips to enhance the overall quality of your rhetorical analysis. Through a detailed examination of various texts, we will uncover the art of dissecting persuasion and rhetoric.

What is a Rhetorical Analysis Thesis Statement? – Definition

A rhetorical analysis thesis statement is a concise and focused assertion that encapsulates the main argument or interpretation you intend to explore in your rhetorical analysis essay. It serves as a roadmap for your readers, outlining the key elements you will examine within the text, such as the author’s use of rhetorical devices, persuasive techniques, and overall effectiveness in conveying their message.

What is Thesis Statement Example for Rhetorical Analysis?

“In his compelling speech, Martin Luther King Jr. strategically employs poignant metaphors, rhythmic cadence, and passionate appeals to justice, effectively galvanizing the Civil Rights Movement and compelling societal change.”

This good thesis statement highlights the specific rhetorical elements (metaphors, cadence, appeals) that will be discussed in the analysis of Martin Luther King Jr.’s speech and emphasizes the impact on social progress.

100 Thesis Statement Examples for Rhetorical Analysis

Thesis Statement Examples for Rhetorical Analysis

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  • “Through her use of vivid imagery, Maya Angelou masterfully conveys the resilience of the human spirit in the face of adversity in her poem ‘Still I Rise.'”
  • “Through the skillful integration of statistics, personal anecdotes, and emotionally charged language, the documentary ‘An Inconvenient Truth’ persuasively conveys the urgency of addressing climate change.”
  • “By juxtaposing contrasting viewpoints and utilizing irony, George Orwell incisively critiques the manipulation of language for political control in his novel ‘1984.’”
  • “In his letter from Birmingham Jail, Martin Luther King Jr. employs rhetorical appeals and historical references to compellingly advocate for nonviolent protest as a means of achieving justice.”
  • “Through a combination of humor, satire, and logical reasoning, Jonathan Swift provocatively critiques British colonialism and social inequities in ‘A Modest Proposal.'”
  • “Gloria Steinem employs a combination of personal anecdotes, inclusive language, and impassioned appeals to justice to galvanize the feminist movement in her essay ‘If Men Could Menstruate.'”
  • “In his inaugural address, John F. Kennedy strategically employs pathos, ethos, and anaphora to inspire national unity and commitment to global progress.”
  • “Through the manipulation of tone, diction, and rhetorical questions, Frederick Douglass powerfully exposes the inherent contradictions of slavery in his narrative.”
  • “By utilizing allegory, biblical allusions, and emotional appeals, John Bunyan navigates complex spiritual themes and personal struggles in his work ‘The Pilgrim’s Progress.'”
  • “Through the strategic use of anecdotes, historical references, and logical reasoning, Malala Yousafzai compellingly advocates for girls’ education rights in her speech to the United Nations.”
  • “By intertwining personal narrative with universal themes, Chimamanda Ngozi Adichie highlights the importance of diverse storytelling and challenges cultural stereotypes in her TED Talk ‘We Should All Be Feminists.'”
  • “Through the use of allegory, symbolism, and metaphors, Nathaniel Hawthorne explores the consequences of hidden sin and guilt in his novel ‘The Scarlet Letter.'”
  • “Utilizing juxtaposition, emotional anecdotes, and appeals to morality, Rachel Carson eloquently critiques the adverse effects of pesticide use on the environment in ‘Silent Spring.'”
  • “In his ‘I Have a Dream’ speech, Martin Luther King Jr. employs repetition, allusion, and emotive language to inspire a nation towards racial harmony and equality.”
  • “Through a fusion of personal reflections, historical context, and persuasive arguments, Elizabeth Cady Stanton champions women’s suffrage in her speech ‘The Solitude of Self.'”
  • “By blending irony, satire, and rhetorical questions, Mark Twain critiques societal hypocrisy and human nature in his novel ‘The Adventures of Huckleberry Finn.'”
  • “Utilizing a combination of ethos, pathos, and logos, Ronald Reagan articulates his vision for a united America and small government in his speech ‘A Time for Choosing.'”
  • “Through vivid sensory descriptions, emotional appeals, and allegory, F. Scott Fitzgerald critiques the American Dream and the decadence of the Jazz Age in ‘The Great Gatsby.'”
  • “By employing allegorical characters, vivid imagery, and emotional appeals, George Orwell satirizes totalitarian regimes and political propaganda in ‘Animal Farm.'”
  • “Through the strategic use of anecdotes, expert opinions, and logical reasoning, Atul Gawande advocates for open discussions about end-of-life care in his essay ‘Letting Go.'”
  • “Combining anecdotes, historical references, and emotional appeals, Patrick Henry passionately advocates for colonial independence and unity in his speech ‘Give Me Liberty or Give Me Death.'”
  • “By utilizing repetition, parallelism, and emotional appeals, Sojourner Truth powerfully challenges gender and racial prejudices in her speech ‘Ain’t I a Woman?'”
  • “Through allegory, anthropomorphism, and emotional appeals, George Orwell critiques authoritarianism and the corruption of power in his novella ‘Animal Farm.'”
  • “Utilizing vivid imagery, allegory, and emotional appeals, Langston Hughes critiques the deferred dreams of African Americans in his poem ‘Harlem.'”
  • “By weaving personal anecdotes, expert opinions, and rhetorical questions, Jill Bolte Taylor explores the complexities of human brain function and recovery in her TED Talk ‘My Stroke of Insight.'”
  • “Through the use of allegory, religious imagery, and emotional appeals, John Bunyan’s ‘The Pilgrim’s Progress’ explores the spiritual journey and personal salvation.”
  • “Utilizing humor, satire, and logical reasoning, Voltaire critiques religious dogma, social inequality, and human folly in his novella ‘Candide.'”
  • “By incorporating historical references, logical appeals, and emotional anecdotes, Abraham Lincoln persuades for the preservation of the Union and the end of slavery in his Gettysburg Address.”
  • “Through the combination of personal experiences, emotional appeals, and vivid language, Anne Frank’s diary captures the human spirit’s resilience amidst the horrors of the Holocaust.”
  • “Utilizing allegory, symbolism, and emotional appeals, William Golding’s ‘Lord of the Flies’ delves into the inherent conflict between civilization and primal instincts.”
  • “By employing irony, sarcasm, and logical reasoning, Jonathan Swift criticizes British colonial exploitation and economic policies in his essay ‘A Modest Proposal.'”
  • “Through the strategic use of metaphors, repetition, and emotional appeals, Emily Dickinson’s poetry explores themes of mortality, nature, and human emotions.”
  • “Utilizing rhetorical questions, emotional appeals, and vivid imagery, Martin Luther King Jr. addresses the issue of racial segregation and inequality in his ‘Letter from Birmingham Jail.'”
  • “By incorporating historical anecdotes, expert opinions, and emotional appeals, Susan B. Anthony advocates for women’s suffrage in her speech ‘On Women’s Right to Vote.'”
  • “Through allegory, symbolism, and emotional appeals, Franz Kafka explores the absurdity and alienation of modern life in his novella ‘The Metamorphosis.'”
  • “Utilizing logical appeals, emotional anecdotes, and expert opinions, Michael Pollan challenges the industrial food system and advocates for healthier eating habits in ‘The Omnivore’s Dilemma.'”
  • “By blending satire, humor, and emotional appeals, Oscar Wilde critiques the shallow values of Victorian society in his play ‘The Importance of Being Earnest.'”
  • “Through the use of dialogue, rhetorical questions, and logical reasoning, Plato’s ‘Apology’ presents Socrates’ defense of his philosophical beliefs and principles.”
  • “Utilizing metaphors, emotional appeals, and expert opinions, Maya Angelou’s poetry reflects the struggles and triumphs of the African American experience in ‘Caged Bird.'”
  • “By incorporating historical context, emotional appeals, and rhetorical devices, Patrick Henry’s ‘Give Me Liberty or Give Me Death’ speech galvanizes colonial resistance against British oppression.”
  • “Through allegory, vivid imagery, and emotional appeals, Yann Martel’s ‘Life of Pi’ explores the journey of faith and the resilience of the human spirit in the face of adversity.”
  • “Utilizing emotional anecdotes, rhetorical questions, and vivid descriptions, Elie Wiesel’s ‘Night’ vividly conveys the horrors of the Holocaust and the endurance of human hope.”
  • “By blending personal reflections, expert opinions, and logical appeals, Sheryl Sandberg’s ‘Lean In’ advocates for women’s empowerment and equal opportunities in the workplace.”
  • “Through the use of allegory, emotional appeals, and vivid language, Gabriel Garcia Marquez’s ‘One Hundred Years of Solitude’ critiques the cyclical nature of history and human experience.”
  • “Utilizing rhetorical devices, emotional anecdotes, and logical appeals, Steve Jobs’ Stanford commencement address emphasizes the value of following one’s passion and intuition.”
  • “By incorporating allegory, symbolism, and emotional appeals, Harper Lee’s ‘To Kill a Mockingbird’ examines racial prejudice and moral growth in the American South.”
  • “Through the strategic use of historical references, logical appeals, and emotional anecdotes, Thomas Paine’s ‘Common Sense’ advocates for American independence from British rule.”
  • “Utilizing metaphors, emotional appeals, and vivid descriptions, Edgar Allan Poe’s poetry delves into the dark recesses of the human mind and explores themes of death and despair.”
  • “By blending personal experiences, emotional appeals, and logical reasoning, Helen Keller’s essay ‘Three Days to See’ explores the value of appreciating the world’s beauty.”
  • “Through the use of allegory, emotional appeals, and vivid imagery, Aldous Huxley’s ‘Brave New World’ critiques the dehumanizing effects of technological advancements and consumerism.”
  • “Utilizing rhetorical questions, emotional anecdotes, and expert opinions, Margaret Atwood’s ‘The Handmaid’s Tale’ examines themes of gender oppression and societal control.”
  • “By incorporating historical context, emotional appeals, and logical reasoning, Frederick Douglass’ narrative reveals the brutality of slavery and the power of literacy in gaining freedom.”
  • “Through allegory, symbolism, and emotional appeals, Aesop’s fables convey moral lessons and insights into human behavior through the experiences of animals.”
  • “Utilizing irony, satire, and logical appeals, George Bernard Shaw’s play ‘Pygmalion’ critiques class distinctions and the impact of education on social mobility.”
  • “By blending emotional anecdotes, rhetorical appeals, and vivid descriptions, Anne Bradstreet’s poetry expresses themes of faith, love, and the challenges of colonial life.”
  • “Through allegory, religious references, and emotional appeals, John Milton’s ‘Paradise Lost’ explores the nature of good and evil, freedom, and the fall of humanity.”
  • “Utilizing rhetorical questions, expert opinions, and emotional appeals, Richard Dawkins’ ‘The God Delusion’ critiques religious beliefs and advocates for atheism and science.”
  • “By incorporating historical context, logical appeals, and emotional anecdotes, Thomas Jefferson’s ‘Declaration of Independence’ justifies colonial separation from Britain.”
  • “Through allegory, symbolism, and emotional appeals, Ray Bradbury’s ‘Fahrenheit 451’ examines the consequences of censorship and the importance of critical thinking.”
  • “Utilizing rhetoric, emotional appeals, and historical references, Winston Churchill’s ‘We Shall Fight on the Beaches’ speech inspires resilience and determination during World War II.”
  • “Through allegory, symbolism, and emotional appeals, William Blake’s ‘The Tyger’ explores the nature of creation, innocence, and experience.”
  • “Utilizing rhetorical questions, logical appeals, and emotional anecdotes, Gloria Anzaldúa’s ‘How to Tame a Wild Tongue’ reflects on language, identity, and cultural assimilation.”
  • “By incorporating historical context, emotional appeals, and rhetorical devices, Franklin D. Roosevelt’s ‘Pearl Harbor Address to the Nation’ rallies the American people after the attack.”
  • “Through allegory, metaphors, and emotional appeals, Lewis Carroll’s ‘Alice’s Adventures in Wonderland’ challenges the conventions of reality and explores the absurdity of life.”
  • “Utilizing rhetorical questions, expert opinions, and emotional appeals, Naomi Klein’s ‘No Logo’ critiques consumer culture, branding, and the power of multinational corporations.”
  • “By incorporating historical references, emotional anecdotes, and logical appeals, Mahatma Gandhi’s ‘Quit India’ speech calls for nonviolent resistance against British colonial rule.”
  • “Through allegory, symbolism, and emotional appeals, Ralph Ellison’s ‘Invisible Man’ examines the invisibility and marginalization of African Americans in society.”
  • “Utilizing irony, humor, and emotional appeals, Kurt Vonnegut’s ‘Slaughterhouse-Five’ reflects on the horrors of war and the complexities of time.”
  • “By blending personal reflections, emotional appeals, and logical reasoning, J.K. Rowling’s Harvard commencement address explores the benefits of failure and imagination.”
  • “Through the use of allegory, symbolism, and emotional appeals, Herman Melville’s ‘Moby-Dick’ delves into themes of obsession, fate, and the power of nature.”
  • “Utilizing rhetorical questions, expert opinions, and emotional appeals, bell hooks’ ‘Feminism Is for Everybody’ advocates for a more inclusive and intersectional feminist movement.”
  • “By incorporating historical context, logical appeals, and emotional anecdotes, Nelson Mandela’s ‘I Am Prepared to Die’ speech defends his anti-apartheid activism.”
  • “Through allegory, symbolism, and emotional appeals, Charlotte Perkins Gilman’s ‘The Yellow Wallpaper’ critiques gender roles and the treatment of mental illness.”
  • “Utilizing irony, satire, and emotional appeals, Joseph Heller’s ‘Catch-22’ exposes the absurdity and disillusionment of war and bureaucracy.”
  • “By blending personal anecdotes, rhetorical questions, and emotional appeals, Audre Lorde’s ‘The Master’s Tools Will Never Dismantle the Master’s House’ critiques white feminism.”
  • “Through allegory, metaphors, and emotional appeals, George Orwell’s ‘Shooting an Elephant’ explores the complexities of colonialism and the abuse of power.”
  • “Utilizing rhetorical questions, logical appeals, and emotional anecdotes, Harvey Milk’s ‘Hope Speech’ advocates for LGBTQ+ rights and social acceptance.”
  • “By incorporating historical references, emotional appeals, and rhetorical devices, Frederick Douglass’ ‘What to the Slave Is the Fourth of July?’ speech challenges American hypocrisy.”
  • “Through allegory, symbolism, and emotional appeals, Franz Kafka’s ‘The Trial’ examines themes of absurdity, alienation, and the elusive nature of justice.”
  • “Utilizing humor, satire, and emotional appeals, Margaret Atwood’s ‘The Handmaid’s Tale’ critiques patriarchal control and the erosion of women’s rights.”
  • “By weaving personal reflections, emotional appeals, and logical reasoning, Ta-Nehisi Coates’ ‘Between the World and Me’ explores the realities of racism and its impact on black bodies.”
  • “Utilizing rhetorical questions, historical references, and emotional appeals, Patrick Henry’s ‘Speech to the Virginia Convention’ galvanizes colonial resistance against British oppression.”
  • “Through allegory, symbolism, and emotional appeals, Haruki Murakami’s ‘Kafka on the Shore’ delves into themes of identity, destiny, and the blurred lines between reality and fantasy.”
  • “By blending personal experiences, expert opinions, and emotional appeals, Michelle Obama’s ‘Becoming’ reflects on identity, leadership, and the power of storytelling.”
  • “Utilizing irony, satire, and logical appeals, Aldous Huxley’s ‘Brave New World’ critiques the dehumanizing effects of a society driven by pleasure and conformity.”
  • “Through allegory, symbolism, and emotional appeals, John Steinbeck’s ‘The Grapes of Wrath’ explores themes of poverty, injustice, and the human struggle for dignity.”
  • “By incorporating historical context, emotional appeals, and rhetorical devices, Sojourner Truth’s ‘Ain’t I a Woman?’ speech challenges gender and racial prejudices.”
  • “Utilizing rhetorical questions, expert opinions, and emotional anecdotes, Ken Robinson’s TED Talk ‘Do Schools Kill Creativity?’ critiques the modern education system.”
  • “Through allegory, metaphors, and emotional appeals, Gabriel Garcia Marquez’s ‘Love in the Time of Cholera’ examines themes of love, time, and the human condition.”
  • “By blending personal reflections, emotional appeals, and logical reasoning, Malala Yousafzai’s ‘I Am Malala’ recounts her fight for education and women’s rights.”
  • “Utilizing satire, humor, and emotional appeals, George Orwell’s ‘Animal Farm’ allegorically criticizes the abuse of power and the corrupting influence of totalitarianism.”
  • “Through allegory, symbolism, and emotional appeals, E.B. White’s ‘Charlotte’s Web’ explores themes of friendship, mortality, and the circle of life.”
  • “By incorporating historical references, emotional anecdotes, and logical appeals, Susan Sontag’s ‘Notes on ‘Camp” explores the aesthetics of extravagance and artifice.”
  • “Utilizing rhetorical questions, expert opinions, and emotional appeals, Elizabeth Cady Stanton’s ‘Declaration of Sentiments’ advocates for women’s rights and suffrage.”
  • “Through allegory, imagery, and emotional appeals, J.R.R. Tolkien’s ‘The Lord of the Rings’ delves into themes of heroism, friendship, and the battle between good and evil.”
  • “By blending personal experiences, emotional appeals, and logical reasoning, Neil deGrasse Tyson’s ‘The Perimeter of Ignorance’ lecture explores the frontiers of scientific knowledge.”
  • “Utilizing irony, satire, and emotional appeals, Mark Twain’s ‘The Adventures of Tom Sawyer’ critiques societal norms and presents a humorous coming-of-age story.”
  • “Through allegory, symbolism, and emotional appeals, Margaret Atwood’s ‘Alias Grace’ examines themes of memory, identity, and the manipulation of truth.”
  • “By incorporating historical context, emotional appeals, and rhetorical devices, Abraham Lincoln’s ‘Second Inaugural Address’ reflects on the complexities of reconciliation after the Civil War.”
  • “Utilizing rhetorical questions, expert opinions, and emotional appeals, Naomi Wolf’s ‘The Beauty Myth’ critiques societal standards of beauty and their impact on women.”

Your thesis statement should reflect the unique aspects of the text you’re analyzing and provide a clear roadmap for your analysis.

Rhetorical Analysis Thesis Statement Example for Essay

Crafting a powerful rhetorical analysis thesis statement for personal essay sets the stage for dissecting the art of persuasion within a given text. It succinctly outlines the author’s techniques, persuasive strategies, and the intended impact on the audience, offering a roadmap for an in-depth exploration of rhetoric’s nuances.

  • “Through skillful use of metaphors, emotive language, and compelling anecdotes, Jane Doe effectively challenges societal beauty standards in her essay ‘Mirror, Mirror.'”
  • “By dissecting persuasive appeals, rhetorical devices, and tone shifts, John Smith uncovers the manipulation of emotion and logic in his analysis of the political speech ‘A Nation United.'”
  • “In analyzing Martin Luther King Jr.’s ‘I Have a Dream’ speech, this essay explores how he employs repetition, powerful imagery, and moral appeals to inspire societal change.”
  • “Examining the persuasive strategies in ‘The Power of Vulnerability’ TED Talk, this analysis demonstrates how Brené Brown combines personal stories, humor, and audience engagement.”
  • “Through a close examination of tone, diction, and narrative structure, this essay explores the emotional impact of J.K. Rowling’s ‘The Casual Vacancy’ on its readers.”
  • “By evaluating rhetorical devices, historical context, and the speaker’s credibility, this analysis dissects Winston Churchill’s ‘Blood, Toil, Tears and Sweat’ speech during World War II.”
  • “Analyzing the ‘Blackfish’ documentary, this essay delves into the manipulation of emotional appeals, expert testimonies, and visual storytelling to advocate for animal rights.”
  • “This analysis of Maya Angelou’s poem ‘Phenomenal Woman’ uncovers how she uses rhythm, repetition, and empowering language to celebrate female strength and allure.”
  • “Through the exploration of rhetorical devices, irony, and emotional appeals, this essay dissects Mark Antony’s funeral oration in Shakespeare’s ‘Julius Caesar.'”
  • “Examining Barack Obama’s ‘A More Perfect Union’ speech, this analysis illustrates how he combines personal history, logical reasoning, and rhetorical questions to address race in America.”

Rhetorical Analysis Thesis Statement Example for College

In college-level rhetorical analysis, the thesis statement for college essay acts as a compass guiding readers through the intricacies of persuasive techniques. This critical element encapsulates the main focus of the essay, from analyzing rhetorical devices to uncovering underlying themes, facilitating a comprehensive understanding of communication strategies.

  • “By scrutinizing the strategic use of anecdotes, historical context, and logical appeals, this college-level analysis dissects Abraham Lincoln’s Gettysburg Address.”
  • “Analyzing the ‘TED Talk’ genre, this essay explores how speakers employ rhetorical strategies, visual aids, and audience engagement to convey complex ideas effectively.”
  • “This college-level analysis of Margaret Atwood’s ‘The Handmaid’s Tale’ examines the symbolism, dystopian elements, and social commentary through a rhetorical lens.”
  • “Evaluating the persuasive techniques in President Franklin D. Roosevelt’s ‘Day of Infamy’ speech, this analysis highlights his use of rhetorical questions, historical references, and emotional appeals.”
  • “Through an examination of metaphors, emotional appeals, and logical reasoning, this analysis dissects Frederick Douglass’ ‘Narrative of the Life of Frederick Douglass, an American Slave.'”
  • “Analyzing J.R.R. Tolkien’s ‘The Hobbit,’ this essay explores how Tolkien employs allegory, symbolism, and vivid descriptions to convey universal themes of heroism and growth.”
  • “This college-level analysis of Maya Angelou’s ‘Still I Rise’ dissects how she uses repetition, metaphor, and uplifting language to empower and inspire marginalized voices.”
  • “Evaluating the persuasive techniques in Michelle Obama’s ‘Becoming,’ this analysis illustrates how she combines personal narratives, emotional appeals, and relatable anecdotes to connect with readers.”
  • “Through a rhetorical analysis of George Orwell’s ‘1984,’ this essay explores how he uses dystopian elements, propaganda, and language manipulation to critique totalitarianism.”
  • “Analyzing Steve Jobs’ Stanford commencement address, this essay delves into how he employs personal stories, rhetorical questions, and aspirational language to inspire graduates.”

Strong Rhetorical Analysis Thesis Statement Example

A robust rhetorical analysis strong thesis statement  serves as a cornerstone for rigorous exploration. It not only identifies the core rhetorical strategies but also unveils their profound impact on shaping perceptions, opinions, and societal discourse, emphasizing the author’s skill in effectively manipulating language and emotion.

  • “Martin Luther King Jr.’s ‘Letter from Birmingham Jail’ masterfully combines logical appeals, emotional anecdotes, and historical references to advocate for civil rights.”
  • “Through the strategic use of pathos, ethos, and logos, Chimamanda Ngozi Adichie’s ‘We Should All Be Feminists’ compellingly challenges gender stereotypes and inequality.”
  • “In ‘The Great Gatsby,’ F. Scott Fitzgerald employs vivid imagery, symbolism, and dramatic irony to critique the American Dream’s corruption and superficiality.”
  • “By blending allegory, emotional appeals, and vivid language, Yann Martel’s ‘Life of Pi’ artfully explores the human spirit’s resilience and the complexities of faith.”
  • “Harper Lee’s ‘To Kill a Mockingbird’ uses allegory, symbolism, and emotional appeals to navigate themes of racial prejudice, moral growth, and societal justice.”
  • “Through the manipulation of tone, diction, and rhetorical questions, George Orwell’s ‘Animal Farm’ satirically critiques the abuse of power and the dangers of totalitarianism.”
  • “In his ‘I Have a Dream’ speech, Martin Luther King Jr. strategically employs repetition, allusion, and emotional appeals to inspire racial unity and equality.”
  • “Gloria Anzaldúa’s ‘How to Tame a Wild Tongue’ combines rhetorical questions, historical context, and emotional anecdotes to explore the challenges of linguistic assimilation.”
  • “Through the use of vivid imagery, emotive language, and allegory, William Blake’s ‘The Tyger’ delves into the complexities of creation, innocence, and experience.”
  • “By intertwining allegory, symbolism, and emotional appeals, John Bunyan’s ‘The Pilgrim’s Progress’ explores themes of spiritual journey and redemption.”

Rhetorical Analysis Thesis Statement Example for History

Within historical context, a rhetorical analysis thesis statement provides a lens through which to examine how persuasive methods have influenced significant events. By scrutinizing the techniques used, this statement illuminates how rhetoric has played a role in shaping historical narratives, ideologies, and even shaping collective memory.

  • “Analyzing Winston Churchill’s ‘Their Finest Hour’ speech, this historical analysis dissects his use of rhetoric to inspire resilience and unity during World War II.”
  • “Evaluating Patrick Henry’s ‘Give Me Liberty or Give Me Death’ speech, this historical analysis explores how he strategically employed emotional appeals and historical references to advocate for colonial independence.”
  • “By examining the rhetoric of Frederick Douglass’ ‘What to the Slave Is the Fourth of July?’ speech, this historical analysis uncovers how he used personal anecdotes and logical appeals to critique American hypocrisy.”
  • “This historical analysis of Sojourner Truth’s ‘Ain’t I a Woman?’ speech explores her use of rhetorical questions and emotional appeals to challenge gender and racial prejudices of her time.”
  • “Through the exploration of Abraham Lincoln’s ‘Second Inaugural Address,’ this historical analysis delves into how he employed biblical references, emotional appeals, and rhetorical devices to address post-Civil War reconciliation.”
  • “Analyzing Susan B. Anthony’s ‘Declaration of Sentiments,’ this historical analysis dissects how she utilized rhetorical strategies to advocate for women’s rights and suffrage in the 19th century.”
  • “By examining the persuasive techniques in Franklin D. Roosevelt’s ‘Pearl Harbor Address to the Nation,’ this historical analysis highlights how he combined emotional appeals, historical context, and logical reasoning to rally the nation after the attack.”
  • “Evaluating Martin Luther King Jr.’s ‘I Have a Dream’ speech through a historical lens, this analysis illustrates how he employed references to history, biblical allusions, and emotional appeals to advocate for racial equality.”
  • “Through the exploration of Gandhi’s ‘Quit India’ speech, this historical analysis uncovers how he used rhetoric to inspire nonviolent resistance against British colonial rule during India’s struggle for independence.”
  • “Analyzing the persuasive techniques in Ronald Reagan’s ‘Tear Down This Wall’ speech, this historical analysis delves into how he employed rhetorical strategies to advocate for the end of the Berlin Wall and Cold War tensions.”

How do you write a rhetorical analysis thesis statement? – Step by Step Guide

Crafting a compelling rhetorical analysis final thesis statement requires a systematic approach to distill the core elements of the text’s persuasive strategies. Follow these steps to create an effective thesis statement for your rhetorical analysis essay:

  • Understand the Text: Read the text thoroughly to grasp its message, context, and the author’s intent. Identify the rhetorical techniques, such as ethos, pathos, logos, and various stylistic devices used to influence the audience.
  • Identify the Core Strategies: Determine the main persuasive strategies employed by the author, such as the use of metaphors, anecdotes, rhetorical questions, appeals to authority, tone shifts, and more.
  • Analyze the Impact: Assess how these strategies contribute to the overall effectiveness of the message. Consider how they evoke emotions, create credibility, enhance logic, or provoke thought.
  • Narrow Down Your Focus: Choose specific aspects of the text’s rhetoric that you’ll analyze in detail. Your thesis statement should highlight the main techniques you’ll discuss in your essay.
  • Frame Your Assertion: Formulate a concise thesis statement that encapsulates your interpretation of the author’s message and the techniques used. It should provide insight into how the techniques contribute to the text’s persuasiveness.
  • Make it Specific: Ensure your thesis statement is precise and focused, avoiding vague or generic claims. Mention the specific rhetorical techniques and their impact on the audience.
  • Draft and Revise: Write a preliminary thesis statement and refine it through revisions. Ensure it reflects the text’s core themes and the analytical direction you plan to take.
  • Test for Clarity: Share your thesis statement with peers or mentors to gauge its clarity and effectiveness in conveying your intended analysis.
  • Check for Alignment: Confirm that your thesis statement accurately aligns with the analysis you present in your essay’s body paragraphs.
  • Refine as Needed: If your analysis evolves as you write, be open to refining your thesis statement to better capture your insights.

Does a rhetorical analysis need a thesis statement?

Yes, a rhetorical analysis essay should definitely have a clear and concise thesis statement . The thesis statement is the foundation of your essay; it guides your analysis, gives direction to your essay, and informs your readers about the central focus of your analysis. A well-crafted thesis statement articulates the author’s main persuasive strategies, the techniques used, and their intended impact on the audience.

A strong thesis statement serves as a roadmap for both you and your readers, ensuring that your analysis is focused and well-structured. Without a thesis statement, your essay may lack coherence and direction, making it challenging for your readers to follow your analytical journey. Therefore, incorporating a thesis statement in your rhetorical analysis essay is essential for a clear and effective presentation of your insights.

Tips for Writing a Rhetorical Analysis Thesis Statement

Creating an effective thesis statement for a rhetorical analysis requires precision and insight. Here are some tips to consider:

  • Be Specific: Clearly identify the rhetorical techniques you will analyze, such as imagery, metaphors, tone, or appeals. This specificity sets the tone for your essay.
  • Highlight Impact: Address how the identified techniques contribute to the author’s persuasiveness. Explain how they engage emotions, logic, or credibility.
  • Avoid Simple Summaries: Your thesis should go beyond summarizing the text; instead, focus on the techniques and their persuasive function.
  • Capture Complexity: Reflect the nuanced relationship between techniques and their combined impact on the audience’s interpretation.
  • Tailor to Audience: Consider the context of your essay. Adapt your thesis statement to the intended audience and their familiarity with the text.
  • Draft and Revise: Create a working thesis, then refine it as you analyze the text further and gain deeper insights.
  • Use Strong Language: Employ confident and assertive language to showcase your analytical approach.
  • Stay Objective: Maintain an objective tone in your thesis statement, focusing on the author’s techniques rather than expressing your personal opinions.
  • Parallel Structure: Consider using parallel structure to list the techniques you’ll analyze, ensuring clarity and consistency.
  • Connect to Argument: Ensure your thesis sets up your main argument or interpretation about the author’s overall effectiveness in persuasion.

Remember, a well-crafted thesis statement sets the tone for your entire essay and guides your analysis. Take the time to refine it, and it will serve as a valuable roadmap for both you and your readers.  In addition, you should review our  thesis statement persuasive essay .

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How to Write the AP Lang Rhetorical Analysis Essay (With Example)

November 27, 2023

how to write AP Lang rhetorical analysis essay example

Feeling intimidated by the AP Lang Rhetorical Analysis Essay? We’re here to help demystify. Whether you’re cramming for the AP Lang exam right now or planning to take the test down the road, we’ve got crucial rubric information, helpful tips, and an essay example to prepare you for the big day. This post will cover 1) What is the AP Lang Rhetorical Analysis Essay? 2) AP Lang Rhetorical Analysis Rubric 3) AP Lang Rhetorical Analysis: Sample Prompt 4) AP Lang Rhetorical Analysis Essay Example 5)AP Lang Rhetorical Analysis Essay Example: Why It Works

What is the AP Lang Rhetorical Analysis Essay?

The AP Lang Rhetorical Analysis Essay is one of three essays included in the written portion of the AP English Exam. The full AP English Exam is 3 hours and 15 minutes long, with the first 60 minutes dedicated to multiple-choice questions. Once you complete the multiple-choice section, you move on to three equally weighted essays that ask you to synthesize, analyze, and interpret texts and develop well-reasoned arguments. The three essays include:

Synthesis essay: You’ll review various pieces of evidence and then write an essay that synthesizes (aka combines and interprets) the evidence and presents a clear argument. Read our write up on How to Write the AP Lang Synthesis Essay here.

Argumentative essay: You’ll take a stance on a specific topic and argue your case.

Rhetorical essay: You’ll read a provided passage, then analyze the author’s rhetorical choices and develop an argument that explains why the author made those rhetorical choices.

AP Lang Rhetorical Analysis Rubric

The AP Lang Rhetorical Analysis Essay is graded on just 3 rubric categories: Thesis, Evidence and Commentary, and Sophistication . At a glance, the rubric categories may seem vague, but AP exam graders are actually looking for very particular things in each category. We’ll break it down with dos and don’ts for each rubric category:

Thesis (0-1 point)

There’s nothing nebulous when it comes to grading AP Lang Rhetorical Analysis Essay thesis. You either have one or you don’t. Including a thesis gets you one point closer to a high score and leaving it out means you miss out on one crucial point. So, what makes a thesis that counts?

  • Make sure your thesis argues something about the author’s rhetorical choices. Making an argument means taking a risk and offering your own interpretation of the provided text. This is an argument that someone else might disagree with.
  • A good test to see if you have a thesis that makes an argument. In your head, add the phrase “I think that…” to the beginning of your thesis. If what follows doesn’t logically flow after that phrase (aka if what follows isn’t something you and only you think), it’s likely you’re not making an argument.
  • Avoid a thesis that merely restates the prompt.
  • Avoid a thesis that summarizes the text but does not make an argument.

Evidence and Commentary (0-4 points)

This rubric category is graded on a scale of 0-4 where 4 is the highest grade. Per the AP Lang Rhetorical Analysis rubric, to get a 4, you’ll want to:

  • Include lots of specific evidence from the text. There is no set golden number of quotes to include, but you’ll want to make sure you’re incorporating more than a couple pieces of evidence that support your argument about the author’s rhetorical choices.
  • Make sure you include more than one type of evidence, too. Let’s say you’re working on your essay and have gathered examples of alliteration to include as supporting evidence. That’s just one type of rhetorical choice, and it’s hard to make a credible argument if you’re only looking at one type of evidence. To fix that issue, reread the text again looking for patterns in word choice and syntax, meaningful figurative language and imagery, literary devices, and other rhetorical choices, looking for additional types of evidence to support your argument.
  • After you include evidence, offer your own interpretation and explain how this evidence proves the point you make in your thesis.
  • Don’t summarize or speak generally about the author and the text. Everything you write must be backed up with evidence.
  • Don’t let quotes speak for themselves. After every piece of evidence you include, make sure to explain your interpretation. Also, connect the evidence to your overarching argument.

Sophistication (0-1 point)

In this case, sophistication isn’t about how many fancy vocabulary words or how many semicolons you use. According to College Board , one point can be awarded to AP Lang Rhetorical Analysis essays that “demonstrate sophistication of thought and/or a complex understanding of the rhetorical situation” in any of these three ways:

  • Explaining the significance or relevance of the writer’s rhetorical choices.
  • Explaining the purpose or function of the passage’s complexities or tensions.
  • Employing a style that is consistently vivid and persuasive.

Note that you don’t have to achieve all three to earn your sophistication point. A good way to think of this rubric category is to consider it a bonus point that you can earn for going above and beyond in depth of analysis or by writing an especially persuasive, clear, and well-structured essay. In order to earn this point, you’ll need to first do a good job with your thesis, evidence, and commentary.

  • Focus on nailing an argumentative thesis and multiple types of evidence. Getting these fundamentals of your essay right will set you up for achieving depth of analysis.
  • Explain how each piece of evidence connects to your thesis.
  • Spend a minute outlining your essay before you begin to ensure your essay flows in a clear and cohesive way.
  • Steer clear of generalizations about the author or text.
  • Don’t include arguments you can’t prove with evidence from the text.
  • Avoid complex sentences and fancy vocabulary words unless you use them often. Long, clunky sentences with imprecisely used words are hard to follow.

AP Lang Rhetorical Analysis: Sample Prompt

The sample prompt below is published online by College Board and is a real example from the 2021 AP Exam. The prompt provides background context, essay instructions, and the text you need to analyze. For sake of space, we’ve included the text as an image you can click to read. After the prompt, we provide a sample high scoring essay and then explain why this AP Lang Rhetorical Analysis essay example works.

Suggested time—40 minutes.

(This question counts as one-third of the total essay section score.)

On February 27, 2013, while in office, former president Barack Obama delivered the following address dedicating the Rosa Parks statue in the National Statuary Hall of the United States Capitol building. Rosa Parks was an African American civil rights activist who was arrested in 1955 for refusing to give up her seat on a segregated bus in Montgomery, Alabama. Read the passage carefully. Write an essay that analyzes the rhetorical choices Obama makes to convey his message.

In your response you should do the following:

  • Respond to the prompt with a thesis that analyzes the writer’s rhetorical choices.
  • Select and use evidence to support your line of reasoning.
  • Explain how the evidence supports your line of reasoning.
  • Demonstrate an understanding of the rhetorical situation.
  • Use appropriate grammar and punctuation in communicating your argument.

AP Lang Rhetorical Analysis Essay Example

In his speech delivered in 2013 at the dedication of Rosa Park’s statue, President Barack Obama acknowledges everything that Parks’ activism made possible in the United States. Telling the story of Parks’ life and achievements, Obama highlights the fact that Parks was a regular person whose actions accomplished enormous change during the civil rights era. Through the use of diction that portrays Parks as quiet and demure, long lists that emphasize the extent of her impacts, and Biblical references, Obama suggests that all of us are capable of achieving greater good, just as Parks did.

Although it might be a surprising way to start to his dedication, Obama begins his speech by telling us who Parks was not: “Rosa Parks held no elected office. She possessed no fortune” he explains in lines 1-2. Later, when he tells the story of the bus driver who threatened to have Parks arrested when she refused to get off the bus, he explains that Parks “simply replied, ‘You may do that’” (lines 22-23). Right away, he establishes that Parks was a regular person who did not hold a seat of power. Her protest on the bus was not part of a larger plan, it was a simple response. By emphasizing that Parks was not powerful, wealthy, or loud spoken, he implies that Parks’ style of activism is an everyday practice that all of us can aspire to.

AP Lang Rhetorical Analysis Essay Example (Continued)

Even though Obama portrays Parks as a demure person whose protest came “simply” and naturally, he shows the importance of her activism through long lists of ripple effects. When Parks challenged her arrest, Obama explains, Martin Luther King, Jr. stood with her and “so did thousands of Montgomery, Alabama commuters” (lines 27-28). They began a boycott that included “teachers and laborers, clergy and domestics, through rain and cold and sweltering heat, day after day, week after week, month after month, walking miles if they had to…” (lines 28-31). In this section of the speech, Obama’s sentences grow longer and he uses lists to show that Parks’ small action impacted and inspired many others to fight for change. Further, listing out how many days, weeks, and months the boycott lasted shows how Parks’ single act of protest sparked a much longer push for change.

To further illustrate Parks’ impact, Obama incorporates Biblical references that emphasize the importance of “that single moment on the bus” (lines 57-58). In lines 33-35, Obama explains that Parks and the other protestors are “driven by a solemn determination to affirm their God-given dignity” and he also compares their victory to the fall the “ancient walls of Jericho” (line 43). By of including these Biblical references, Obama suggests that Parks’ action on the bus did more than correct personal or political wrongs; it also corrected moral and spiritual wrongs. Although Parks had no political power or fortune, she was able to restore a moral balance in our world.

Toward the end of the speech, Obama states that change happens “not mainly through the exploits of the famous and the powerful, but through the countless acts of often anonymous courage and kindness” (lines 78-81). Through carefully chosen diction that portrays her as a quiet, regular person and through lists and Biblical references that highlight the huge impacts of her action, Obama illustrates exactly this point. He wants us to see that, just like Parks, the small and meek can change the world for the better.

AP Lang Rhetorical Analysis Essay Example: Why It Works

We would give the AP Lang Rhetorical Analysis essay above a score of 6 out of 6 because it fully satisfies the essay’s 3 rubric categories: Thesis, Evidence and Commentary, and Sophistication . Let’s break down what this student did:

The thesis of this essay appears in the last line of the first paragraph:

“ Through the use of diction that portrays Parks as quiet and demure, long lists that emphasize the extent of her impacts, and Biblical references, Obama suggests that all of us are capable of achieving greater good, just as Parks did .”

This student’s thesis works because they make a clear argument about Obama’s rhetorical choices. They 1) list the rhetorical choices that will be analyzed in the rest of the essay (the italicized text above) and 2) include an argument someone else might disagree with (the bolded text above).

Evidence and Commentary:

This student includes substantial evidence and commentary. Things they do right, per the AP Lang Rhetorical Analysis rubric:

  • They include lots of specific evidence from the text in the form of quotes.
  • They incorporate 3 different types of evidence (diction, long lists, Biblical references).
  • After including evidence, they offer an interpretation of what the evidence means and explain how the evidence contributes to their overarching argument (aka their thesis).

Sophistication

This essay achieves sophistication according to the AP Lang Rhetorical Analysis essay rubric in a few key ways:

  • This student provides an introduction that flows naturally into the topic their essay will discuss. Before they get to their thesis, they tell us that Obama portrays Parks as a “regular person” setting up their main argument: Obama wants all regular people to aspire to do good in the world just as Rosa Parks did.
  • They organize evidence and commentary in a clear and cohesive way. Each body paragraph focuses on just one type of evidence.
  • They explain how their evidence is significant. In the final sentence of each body paragraph, they draw a connection back to the overarching argument presented in the thesis.
  • All their evidence supports the argument presented in their thesis. There is no extraneous evidence or misleading detail.
  • They consider nuances in the text. Rather than taking the text at face value, they consider what Obama’s rhetorical choices imply and offer their own unique interpretation of those implications.
  • In their final paragraph, they come full circle, reiterate their thesis, and explain what Obama’s rhetorical choices communicate to readers.
  • Their sentences are clear and easy to read. There are no grammar errors or misused words.

AP Lang Rhetorical Analysis Essay—More Resources

Looking for more tips to help your master your AP Lang Rhetorical Analysis Essay? Brush up on 20 Rhetorical Devices High School Students Should Know and read our Tips for Improving Reading Comprehension . If you’re ready to start studying for another part of the AP English Exam, find more expert tips in our How to Write the AP Lang Synthesis blog post.

Considering what other AP classes to take? Read up on the Hardest AP Classes .

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Christina Wood

Christina Wood holds a BA in Literature & Writing from UC San Diego, an MFA in Creative Writing from Washington University in St. Louis, and is currently a Doctoral Candidate in English at the University of Georgia, where she teaches creative writing and first-year composition courses. Christina has published fiction and nonfiction in numerous publications, including The Paris Review , McSweeney’s , Granta , Virginia Quarterly Review , The Sewanee Review , Mississippi Review , and Puerto del Sol , among others. Her story “The Astronaut” won the 2018 Shirley Jackson Award for short fiction and received a “Distinguished Stories” mention in the 2019 Best American Short Stories anthology.

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Rhetorical Analysis Sample Essay

Harriet Clark

Ms. Rebecca Winter

13 Feb. 2015

Not Quite a Clean Sweep: Rhetorical Strategies in

Grose's "Cleaning: The Final Feminist Frontier”

A woman’s work is never done: many American women grow up with this saying and feel it to be true. 1 One such woman, author Jessica Grose, wrote “Cleaning: The Final Feminist Frontier,” published in 2013 in the New Republic, 2 and she argues that while the men recently started taking on more of the childcare and cooking, cleaning still falls unfairly on women. 3 Grose begins building her credibility with personal facts and reputable sources, citing convincing facts and statistics, and successfully employing emotional appeals; however, toward the end of the article, her attempts to appeal to readers’ emotions weaken her credibility and ultimately, her argument. 4

In her article, Grose first sets the stage by describing a specific scenario of house-cleaning with her husband after being shut in during Hurricane Sandy, and then she outlines the uneven distribution of cleaning work in her marriage and draws a comparison to the larger feminist issue of who does the cleaning in a relationship. Grose continues by discussing some of the reasons that men do not contribute to cleaning: the praise for a clean house goes to the woman; advertising and media praise men’s cooking and childcare, but not cleaning; and lastly, it is just not fun. Possible solutions to the problem, Grose suggests, include making a chart of who does which chores, dividing up tasks based on skill and ability, accepting a dirtier home, and making cleaning more fun with gadgets. 5

Throughout her piece, Grose uses many strong sources that strengthen her credibility and appeal to ethos, as well as build her argument. 6 These sources include, “sociologists Judith Treas and Tsui-o Tai,” “a 2008 study from the University of New Hampshire,” and “P&G North America Fabric Care Brand Manager, Matthew Krehbiel” (qtd. in Grose). 7 Citing these sources boosts Grose’s credibility by showing that she has done her homework and has provided facts and statistics, as well as expert opinions to support her claim. She also uses personal examples from her own home life to introduce and support the issue, which shows that she has a personal stake in and first-hand experience with the problem. 8

Adding to her ethos appeals, Grose uses strong appeals to logos, with many facts and statistics and logical progressions of ideas. 9 She points out facts about her marriage and the distribution of household chores: “My husband and I both work. We split midnight baby feedings ...but ... he will admit that he’s never cleaned the bathroom, that I do the dishes nine times out of ten, and that he barely knows how the washer and dryer work in the apartment we’ve lived in for over eight months.” 10 These facts introduce and support the idea that Grose does more household chores than her husband. Grose continues with many statistics:

[A]bout 55 percent of American mothers employed full time do some housework on an average day, while only 18 percent of employed fathers do. ... [W]orking women with children are still doing a week and a half more of “second shift” work each year than their male partners. ... Even in the famously gender-neutral Sweden, women do 45 minutes more housework a day than their male partners. 11

These statistics are a few of many that logically support her claim that it is a substantial and real problem that men do not do their fair share of the chores. The details and numbers build an appeal to logos and impress upon the reader that this is a problem worth discussing. 12

Along with strong logos appeals, Grose effectively makes appeals to pathos in the beginning and middle sections. 13 Her introduction is full of emotionally-charged words and phrases that create a sympathetic image; Grose notes that she “was eight months pregnant” and her husband found it difficult to “fight with a massively pregnant person.” 14 The image she evokes of the challenges and vulnerabilities of being so pregnant, as well as the high emotions a woman feels at that time effectively introduce the argument and its seriousness. Her goal is to make the reader feel sympathy for her. Adding to this idea are words and phrases such as, “insisted,” “argued,” “not fun,” “sucks” “headachey,” “be judged,” “be shunned” (Grose). All of these words evoke negative emotions about cleaning, which makes the reader sympathize with women who feel “judged” and shunned”—very negative feelings. Another feeling Grose reinforces with her word choice is the concept of fairness: “fair share,” “a week and a half more of ‘second shift’ work,” “more housework,” “more gendered and less frequent.” These words help establish the unfairness that exists when women do all of the cleaning, and they are an appeal to pathos, or the readers’ feelings of frustration and anger with injustice. 15

However, the end of the article lacks the same level of effectiveness in the appeals to ethos. 16 For example, Grose notes that when men do housework, they are considered to be “’enacting “small instances of gender heroism,” or ‘SIGH’s’—which, barf.” 17 The usage of the word “barf” is jarring to the reader; unprofessional and immature, it is a shift from the researched, intelligent voice she has established and the reader is less likely to take the author seriously. This damages the strength of her credibility and her argument. 18

Additionally, her last statement in the article refers to her husband in a way that weakens the argument. 19 While returning to the introduction’s hook in the conclusion is a frequently-used strategy, Grose chooses to return to her discussion of her husband in a humorous way: Grose discusses solutions, and says there is “a huge, untapped market ... for toilet-scrubbing iPods. I bet my husband would buy one.” 20 Returning to her own marriage and husband is an appeal to ethos or personal credibility, and while that works well in the introduction, in the conclusion, it lacks the strength and seriousness that the topic deserves and was given earlier in the article. 21

Though Grose begins the essay by effectively persuading her readers of the unfair distribution of home-maintenance cleaning labor, she loses her power in the end, where she most needs to drive home her argument. Readers can see the problem exists in both her marriage and throughout the world; however, her shift to humor and sarcasm makes the reader not take the problem as seriously in the end. 22 Grose could have more seriously driven home the point that a woman’s work could be done: by a man. 23

Works Cited

Grose, Jessica. “Cleaning: The Final Feminist Frontier.” New Republic. The New Republic, 19 Mar. 2013. Web. 28 Mar. 2014.

  • Article author's claim or purpose
  • Summary of the article's main point in the second paragraph (could also be in the introduction)
  • Third paragraph begins with a transition and topic sentence that reflects the first topic in the thesis
  • Quotes illustrate how the author uses appeals to ethos
  • Analysis explains how the quotes show the effective use of ethos as noted in the thesis
  • Transition and topic sentence about the second point from the thesis
  • Quote that illustrates appeals to logos
  • Analysis explains how the quotes show the effective use of logos, as noted in the thesis
  • Transition and topic sentence about the third point from the thesis
  • Quotes that illustrate appeals to pathos
  • Analysis explains how the quotes show the effective use of pathos, as noted in the thesis
  • Transition and topic sentence about fourth point from the thesis
  • Quote illustrates how the author uses appeal to ethos
  • Analysis explains how quote supports thesis
  • Transition and topic sentence about fourth point from thesis
  • Conclusion returns to the ideas in the thesis and further develops them
  • Last sentence returns to the hook in the introduction

Learn more about the " Rhetorical Analysis Graphic Organizer ."

Learn more about " Pathos, Logos, and Ethos ."

Reference management. Clean and simple.

How to write a rhetorical analysis

Rhetorical analysis illustration

What is a rhetorical analysis?

What are the key concepts of a rhetorical analysis, rhetorical situation, claims, supports, and warrants.

  • Step 1: Plan and prepare
  • Step 2: Write your introduction
  • Step 3: Write the body
  • Step 4: Write your conclusion

Frequently Asked Questions about rhetorical analysis

Related articles.

Rhetoric is the art of persuasion and aims to study writers’ or speakers' techniques to inform, persuade, or motivate their audience. Thus, a rhetorical analysis aims to explore the goals and motivations of an author, the techniques they’ve used to reach their audience, and how successful these techniques were.

This will generally involve analyzing a specific text and considering the following aspects to connect the rhetorical situation to the text:

  • Does the author successfully support the thesis or claims made in the text? Here, you’ll analyze whether the author holds to their argument consistently throughout the text or whether they wander off-topic at some point.
  • Does the author use evidence effectively considering the text’s intended audience? Here, you’ll consider the evidence used by the author to support their claims and whether the evidence resonates with the intended audience.
  • What rhetorical strategies the author uses to achieve their goals. Here, you’ll consider the word choices by the author and whether these word choices align with their agenda for the text.
  • The tone of the piece. Here, you’ll consider the tone used by the author in writing the piece by looking at specific words and aspects that set the tone.
  • Whether the author is objective or trying to convince the audience of a particular viewpoint. When it comes to objectivity, you’ll consider whether the author is objective or holds a particular viewpoint they want to convince the audience of. If they are, you’ll also consider whether their persuasion interferes with how the text is read and understood.
  • Does the author correctly identify the intended audience? It’s important to consider whether the author correctly writes the text for the intended audience and what assumptions the author makes about the audience.
  • Does the text make sense? Here, you’ll consider whether the author effectively reasons, based on the evidence, to arrive at the text’s conclusion.
  • Does the author try to appeal to the audience’s emotions? You’ll need to consider whether the author uses any words, ideas, or techniques to appeal to the audience’s emotions.
  • Can the author be believed? Finally, you’ll consider whether the audience will accept the arguments and ideas of the author and why.

Summing up, unlike summaries that focus on what an author said, a rhetorical analysis focuses on how it’s said, and it doesn’t rely on an analysis of whether the author was right or wrong but rather how they made their case to arrive at their conclusions.

Although rhetorical analysis is most used by academics as part of scholarly work, it can be used to analyze any text including speeches, novels, television shows or films, advertisements, or cartoons.

Now that we’ve seen what rhetorical analysis is, let’s consider some of its key concepts .

Any rhetorical analysis starts with the rhetorical situation which identifies the relationships between the different elements of the text. These elements include the audience, author or writer, the author’s purpose, the delivery method or medium, and the content:

  • Audience: The audience is simply the readers of a specific piece of text or content or printed material. For speeches or other mediums like film and video, the audience would be the listeners or viewers. Depending on the specific piece of text or the author’s perception, the audience might be real, imagined, or invoked. With a real audience, the author writes to the people actually reading or listening to the content while, for an imaginary audience, the author writes to an audience they imagine would read the content. Similarly, for an invoked audience, the author writes explicitly to a specific audience.
  • Author or writer: The author or writer, also commonly referred to as the rhetor in the context of rhetorical analysis, is the person or the group of persons who authored the text or content.
  • The author’s purpose: The author’s purpose is the author’s reason for communicating to the audience. In other words, the author’s purpose encompasses what the author expects or intends to achieve with the text or content.
  • Alphabetic text includes essays, editorials, articles, speeches, and other written pieces.
  • Imaging includes website and magazine advertisements, TV commercials, and the like.
  • Audio includes speeches, website advertisements, radio or tv commercials, or podcasts.
  • Context: The context of the text or content considers the time, place, and circumstances surrounding the delivery of the text to its audience. With respect to context, it might often also be helpful to analyze the text in a different context to determine its impact on a different audience and in different circumstances.

An author will use claims, supports, and warrants to build the case around their argument, irrespective of whether the argument is logical and clearly defined or needs to be inferred by the audience:

  • Claim: The claim is the main idea or opinion of an argument that the author must prove to the intended audience. In other words, the claim is the fact or facts the author wants to convince the audience of. Claims are usually explicitly stated but can, depending on the specific piece of content or text, be implied from the content. Although these claims could be anything and an argument may be based on a single or several claims, the key is that these claims should be debatable.
  • Support: The supports are used by the author to back up the claims they make in their argument. These supports can include anything from fact-based, objective evidence to subjective emotional appeals and personal experiences used by the author to convince the audience of a specific claim. Either way, the stronger and more reliable the supports, the more likely the audience will be to accept the claim.
  • Warrant: The warrants are the logic and assumptions that connect the supports to the claims. In other words, they’re the assumptions that make the initial claim possible. The warrant is often unstated, and the author assumes that the audience will be able to understand the connection between the claims and supports. In turn, this is based on the author’s assumption that they share a set of values and beliefs with the audience that will make them understand the connection mentioned above. Conversely, if the audience doesn’t share these beliefs and values with the author, the argument will not be that effective.

Appeals are used by authors to convince their audience and, as such, are an integral part of the rhetoric and are often referred to as the rhetorical triangle. As a result, an author may combine all three appeals to convince their audience:

  • Ethos: Ethos represents the authority or credibility of the author. To be successful, the author needs to convince the audience of their authority or credibility through the language and delivery techniques they use. This will, for example, be the case where an author writing on a technical subject positions themselves as an expert or authority by referring to their qualifications or experience.
  • Logos: Logos refers to the reasoned argument the author uses to persuade their audience. In other words, it refers to the reasons or evidence the author proffers in substantiation of their claims and can include facts, statistics, and other forms of evidence. For this reason, logos is also the dominant approach in academic writing where authors present and build up arguments using reasoning and evidence.
  • Pathos: Through pathos, also referred to as the pathetic appeal, the author attempts to evoke the audience’s emotions through the use of, for instance, passionate language, vivid imagery, anger, sympathy, or any other emotional response.

To write a rhetorical analysis, you need to follow the steps below:

With a rhetorical analysis, you don’t choose concepts in advance and apply them to a specific text or piece of content. Rather, you’ll have to analyze the text to identify the separate components and plan and prepare your analysis accordingly.

Here, it might be helpful to use the SOAPSTone technique to identify the components of the work. SOAPSTone is a common acronym in analysis and represents the:

  • Speaker . Here, you’ll identify the author or the narrator delivering the content to the audience.
  • Occasion . With the occasion, you’ll identify when and where the story takes place and what the surrounding context is.
  • Audience . Here, you’ll identify who the audience or intended audience is.
  • Purpose . With the purpose, you’ll need to identify the reason behind the text or what the author wants to achieve with their writing.
  • Subject . You’ll also need to identify the subject matter or topic of the text.
  • Tone . The tone identifies the author’s feelings towards the subject matter or topic.

Apart from gathering the information and analyzing the components mentioned above, you’ll also need to examine the appeals the author uses in writing the text and attempting to persuade the audience of their argument. Moreover, you’ll need to identify elements like word choice, word order, repetition, analogies, and imagery the writer uses to get a reaction from the audience.

Once you’ve gathered the information and examined the appeals and strategies used by the author as mentioned above, you’ll need to answer some questions relating to the information you’ve collected from the text. The answers to these questions will help you determine the reasons for the choices the author made and how well these choices support the overall argument.

Here, some of the questions you’ll ask include:

  • What was the author’s intention?
  • Who was the intended audience?
  • What is the author’s argument?
  • What strategies does the author use to build their argument and why do they use those strategies?
  • What appeals the author uses to convince and persuade the audience?
  • What effect the text has on the audience?

Keep in mind that these are just some of the questions you’ll ask, and depending on the specific text, there might be others.

Once you’ve done your preparation, you can start writing the rhetorical analysis. It will start off with an introduction which is a clear and concise paragraph that shows you understand the purpose of the text and gives more information about the author and the relevance of the text.

The introduction also summarizes the text and the main ideas you’ll discuss in your analysis. Most importantly, however, is your thesis statement . This statement should be one sentence at the end of the introduction that summarizes your argument and tempts your audience to read on and find out more about it.

After your introduction, you can proceed with the body of your analysis. Here, you’ll write at least three paragraphs that explain the strategies and techniques used by the author to convince and persuade the audience, the reasons why the writer used this approach, and why it’s either successful or unsuccessful.

You can structure the body of your analysis in several ways. For example, you can deal with every strategy the author uses in a new paragraph, but you can also structure the body around the specific appeals the author used or chronologically.

No matter how you structure the body and your paragraphs, it’s important to remember that you support each one of your arguments with facts, data, examples, or quotes and that, at the end of every paragraph, you tie the topic back to your original thesis.

Finally, you’ll write the conclusion of your rhetorical analysis. Here, you’ll repeat your thesis statement and summarize the points you’ve made in the body of your analysis. Ultimately, the goal of the conclusion is to pull the points of your analysis together so you should be careful to not raise any new issues in your conclusion.

After you’ve finished your conclusion, you’ll end your analysis with a powerful concluding statement of why your argument matters and an invitation to conduct more research if needed.

A rhetorical analysis aims to explore the goals and motivations of an author, the techniques they’ve used to reach their audience, and how successful these techniques were. Although rhetorical analysis is most used by academics as part of scholarly work, it can be used to analyze any text including speeches, novels, television shows or films, advertisements, or cartoons.

The steps to write a rhetorical analysis include:

Your rhetorical analysis introduction is a clear and concise paragraph that shows you understand the purpose of the text and gives more information about the author and the relevance of the text. The introduction also summarizes the text and the main ideas you’ll discuss in your analysis.

Ethos represents the authority or credibility of the author. To be successful, the author needs to convince the audience of their authority or credibility through the language and delivery techniques they use. This will, for example, be the case where an author writing on a technical subject positions themselves as an expert or authority by referring to their qualifications or experience.

Appeals are used by authors to convince their audience and, as such, are an integral part of the rhetoric and are often referred to as the rhetorical triangle. The 3 types of appeals are ethos, logos, and pathos.

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Rhetorical Analysis – A Step-by-Step Guide

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Rhetorical analysis is a cornerstone of academic writing, involving the examination and interpretation of texts to uncover the strategies used by authors to persuade their audiences. In the academic essay , it serves as a powerful tool to decode the underlying mechanisms of argumentation and presentation. Its proficiency in understanding rhetoric can help refine argumentation, support claims, and foster critical thinking.

Inhaltsverzeichnis

  • 1 Rhetorical Analysis – In a Nutshell
  • 2 Definition: Rhetorical analysis
  • 3 The key concepts in rhetorical analysis
  • 4 The process of rhetorical analysis
  • 5 Rhetorical analysis: Introduction
  • 6 Rhetorical analysis: Body
  • 7 Rhetorical analysis: Conclusion

Rhetorical Analysis – In a Nutshell

  • Rhetorical analysis is essential for understanding how texts are used to achieve a particular purpose.
  • This article walks you through the process of conducting a rhetorical analysis, from understanding the context to identifying the key concepts.
  • It also presents the different appeals that can be used in rhetoric, and how to identify claims, support, and warrants.

Definition: Rhetorical analysis

Rhetorical analysis is a form of criticism that evaluates a text, speech, or public statement to understand how the author or speaker attempts to persuade their audience. A rhetorical analysis can be used to understand various texts, from political speeches to advertisements to academic essays.

In rhetorical analysis, it is crucial to avoid making value judgments about the author or their argument. The goal is to understand how they are trying to persuade, not to say whether you agree with them.

The key sections of rhetorical analysis are the:

  • Introduction

The focus of the rhetorical analysis will vary depending on the text being examined, but it generally involves understanding the context of the argument, identifying the key concepts, and analyzing how the author uses rhetoric to persuade their audience.

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The key concepts in rhetorical analysis

Aristotle defined rhetoric as:

“The faculty of discovering in any particular case all of the available means of persuasion.”

In other words, rhetoric is the art of persuasion. When you engage in rhetoric, you use language to persuade your audience to see things your way.

The fundamental concepts of rhetoric

  • The different ways you can persuade your audience (logos, pathos, ethos).
  • The work you are analyzing.
  • Details about the creator of the work, the audience, when and where the text was created, and its purpose.
  • The main points or arguments you make in your rhetoric.
  • The evidence you use to back up your claims.
  • The assumptions you make about your audience allow you to connect your support to your claims.

Appeals in rhetorical analysis

Appeals in rhetorical analysis refer to the use of emotions, logic , or credibility to persuade an audience. There are three main types of appeals:

  • Logos: An appeal to logic that uses reason and evidence to persuade the audience.
  • Pathos: An appeal to emotion that seeks to create an emotional response in the audience.
  • Ethos: An appeal to the credibility that aims to establish the speaker’s or writer’s credibility.

Claims, support, and warrants

In a rhetorical analysis, claims, support, and warrants establish the arguer’s position on a given issue, and they can be implied rather than stated explicitly.

  • A claim is the main argument being made.
  • Support is the reasoning or evidence used to back up the claim.
  • Warrants are the assumptions that connect the claim and support it.

If someone were to make the claim “Inflation is rising,” their support might be statistics showing the UK Consumer Prices Index (CPI) rose by 9.1% in the year to May 2022.

The warrant, in this case, would be the assumption that CPI is a good indicator of inflation.

Understanding text and context

You’ll need to understand the text and its context to conduct an effective rhetorical analysis. The text is the piece of content that you’ll be analyzing, while the context is the background information surrounding the text.

To understand the text, consider who wrote it, its purpose , and the intended audience . Also, think about the genre of the text and any essential rhetorical devices used.

The context includes the historical moment in which the text was written and the social, political, and cultural context surrounding the author. This background information will help you understand the text on a deeper level.

Understanding text and context is vital for your rhetorical analysis because it helps you engage with the material critically. It also allows you to situate the text within a larger discussion and to see how it contributes to the conversation.

Consider the text “Inflation is rising.”

  • The context surrounding this text might include information about the state of the economy, the current inflation rate, or the historical context surrounding inflation.
  • This background information would help you understand the text more deeply and see how it fits into the larger conversation about the economy, which would improve your rhetorical analysis.

The process of rhetorical analysis

When it comes to rhetorical analysis, the main steps in the process are as follows:

1. Determine the purpose of the text

Start by understanding why the author wrote the text and what they were trying to achieve.

To determine the purpose more easily for your rhetorical analysis, ask yourself questions such as:

  • Who wrote the text?
  • What is the genre of the text?
  • When was the text written?
  • What are the circumstances of the text?

2. Understand the context

To understand the context, consider factors such as the historical moment in which it was written and the social, political, and cultural context surrounding the author.

You can ask questions such as:

  • What was happening in the world at the time the text was written?
  • What were the social, political, and cultural circumstances of the author?

3. Identify the claims, support, and warrants

The claims , support , and warrants are the key components of an argument, and understanding them is essential to your rhetorical analysis.

To identify them more easily, ask yourself questions such as:

  • What is the author trying to argue?
  • What evidence do they use to support their argument?
  • How does the evidence support the claim?

4. Analyze the rhetoric of the text

This step involves understanding how the author uses language to persuade their audience.

To analyze the rhetoric, consider questions such as:

  • What tone does the author use?
  • What level of formality does the author use?
  • What kind of language does the author use?

5. Draw conclusions

Next, draw conclusions about the text based on your rhetorical analysis. This involves considering the overall effectiveness of the text and determining whether the author achieved their purpose.

Ask yourself questions such as:

  • Was the author successful in achieving their purpose?
  • What could they have done differently to be more successful?
  • What do you think about the text?

6. Write your analysis

Finally, write your rhetorical analysis. This will involve synthesizing your thoughts on the text and presenting your conclusions in a clear and concise manner.

Be sure to support your claims with evidence from the text.

Rhetorical analysis: Introduction

The introduction of a rhetorical analysis essay is similar to other essays and should explain what text is being discussed, provide relevant context, and introduce your thesis statement.

An example of a rhetorical analysis introduction:

Rhetorical-analysis-introduction

Rhetorical analysis: Body

The body section of your rhetorical analysis will explain how the author uses rhetoric to achieve their purpose. Each paragraph should focus on a different aspect of the text, such as the author’s use of repetition or their choice of words.

Be sure to support your claims with evidence from the text and explain how this evidence supports your claim.

Paragraphs in the body of a rhetorical analysis should be structured as follows:

  • Topic sentence: Introduces the main point of the paragraph and explains how it relates to the thesis statement
  • Evidence: Provides evidence from the text that supports your claim
  • Analysis: Your explanation of how the evidence supports your claim and why it is effective
  • Concluding sentence: Wraps up the paragraph and may introduce the next.

Rhetorical-analysis-body-

Rhetorical analysis: Conclusion

The concluding section of your rhetorical analysis should restate your main   argument and whether the text achieved its purpose. You may also want to consider the broader implications of the text and its place in history.

Also, you might want to guide readers on what they can do with this information.

Rhetorical-analysis-conclusion

What is the goal of a rhetorical analysis?

The goal of rhetorical analysis is to look at a non-fiction work to determine how the material tries to influence the audience .

It focuses on what tools and techniques the author uses to get their point across, and not on the validity of the argument.

What is the difference between a rhetorical analysis and a literary analysis?

The rhetorical analysis focuses on how a text is written, while the literary analysis looks at the meaning of the text.

For example, the literary analysis might examine the use of symbols in a book, while the rhetorical analysis would look at how the author uses language to convey their message.

How do you conduct a rhetorical analysis?

To conduct a rhetorical analysis, follow theses steps:

  • Start by identifying the author’s purpose for writing the piece.
  • Next, analyze how the author uses logic, emotion, and credibility to appeal to the audience.
  • Finally, determine how effective the author’s techniques are at persuading the audience.

What are some common techniques used in rhetoric?

Some techniques used in rhetoric include the appeal to logic (logos), the appeal to emotion (pathos), and the appeal to credibility (ethos).

The author may also use rhetorical questions, metaphors, and repetition to make their point.

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Purdue Online Writing Lab Purdue OWL® College of Liberal Arts

Organizing Your Analysis

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This resource covers how to write a rhetorical analysis essay of primarily visual texts with a focus on demonstrating the author’s understanding of the rhetorical situation and design principles.

There is no one perfect way to organize a rhetorical analysis essay. In fact, writers should always be a bit leery of plug-in formulas that offer a perfect essay format. Remember, organization itself is not the enemy, only organization without considering the specific demands of your particular writing task. That said, here are some general tips for plotting out the overall form of your essay.

Introduction

Like any rhetorical analysis essay, an essay analyzing a visual document should quickly set the stage for what you’re doing. Try to cover the following concerns in the initial paragraphs:

  • Make sure to let the reader know you’re performing a rhetorical analysis. Otherwise, they may expect you to take positions or make an evaluative argument that may not be coming.
  • Clearly state what the document under consideration is and possibly give some pertinent background information about its history or development. The intro can be a good place for a quick, narrative summary of the document. The key word here is “quick, for you may be dealing with something large (for example, an entire episode of a cartoon like the Simpsons). Save more in-depth descriptions for your body paragraph analysis.
  • If you’re dealing with a smaller document (like a photograph or an advertisement), and copyright allows, the introduction or first page is a good place to integrate it into your page.
  • Give a basic run down of the rhetorical situation surrounding the document: the author, the audience, the purpose, the context, etc.

Thesis Statements and Focus

Many authors struggle with thesis statements or controlling ideas in regards to rhetorical analysis essays. There may be a temptation to think that merely announcing the text as a rhetorical analysis is purpose enough. However, especially depending on your essay’s length, your reader may need a more direct and clear statement of your intentions. Below are a few examples.

1. Clearly narrow the focus of what your essay will cover. Ask yourself if one or two design aspects of the document is interesting and complex enough to warrant a full analytical treatment.

The website for Amazon.com provides an excellent example of alignment and proximity to assist its visitors in navigating a potentially large and confusing amount of information.

2. Since visual documents often seek to move people towards a certain action (buying a product, attending an event, expressing a sentiment), an essay may analyze the rhetorical techniques used to accomplish this purpose. The thesis statement should reflect this goal.

The call-out flyer for the Purdue Rowing Team uses a mixture of dynamic imagery and tantalizing promises to create interest in potential, new members.

3. Rhetorical analysis can also easily lead to making original arguments. Performing the analysis may lead you to an argument; or vice versa, you may start with an argument and search for proof that supports it.

A close analysis of the female body images in the July 2007 issue of Cosmopolitan magazine reveals contradictions between the articles’ calls for self-esteem and the advertisements’ unrealistic, beauty demands.

These are merely suggestions. The best measure for what your focus and thesis statement should be the document itself and the demands of your writing situation. Remember that the main thrust of your thesis statement should be on how the document creates meaning and accomplishes its purposes. The OWl has additional information on writing thesis statements.

Analysis Order (Body Paragraphs)

Depending on the genre and size of the document under analysis, there are a number of logical ways to organize your body paragraphs. Below are a few possible options. Which ever you choose, the goal of your body paragraphs is to present parts of the document, give an extended analysis of how that part functions, and suggest how the part ties into a larger point (your thesis statement or goal).

Chronological

This is the most straight-forward approach, but it can also be effective if done for a reason (as opposed to not being able to think of another way). For example, if you are analyzing a photo essay on the web or in a booklet, a chronological treatment allows you to present your insights in the same order that a viewer of the document experiences those images. It is likely that the images have been put in that order and juxtaposed for a reason, so this line of analysis can be easily integrated into the essay.

Be careful using chronological ordering when dealing with a document that contains a narrative (i.e. a television show or music video). Focusing on the chronological could easily lead you to plot summary which is not the point of a rhetorical analysis.

A spatial ordering covers the parts of a document in the order the eye is likely to scan them. This is different than chronological order, for that is dictated by pages or screens where spatial order concerns order amongst a single page or plane. There are no unwavering guidelines for this, but you can use the following general guidelines.

  • Left to right and top to down is still the normal reading and scanning pattern for English-speaking countries.
  • The eye will naturally look for centers. This may be the technical center of the page or the center of the largest item on the page.
  • Lines are often used to provide directions and paths for the eye to follow.
  • Research has shown that on web pages, the eye tends to linger in the top left quadrant before moving left to right. Only after spending a considerable amount of time on the top, visible portion of the page will they then scroll down.

Persuasive Appeals

The classic, rhetorical appeals are logos, pathos, and ethos. These concepts roughly correspond to the logic, emotion, and character of the document’s attempt to persuade. You can find more information on these concepts elsewhere on the OWL. Once you understand these devices, you could potentially order your essay by analyzing the document’s use of logos, ethos, and pathos in different sections.

The conclusion of a rhetorical analysis essay may not operate too differently from the conclusion of any other kind of essay. Still, many writers struggle with what a conclusion should or should not do. You can find tips elsewhere on the OWL on writing conclusions. In short, however, you should restate your main ideas and explain why they are important; restate your thesis; and outline further research or work you believe should be completed to further your efforts.

Free Rhetorical Analysis Generator

  • 🌟 Intro to Rhetorical Analysis Generator

🤔 What Is Rhetorical Analysis?

  • ✒️ Components of Rhetorical Analysis
  • 💎 SOAPSTone Template
  • 📝 Essay Outline

🔗 References

🌟 intro to our free rhetorical analysis generator.

Rhetoric refers to the use of language that helps motivate, persuade, or get the point across to a particular audience. Rhetorical analysis involves studying and evaluating strategies authors and speakers use to achieve this goal. Here, you’ll learn how to use our generator, the fundamentals of rhetorical analysis, and the components of making a great essay.

Rhetorical Analysis Generator & Reasons to Try

It’s not always easy to conduct a good rhetorical analysis. Many students struggle with it and may even fail to submit their work on time. Our rhetorical analysis generator is here to help! It has many benefits that help you finish your work faster:

A rhetorical analysis evaluates a piece of work and the effectiveness with which the author communicated their ideas. It can be anything from a novel to a movie, as long as the work wants to persuade an audience. In other words, instead of discussing the events of The Count of Monte Cristo, you explore what Alexander Dumas wanted to tell his readers, which techniques were used to convey the message, and whether it was successful.

11 Common Rhetorical Analysis Devices

Look at some of the most popular rhetorical devices you can encounter in written and spoken works. They will help you better identify and include them in your upcoming papers.

✒️ Rhetorical Analysis Components & Their Meaning

You can come across several rhetorical analysis methods in your professional and academic work. The rhetorical triangle is the most popular type but has several lesser-known subtypes.

Its components are:

  • Ethos . This notion appeals to the author or speaker’s credibility. It evaluates a person’s authority on a subject and tells the audience if they should trust them.
  • Pathos . Pathos deals with emotions. It’s the most effective rhetorical device as it’s used to connect the speaker and the audience. For example, an emotional appeal over the use of facts is a tell-tale sign of propaganda.
  • Logos . This element backs up a claim with logical and reasonable substance. Through it, the author provides factual evidence that supports their claims.
  • Kairos . When a writer or a speaker addresses a particular time and place, they use kairos to provide specific context. To illustrate, an address concerning the First Amendment is most effective during a political debate.
  • Stasis . The final segment of the rhetorical analysis lets people view arguments from different perspectives. This adds an impact and makes the audience more likely to side with the writer or speaker.

💎 Rhetorical Analysis: SOAPSTone Template

Like any analysis, evaluating a person’s rhetorical capabilities requires structure. Without it, you may fail to address some aspects of the work, making your paper incomplete. You can make this process easier with the SOAPSTone template and its components:

📝 Rhetorical Analysis Essay Outline

Writing any type of essay requires structure and cohesion. While you may have encountered this structure before, it’s worth to remember the basics. A rhetorical analysis paper outline requires the following elements:

  • Introduction . This paragraph introduces the text and its author. Some experts recommend including a summary of the work and elements of the SOAPStone analysis you uncovered. Explain why you’re conducting the research and give a clear thesis statement.
  • Body . The section where you present arguments about work and what makes it persuasive. Here you discuss the methods, strategies, and rhetorical and literary devices the author used to convey their message.
  • Conclusion . The conclusive paragraph ties your analysis together by driving home the main arguments provided in its body. It can also explain how the work impacted society or its target audience.

3 Good Rhetorical Analysis Essay Examples

Here we have picked up some samples with rhetorical analysis of different types of works that can inspire you to create own impressive essay.

  • Rhetorical Analysis of Paypal’s Online Payments Commercial Essay . PayPal's online payments commercial employs a potent blend of rhetorical techniques to convey its message effectively. The ad emotionally connects with the audience through vibrant visuals, stirring music, and relatable scenarios. Using real-life situations highlights the convenience and security of PayPal's services, appealing to the ethos and building trust. Additionally, persuasive language and a call to action stimulate a sense of urgency, prompting viewers to adopt PayPal as their preferred online payment platform. By artfully combining pathos, ethos, and logos, the commercial convinces viewers that PayPal is a trustworthy and convenient decision for their online payment requirements.
  • “The Myth of Multitasking” by Rosen: Rhetorical Analysis Essay . The author adeptly employs rhetorical strategies to debunk the notion of multitasking. Christine Rosen dismantles the prevalent belief in multitasking efficiency through persuasive arguments and compelling evidence, revealing its detrimental effects on productivity and cognitive abilities. Her skillful use of logic and reasoning challenges readers to question their habits and consider a more focused approach to tasks. By strategically dismantling this cultural trend, Rosen urges her audience to reassess their attitudes toward multitasking, prompting a profound reevaluation of its impact on daily life and productivity.
  • A Rhetorical Analysis: “Chevy Commercial 2014” Essay . Chevy Commercial from 2014 is a captivating piece of rhetoric that skillfully employs various persuasive techniques to resonate with its audience. The ad establishes an immediate connection with viewers through emotional storytelling. The commercial artfully weaves heartwarming scenes of people's lives, accompanied by an inspiring soundtrack, evoking a sense of nostalgia and relatability. Ethos is reinforced by showcasing real people in everyday situations, enhancing the credibility of Chevy's brand positioning as an integral part of consumers' lives. Furthermore, logos strategically highlights the car's innovative features and performance. By aligning Chevy with moments of happiness and adventure, the ad compels viewers to consider Chevy as the vehicle that can accompany them on their life journeys.

We hope our tool will facilitate your rhetorical analysis of books, commercials, or speeches, so you'll create a unique essay! Besides, you may try our hook generator to engage the audience to read your paper from the beginning.

📌 Rhetorical Analysis Generator – FAQ

Updated: Oct 25th, 2023

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  • Rhetorical Analysis – Blinn College District
  • What Is a Rhetorical Device? Definition, List, Examples – Jeffrey Somers, ThoughtCo
  • Rhetorical Analysis Essay: Formatting – Brandon Everett, California State University, East Bay
  • What is Rhetorical Analysis? – Melanie Gagich & Emilie Zickel, PressBooks
  • SOAPStone Graphic Organizer for Rhetorical Analysis – Sacramento City Unified School District
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This page contains a free tool for conducting rhetorical analysis. It is user-friendly, accurate, and fast. You can customize the analysis according to your text type and context. Also, we have prepared a guide where you can find out about literary devices, components of rhetorical analysis, and the structure of your future essay.

rhetorical analysis thesis example

Rhetorical Analysis Thesis Workshops

These two activities are designed to introduce students to the idea of a thesis statement for a rhetorical analysis essay and provide structured peer feedback on their draft thesis statement.

Author : Chris Kamrath

Course : PWR 1

Activity brief description:  This series of two workshops provides students with norms for good rhetorical analysis thesis statements, examples and the opportunity to get feedback on their own draft thesis statement.  The first activity focuses on introducing students to sample thesis statements and norms for good thesis statements.

The handout provides three norms, four sample draft thesis statements, and questions students can ask when peer reviewing thesis statements.  Students are asked to ‘peer review’ these sample thesis statements.  As a group they come up with feedback for the ‘absent’ authors of these sample thesis statements.  Each of the samples is taken from a draft RA essay from a past class.  This activity provides students with a sense of what a thesis looks like and how to talk about what makes a thesis ‘good’.

The second activity repeats this process with their own draft thesis statement. This activity would take place one or two classes after the first.  The first part of the activity focuses on looking at one of the sample thesis statements from the first day.  I record the student responses on the first day.  I then re-write the drat thesis to take this feedback into consideration. We discuss my revisions (which usually draw on the actual revised thesis from the student paper) and then students repeat this process in small groups with their own thesis statements.  Students get peer feedback and then we have time to revise the thesis statement in class. This activity frames the thesis statement as a key step (after choosing a text) in drafting the rhetorical analysis essay.

Activity length and schedule : The first activity is approximately 45 minutes.  Students spend approximately 25-30 minutes to discuss two sample thesis statements. We then discuss their peer feedback for 25 to 20 minutes. The second activity takes between 45 minutes and one hour. 5 minutes is spent on the sample thesis and the revisions which respond to their feedback form the prior workshop.  20-25 minutes is spent peer reviewing their draft thesis. The remainder of the time is used for student revision of their draft thesis statement based on peer feedback.

Week 1/2. These two activities usually occur during the first or second week of class.  The first activity introduces students to the idea of a thesis statement for a rhetorical analysis essay and offers criteria for a good thesis statement.  Students evaluate sample draft thesis statements.  In the second activity students repeat the earlier workshop with their own draft thesis statements.  They provide structured feedback on their peer’s draft thesis statement and receive feedback on their own.

Activity goals :

  • To provide students with examples of rhetorical analysis thesis statements.
  • To provide students with norms for critiquing thesis statements.
  • To provide students with feedback on their draft thesis statement.
  • To give students space to revise their thesis statement based on feedback.

Activity details :

See handout #1 and handout #2 . See also list of keywords and rhetorical theory concepts .

An Example for Rhetorical Analysis

An Example for Rhetorical Analysis

A publish.illinois.edu site

What is Ethos?

Ethos implies credit of an argument to readers when it tries to persuade them of certain ideas. When reading an argument, readers mainly judge the Ethos by the identity of the author and the credibility of the sources used in the argument.

An Analysis Example:

Sara Peres works in Geography and Environment at the University of Southampton. And what’s important is that she has previously focused on how agricultural seeds are banked and circulated for conservation purposes for her Ph.D. (UCL, 2017), the history of seed banks, which was exactly where this paper comes from. And I think this experience and her occupation grant the basic credit of her claims in this paper, indicating that she was trustworthy to her readers.

However, there would not be enough authority if she hasn’t quoted other experts’ claims and research results. She mainly depends on the vision of the plant breeder and emphatic advocate of gene banking, Otto H. Frankel (1900–1998) and there are also some views of other experts to support the advantages of seed banks.

ps: Those two are undeveloped paragraphs! In my essay, they appear in the same paragraph, but here I just separate them for the convenience of my explanation below.

Rhetorical Analysis Essay Outline: Examples & Strategies

Rhetorical analysis is never a simple task. This essay type requires you to analyze rhetorical devices in a text and review them from different perspectives. Such an assignment can be a part of an AP Lang exam or a college home task. Either way, you will need a solid outline to succeed with your writing. And we can help you nail it.

Our specialists will write a custom essay specially for you!

In this article by our custom-writing team, you will find:

  • the structure of a rhetorical analysis essay;
  • a detailed guide and tips for writing a rhetorical essay outline;
  • an example and a template for you to download.
  • 📚 Rhetorical Analysis Structure

Introduction

  • Body Paragraphs
  • 📑 Example Outline & Template

🔍 References

📚 structure of a rhetorical analysis essay: pre-writing.

The first thing you need to know before you start working on your essay is that the analysis in your paper is strictly rhetorical. In other words, you don’t need to discuss what the author is saying. Instead, it’s a take on how the author says it.

And to understand “how,” you need to find rhetorical appeals. An appeal is a technique that the author uses to convince the reader. The main ones are logos, ethos, and pathos.

The picture shows the rhetorical triangle: ethos, pathos, logos.

The whole analysis is structured around them and divided into 3 parts: appeals in the text’s introduction, in the body paragraphs, and in its conclusion.

Remember that it’s essential to structure your essay in chronological order. To put it simply, it’s better not to describe the appeals from the conclusion before the ones in the introduction. Follow the structure of the text you’re analyzing, and you’ll nail it.

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Rhetorical Analysis Triangle

We’ve already mentioned ethos, pathos, and logos. The rhetorical triangle is another name for these 3 main appeals. Let’s examine them in more detail:

In your essay, it’s best to mention all 3 appeals. It’s also necessary to measure their effectiveness and give examples. A good strategy is to find the appeals in the text, underline them, and analyze them before writing the outline.

Each appeal can be characterized by the following:

  • Diction. Diction is the words that the author uses to describe the idea. When analyzing diction, you want to find words that stand out in the text.
  • Syntax. Simply put, syntax is the order of words used by the author. You can also look at the sentence length as a part of the syntax.
  • Punctuation. This characteristic is all about the usage of punctuation marks. Aside from commas, it’s good to pay attention to colons and dashes. Authors can use them to focus the audience’s attention on something or create a dramatic disjunction.
  • Tone. It’s the author’s attitude towards the discussed idea. The tone is a combination of diction, syntax, and punctuation. For example, you can tell if the author is interested or not by evaluating the length of sentences.

Remember that all 3 appeals are artistic proofs, and you shouldn’t confuse them with factual evidence. The difference between them lies in the amount of effort:

  • Citing factual evidence requires no skill. You create proof just by mentioning the fact.
  • In the case of artistic proof , you must use your knowledge of rhetoric to create it.

SOAPS: Rhetorical Analysis

SOAPS is a helpful technique for conducting a rhetorical analysis. It’s fairly popular and is recommended for AP tests. SOAPS stands for:

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Answering the questions above will make it easy for you to find the necessary appeals.

✍️ How to Write an Outline for a Rhetorical Analysis Essay

Now that you’ve found the appeals and analyzed them, it’s time to write the outline. We will explain it part by part, starting with the introduction.

How to Write an Introduction for a Rhetorical Analysis Essay

In a rhetorical analysis, the introduction is different from that of a regular essay. It covers all the necessary information about the author of the text:

  • Name (or names, if there are several authors.)
  • Genre and title of the reviewed work.

The author claims that cats are better pets than dogs.

  • The target audience that the writer is aiming at.
  • The context in which the text was produced, e.g. a specific event.

The picture shows the components of an introduction for a rhetorical analysis essay.

Aside from that, a rhetorical essay introduction should include a hook and a thesis statement. Want to know how to write them? Keep reading!

How to Write a Hook for a Rhetorical Analysis Essay

A hook is a sentence that grabs the reader’s attention. You can do it by presenting an interesting fact about the author. You may also use an inspiring or amusing quote. Make sure your hook is connected with the text you are writing about.

Get an originally-written paper according to your instructions!

For example, if you’re analyzing MLK’s I Have a Dream speech, you can hook the reader with the following sentence:

Martin Luther King is widely considered the most famous speaker in history.

Our article on hooks in writing can provide you with e great ideas.

Thesis Statement for Rhetorical Analysis Essay

In a rhetorical analysis essay, you don’t need to create a thesis statement in the usual sense. Instead, you describe the main point made by the author using a rhetorically accurate verb (such as “claims” or “asserts”) followed by a “that” clause.

For example, your thesis can focus on the techniques that the author uses to convince the audience. If we look at the I Have a Dream speech, we will notice several stylistic elements:

It’s not a complete list, but that’s enough to form a decent thesis.

We also need to mention the ideas behind the speech. The main idea is, obviously, equality. So, we’ll put it in our thesis as well. As a result, we have something like this:

Through the skillful usage of metaphor, repetition, and symbolism Martin Luther King effectively fills his audience’s hearts with the idea of unity and equality.

Rhetorical Analysis Body Paragraphs

If you are writing a generic 5-paragraph essay, you can divide your essay’s body into 3 parts:

  • A paragraph about appeals in the text introduction.
  • A section about rhetorical devices in the text’s body.
  • A paragraph about rhetorical devices in the text’s conclusion.

Sometimes there is no distinct structure in a text. If that’s the case, just analyze the appeals in chronological order. You can also split the analysis based on the type of appeals. For example:

  • A paragraph about emotional appeals.
  • A section about logical appeals.
  • A paragraph about ethical appeals.

Each of your essay’s body paragraphs should have 3 key elements:

  • Topic sentence that shows what appeal you will discuss in the section.
  • Examples that illustrate the rhetorical device you want to showcase.
  • Your take on the effectiveness of the given device.

It’s good to remember that every appeal you talk about needs an example. If you can illustrate your claim about a strategy with more examples, then go for it. The more examples, the better.

Good Transition Words for Rhetorical Analysis Essay

Transition words allow you to follow up one idea with another. They also help build connections between paragraphs. Choosing correct transition words depends on the strategy you use. If you want to build a sequence of a cause and its effect, you will need words like “thus” or “hence.” If you’re going to clarify something, you should use a different set of words.

Here’s a list of helpful transition words suitable in different contexts:

Rhetorical Analysis Verbs to Use

A rhetorical analysis essay is a serious work that often touches on complex topics. Regular verbs like “tells us” or “shows” don’t always fit it. To make your paper more inclusive and precise, consider using strong verbs .

Strong verbs (or power verbs) are typically used when talking about the author. That includes their strategies, attitude, personality, or ideas.

For example, instead of “the author says,” you can use “suggests” or “clarifies,” depending on the context.

Some other rhetorically accurate verbs include:

  • Sheds light

You don’t have to use strong verbs only. If you feel like “says” suits your point better than any strong verb, feel free to use it.

Rhetorical Analysis Essay Conclusion

The conclusion is the ending of your paper. It sums your essay up and underlines the points you’ve made in the body paragraphs. A good conclusion should accomplish several things:

  • Paraphrasing the thesis . You shouldn’t just rewrite the thesis from the introduction. The restatement is usually used to demonstrate a deeper understanding of your point.
  • A summary of the body paragraphs . Again, simple repetition is not enough. We need to link the points to our thesis and underline the importance of our statements.
  • Final thoughts . A powerful epilogue will leave a good impression about your work.

Make sure to avoid including any new ideas or statements. The conclusion is exclusively for summarizing. If you found yourself putting a new assertion in the ending, it’s probably a good idea to restructure your body paragraphs.

📑 Rhetorical Analysis Essay Example Outline & Template

To make the writing process even easier for you, we will show you what an outline for your essay can look like. As an example, we will outline a rhetorical analysis of MLK’s I Have a Dream speech. We are going to structure it according to the appeals.

Have a look:

  • Hook . An interesting fact about the MLK or his quote. An emotional start about the importance and the lasting legacy of the speech will also work.
  • The speaker’s name, occupation, and years of life.
  • The context in which the subject of our essay was produced.
  • The speech’s target audience.
  • Thesis statement . Point out the appeals you are going to write about. Describe their impact on the author’s general argumentation.

Body paragraphs

  • Underline the often use of metaphor. Set “lonely island of poverty” and “ocean of material prosperity” as examples.
  • Talk about the usage of repetition. Use the constant repetition of “I have a dream…” as an illustration.
  • Demonstrate the use of logos. Mention King citing President Lincoln as an authority for his argumentation.
  • Showcase the ethos of the speech. Notice that MLK’s Civil Rights Movement logic correlates with social ethics at the time.
  • Comparing segregation to a “bad check.”
  • Referring to the Civil Rights Movement as “my people.”
  • Comparing the acquisition of equality to “cashing a check.”
  • Restate the thesis. Demonstrate a deeper understanding of the point made in the introduction.
  • Summary of the body paragraphs. Connect them to the thesis statement. Give a final take on King’s rhetorical strategies and evaluate their effectiveness.
  • Closing thought. Finish by stating the primary goal of your analysis.

Alternatively, you can structure your essay in chronological order. Below you’ll find a template you can use for this type of rhetorical analysis. Simply download the PDF file below and fill in the blanks.

Rhetorical Analysis Outline Template

(your essay’s title)

Introduction.

The speaker/author is (state the author’s name.) The purpose of the text is to (state the text’s purpose.) The text is intended for (describe the text’s intended audience.)

Check out the rhetorical analysis samples below to get some ideas for your paper.

  • Greta Thunberg’s Speech: Rhetorical Analysis
  • Rhetorical Analysis: “In Defense of the ‘Impractical’ English Major” by C. Gregoire and “Top 10 Reasons You’re Not Wasting Your Time as an English Major” by S. Reeves
  • Siren et al.’s Study on Red Wines: Rhetorical Analysis
  • Steve Jobs’ Commencement Speech Rhetorical Analysis
  • Brooks’ “Reading Too Much Political News…” Rhetorical Analysis
  • The Speech “Beyond Vietnam: A Time to Break Silence” by Martin Luther King, Jr: Rhetorical Analysis
  • Rhetorical Analysis Through Lyrics: “The Times They Are A-Changing” and “The Wind of Change”
  • Roiphe’s Confessions of a Female Chauvinist Sow: Rhetorical Analysis
  • “Snack Attack”: Rhetorical Analysis
  • Rhetorical Analysis of “Hidden Intellectualism” by Gerald Graff

Rhetorical Analysis Essay Topics

  • Analyze rhetorical appeals of a Hallmark’s commercial  
  • Rhetorical devices and the atmosphere of Hamlet’s To Be or Not to Be monologue   
  • The author’s argument in Us film  
  • Compare pathos, ethos, and logos in two advertisements   
  • Google Analytics : rhetorical analysis 
  • The background and the audience of the Gillette commercial short film  
  • Rhetorical analysis of capitalism and socialism  
  • What makes John F. Kennedy’s inaugural address iconic? 
  • The significance of the historical parallel in Susan B. Anthony’s speech  
  • Sarcasm and skepticism in Shikha Dalmia’s article  
  • Rhetorical analysis of political debates between Biden, Harris, and Booker 
  • What makes Letter From Birmingham Jail powerful? 
  • Problems of the modern education in Moore’s Idiot Nation and Gatto’s Against School  
  • Rhetorical techniques in Learning to Read and Write by Frederick Douglass  
  • Compare and contrast Antigone and Creon  
  • The word framing of Michelle Obama’s TED speech  
  • James Q. Wilson’s arguments on gun ownership laws 
  • Analyze ethos, pathos, and logos in a video advertisement  
  • What makes the 2005 speech by Steve Jobs remarkable? 
  • How does Jenna Berko convince readers in her essay? 
  • Successful persuasion in the film Henry V  
  • Margaret Fuller and Frederick Douglass : a rhetorical comparison 
  • Characters, setting, and emotions in Of Mice and Men  
  • Web blogs rhetorical analysis 
  • Rhetorical devices in Barbara Holland’s collection of thoughts  
  • Conduct a rhetorical analysis of Louis C. K.’s Shameless  
  • What makes Claire Giordano’s essay convincing? 
  • Biblical allusions in Narrative of the Life of Frederick Douglas  
  • Ali Siddiq’s ‘Prison Riot’ standup : a rhetorical analysis 
  • Presentation of interracial romance in Get Out movie 
  • Rhetoric Instruments in The Oxford Encyclopedia of Latinos and Latinas in the United States  
  • How does Barack Obama try to change reality with his speech? 
  • Target and purpose of L’Oreal EverCrème advertisement  
  • Perform a rhetorical analysis of Pop Can: Popular Culture in Canada  
  • The Myth of the Charioteer by Plato : rhetorical devices 
  • Rhetorical goals of the authors of African-American history articles  
  • The effectiveness of the Michelin advertising campaign  
  • Rhetorical analysis of the Double Cola Company’s image 
  • Compare the use of argument in Lincoln’s and Dickinson’s works  
  • Rhetoric analysis of anti-communist and anti-Islam promotion 

We hope this article helped you with your assignment. Make sure to tell us what part helped you the most in the comments. And good luck with your studies!

Further reading:

  • How to Write a Reflection Paper: Example & Tips
  • How to Write a Narrative Essay Outline: Template & Examples
  • What Is a Discourse Analysis Essay: Example & Guide
  • How to Write a Critical Thinking Essay: Examples & Outline
  • How to Write a Precis: Definition, Guide, & Examples
  • How to Write a Process Analysis Essay: Examples & Outline

🤔 Rhetorical Analysis Essay Outline FAQs

According to SOAPS, the main 5 elements of a rhetorical analysis are:

1. Subject, or the author’s ideas. 2. Occasion, or the text’s background. 3. Audience, or the people who would find the text interesting. 4. Purpose, or the reasoning behind the writing. 5. Speaker’s characteristics, or the author’s personal beliefs.

1. Logos— the appeal to logic. It includes argumentation, statistics, and facts. 2. Ethos— the ethical appeal. Ethos appeal to the morality and ethical norms of the target audience. 3. Pathos —the appeal to the reader’s emotions. 4. Kairos— the time of the argument.

Every rhetorical analysis ends with a conclusion. A good conclusion should:

1. Restate the thesis. 2. Summarize the points and strategies described in the body paragraphs. 3. End with concluding thoughts on the analysis.

A thesis for a rhetorical analysis is a bit different from the usual one. It needs to include the author’s appeals and the main point the author is trying to make. Like any other thesis, it must structure the further analysis and be connected to every paragraph.

Kairos is the timeliness of the argument. It is the appeal of the right time. The usage of kairos usually means that the author’s text is relevant for a certain period of time only.

  • Rhetorical Analysis: Miami University
  • Rhetorical Analysis Essay: Formatting: California State University, East Bay
  • The Rhetorical Triangle: Understanding and Using Logos, Ethos, and Pathos: Louisiana State University
  • The Rhetorical Triangle: The University of North Carolina at Charlotte
  • General Notes on Rhetorical Analysis: Deer Valley Unified School District
  • SOAPS: Rhetorical Analysis of a Reading Source: Kent Campus
  • How To Write a Rhetorical Analysis in 8 Simple Steps: Indeed
  • Rhetorical Analysis: Texas A&M University
  • Rhetorical Analysis Thesis Statements: Virginia Wesleyan University
  • What Are Logos, Ethos, Pathos, and Kairos?: University of Louisville
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Extremely helpful. Gave me wonderful definitions of Pathos,Lagos and Ethos.Broke down how to use these points to write my analysis. Thank you

Custom Writing

We are so glad to hear that! Thank you!

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    For example, the conclusion of your rhetorical analysis may point out Herman's underlying message of corporate media control and how his rhetorical techniques influenced the efficacy of his argument. Further Assistance: For more detailed help or if you have questions, visit the Writing Center located in the Lewis

  18. Rhetorical Analysis ~ A Step-by-Step Guide

    Rhetorical Analysis - In a Nutshell. Rhetorical analysis is essential for understanding how texts are used to achieve a particular purpose.; This article walks you through the process of conducting a rhetorical analysis, from understanding the context to identifying the key concepts.; It also presents the different appeals that can be used in rhetoric, and how to identify claims, support ...

  19. Organizing Your Analysis

    Give a basic run down of the rhetorical situation surrounding the document: the author, the audience, the purpose, the context, etc. Thesis Statements and Focus. Many authors struggle with thesis statements or controlling ideas in regards to rhetorical analysis essays.

  20. Free Rhetorical Analysis Generator + Guide & Examples

    The five components of rhetorical analysis are ethos, pathos, logos, kairos, and stasis. In plain terms, they evaluate the work's credibility, logical and emotional appeals, context, and perspective. Any argument or claim can be analyzed by examining these elements. You can use them to evaluate a speech, a novel, or a movie.

  21. Rhetorical Analysis Thesis Workshops

    This activity frames the thesis statement as a key step (after choosing a text) in drafting the rhetorical analysis essay. Activity length and schedule: The first activity is approximately 45 minutes. Students spend approximately 25-30 minutes to discuss two sample thesis statements. We then discuss their peer feedback for 25 to 20 minutes.

  22. Ethos

    An Analysis Example: Sara Peres works in Geography and Environment at the University of Southampton. And what's important is that she has previously focused on how agricultural seeds are banked and circulated for conservation purposes for her Ph.D. (UCL, 2017), the history of seed banks, which was exactly where this paper comes from.

  23. Rhetorical Analysis Essay Outline: Examples & Strategies

    Example: The author claims that cats are better pets than dogs. The target audience that the writer is aiming at. The context in which the text was produced, e.g. a specific event. Aside from that, a rhetorical essay introduction should include a hook and a thesis statement.