Explore how customers are putting Microsoft AI to work for them

A CarMax storefront with cars parked in front

CarMax streamlines customer reviews

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Assessing sustainability efforts with AI

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CIPIO.ai humanizes brand marketing

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Offering seniors companionship with AI

ms azure case study

Helping more students graduate

Organizations in all industries and of all sizes—from startups to fortune 500—are doing amazing things with microsoft ai.

A heart symbol with kry card

Kry simplifies personalized patient care

Healthcare company Kry used Azure AI to assist in personalizing patient care and reducing administrative burdens, improving patient access, care quality, and experiences.

Three person standing up a hill

IFAD brings critical data to remote regions

Agriculture development agency IFAD used Azure OpenAI Service to provide the remote regions it serves with access to mission-critical data.

iveco group vehicles

Iveco Group amplifies employee productivity

Manufacturer Iveco Group used Azure OpenAI Service to create an internal support chatbot that facilitated employee productivity and creativity.

An man walking beside a vehicle

Telstra dials in elevated customer service

Telecommunications company Telstra built generative AI tools based on Azure OpenAI Service to work with customers more quickly and effectively.

Two people talking

Augmenting automation with AI

Software developer UiPath increased productivity and reduced time spent on mundane tasks by incorporating Azure OpenAI Service into its enterprise automation tools.

A truck moving on a road

Saving time by streamlining invoice processing

Automotive manufacturer Volvo simplified invoice and claims document processing with Azure AI—saving the company more than 10,000 manual hours of work.

heineken

Empowering people to innovate processes

HEINEKEN used Azure AI to expand access to data, encourage employee innovation, and streamline business processes.

PwC

PwC uses AI to power human-led audits

PwC professional services is humanizing the audit with Azure OpenAI Service to increase efficiency, enhance data acquisition, and improve client experiences.

Siemens

Connecting people with an AI-enabled app

Siemens software used Azure AI to create a Teams app that communicates across languages, connecting workers with engineers to solve problems in real time.

TomTom logo with gps screen

TomTom transforms driving with AI

TomTom used Azure OpenAI Service to turn car navigation into conversational infotainment, elevating the driver experience with human-like communication.

lucyai

Lucy boosts platform adoption to 100%

Lucy, an AI-powered knowledge management platform, runs on a suite of Azure services that connect data, improve workflows, and help users find what they need.

Perplexity

Perplexity.AI doubles search throughput

Perplexity.AI created a trailblazing AI-based answer engine—and delivered a faster, more scalable search experience at lower cost—using Azure AI Studio.

inspire

Automating data analysis lowers costs

INSPIRE Environmental significantly reduces costs, processing times, and labor by using Azure AI to streamline the analysis of complex ocean data. 

lexmark

Lexmark paves the way for revenue growth

Lexmark used Azure AI to bring its enterprise services to multiple partner categories and increased its contractual and recurring revenue.

mercy

Mercy makes efficiency gains—and saves on costs

Mercy, one of the largest healthcare systems in the United States, used Azure AI solutions to automate tasks, save time, and decrease operational costs.

Manulife John Hancock logo

John Hancock reduces costs with an AI chatbot

Financial services provider John Hancock realized cost savings and scaled up by using Azure AI Bot Service to help reduce incoming customer support calls.

netlogic

Netlogic increased revenue by 25 percent

IT company Netlogic uses generated meeting summaries and communications to overcome productivity challenges—and increase revenue.

ncfusion

NC Fusion reaches more people, faster

Nonprofit organization NC Fusion used Copilot in Dynamics 365 Customer Insights to quickly create communications for an advertising campaign that reached thousands of families.

atera

Atera achieves a 10x productivity gain

Atera, a cloud-based IT management platform, used Azure Cognitive Services to create solutions that helped its technicians automate tasks and improve customer service.

Aprimo

Marketers get a generative AI assistant

Aprimo created an embedded generative AI assistant using Azure OpenAI Service and ChatGPT to give marketers enhanced, scalable automation.

AT and T

AT&T improves operational efficiency

By using Azure OpenAI Service to automate and streamline business operations, AT&T delivers on time and cost savings—and value.

project Gutenberg

Making great literature more accessible

Project Gutenberg uses AI-generated book narration to bring nearly 5,000 free audiobooks to the global community, including people who have visual impairments.

elastic

Elastic elevates the search experience

Elastic uses Azure OpenAI to run a next-gen search engine that provides text, vector, and hybrid search so customers can find what they’re looking for, faster.

M & S

British retailer builds brand loyalty

Marks & Spencer uses Azure Machine Learning to enhance its customer loyalty program, accelerate innovation, and continuously improve the customer experience.

LALIGA

LALIGA transforms fan engagement with AI

LALIGA reimagines data and AI at scale to give soccer fans the most innovative experiences, drive revenue growth, and create business opportunities.

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Swift uses AI to help fight fraud

As a leading infrastructure provider for global financial services, Swift uses Azure Machine Learning to better secure the world’s financial messages.

A person sitting at their desk working on a laptop running H&R Block software

H&R Block is reducing taxpayer stress

To streamline the tax return process, H&R Block created a solution using Azure AI and Azure Machine Learning to quickly digitize data from tax forms.

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Beiersdorf accelerates R & D with AI

Skin care industry leader Beiersdorf accelerates research and development by democratizing terabytes of data using AI and semantic capabilities.

Fashable outfits and clothing items

Fashable makes fashion more sustainable

Portugal-based Fashable uses generative AI to empower fashion companies to create new, original designs faster—and more sustainably by reducing fabric waste.

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E.ON uses AI to keep the lights on

To help keep workers and the energy supply safe, E.ON SE uses drones and a custom-made AI solution that runs on Azure to inspect power lines.

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USA Surfing rides the AI wave with Azure

Surfers and coaches are using AI-generated insights on the athlete, surfboard, and environment to improve performance and reduce injuries.

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Medicine meets responsible AI in the NHS

Northumbria Healthcare NHS Foundation Trust helps doctors turn data into medical insights with Azure Machine Learning and the Responsible AI Dashboard.

A view of a body of water from under a bridge

VW expands translation capabilities

The Volkswagen Language Services team dramatically speeds up translations in more than 60 languages—up to 16,0000 projects daily—using Azure AI.

An AI rendering of basketball plays on a court

A new era of AI—and basketball fandom

To bring fans deeper into the game, the NBA uses Azure AI to provide personalized highlight reels based on their favorite players and kinds of plays.

Three Strabag employees wearing protective hats and clothing having a conversation

AI helps construction leader spot risks

Strabag SE created a solution to help identify potential impacts of new construction projects—and mitigate risks upfront—using Azure OpenAI Service.

Four people sitting in an open meeting space having a conversation.

KPMG accelerates automation with AI

By using Azure OpenAI Service to pull and predict the right tax data, KPMG will simultaneously reduce risk factors and increase customers’ confidence.

People working and having conversations in a Moveworks office.

Resolving workplace requests with AI

Moveworks created a conversational AI platform that understands natural language requests and provides rapid, personalized responses for employees.

Two people laughing and working together at a desk with laptops and a tablet.

Thread improves customer service with AI

By using Azure OpenAI Service, Thread frees IT technicians from time-consuming tasks and helps them deliver excellent customer service.

zammo.ai. Sample chat interaction on phone; a person using voice to interact with phone at work; a person using a virtual assistant device.

The next level of conversational AI

Zammo’s platform, built with Azure OpenAI Service, helps organizations of any size and IT skill set quickly create customized conversational AI experiences.

A CarMax storefront with cars parked in front

Using AI-generated content from Azure OpenAI Service, CarMax created customer review summaries for 5,000 car pages in just a few months.

Broward College

Broward College aims to increase the student retention rate by using machine learning and responsible AI to design data-driven student support strategies.

Three people having a conversation at a desk with desktop monitors in the background.

Reddit broadens accessibility

To expand accessibility for users who are blind or have low vision, Reddit generated alt text for millions of images using Azure Cognitive Service for Vision.

An employee using a tablet to scan a display in a store

IPLAND uses AI to boost in-store sales

IT product company IPLAND optimizes retail displays using image recognition technology built with Azure automated machine learning.

A person standing up presenting a calendar with sticky notes on it to two others sitting in the room

Typeface makes brand marketing easier

Generative AI platform Typeface uses Azure OpenAI Service to create engaging, on-brand marketing content in seconds.

People smiling and posing

To drive authentic user-generated content, CIPIO.ai created an app using Azure OpenAI Service that connects brands to content influencers and creators.

Four people having a conversation

Nota uses AI to support local news orgs

Multimedia SaaS company Nota uses Azure OpenAI Service to optimize news stories, turn articles into video, and generate engagement and revenue for newsrooms.

People sitting around a table with a laptop, a notebook and a mobile phone

ERM takes a big step in promoting sustainable business practices by building a standardized environmental, social, and governance assessment tool.

kpmg

KPMG sees productivity wins with AI chat

KPMG used Azure OpenAI Service to build conversational AI assistant KymChat, then added Azure Cosmos DB for MongoDB vCore to further boost search quality.

Take the next step

ms azure case study

Get AI-ready with Azure

Build and deploy your own AI solutions using advanced vision, speech, language, and decision-making AI models—even create your own machine learning models.

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Unlocking dramatic improvements to capacity management with Azure Quantum

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General Manager, Quantum Program Management at Microsoft

Effective 10/13/2023, we’re pleased to share that the Microsoft Quantum Inspired Optimization (QIO) solver is now available on GitHub under the MIT license in collaboration with KPMG. We’re excited for vibrant, community based QIO innovation to continue and generate progress and applications. Access here on GitHub .

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Azure Storage optimization case study

Azure Storage provides secure, massively scalable cloud storage for your data, apps, and workloads. It operates at a scale that is mind-boggling for most of us, processing more than 500 trillion transactions per month and projected to grow to 175 zettabytes (175 billion terabytes) of data by 2025. Millions of people use these resources simultaneously, and the Azure Storage team needs to respond quickly to changes in customer demand while conserving resources. Billions of dollars and the Azure brand are continually at stake.

As data size continues to grow, complexity increases considerably. Azure Quantum built a QIO solution for Azure Storage that keeps the load on storage clusters uniform and dramatically reduces the amount of data the Storage team needs to move. This reduced the number of “hot” clusters whereby user experience could be negatively impacted by a factor of four. The number of monthly support escalations decreased by a factor of ten, and load uniformity across regions improved by 8 percent.

The Azure Quantum QIO solution has effectively increased capacity, efficiency, and predictability to ensure customers get the high-quality service they expect from Azure Storage. An added bonus: more efficient use of our resources also helps Microsoft meet our long-term environmental commitments.

QIO solutions address many capacity management challenges

Customers across many industries that face challenges with capacity management optimization are benefitting from QIO solutions. In the transportation industry, Trimble is using Azure Quantum QIO to identify the most efficient routes for its fleet of vehicles, ensuring fewer trucks run empty, and maximizing operating load for each trip. Ford partnered with Azure Quantum to build a QIO-based traffic optimization solution that significantly reduced both traffic congestion and driver travel time by delivering globally optimized routing to thousands of drivers simultaneously. Preliminary studies show more than a 70 percent decrease in congestion, as well as an 8 percent reduction of average travel time.

Investments in QIO today will only grow in value when the availability of scaled quantum hardware accelerates next-level impact.

Learn more about Azure Quantum QIO

Learn more about Azure Quantum QIO . Ready to try your hand on an optimization problem ? Or get in touch with us to discuss partnering on an optimization project.

Related blog posts

How microsoft and quantinuum achieved reliable quantum computing  .

Today, Microsoft is announcing a critical breakthrough that advances the field of quantum computing by Read more

Responsible computing and accelerating scientific discovery across HPC, AI, and Quantum  

The technological landscape can evolve quickly, and early adoption of governance and risk mitigation measures Read more

Microsoft and 1910 Genetics partner to turbocharge R&D productivity for the pharmaceutical industry  

Unprecedented collaboration will build the most powerful, fully integrated, AI-driven drug discovery and development platform Read more

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Kubernetes on Azure customer case studies

Companies are using Azure services to turn their ideas into solutions while saving costs, building faster and shipping reliably. Watch this video to learn how customers use Kubernetes on Azure for their application innovation projects. 

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Streamline operations and focus on what matters most for your business—like expediting app development—by reducing your datacenter footprint.

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Enable future growth with flexible, pay-per-use, on-demand cloud benefits and take advantage of an operational expenditure model rather than a traditional capital expenditure model.

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  • What is Cloud Computing?
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Microsoft Azure: Benefits, Use Cases, Applications | What is Microsoft Azure?

Microsoft Azure is one of the leading cloud service providers and a strong competitor of Amazon Web Services. Microsoft Azure has plenty of features that make it one of the crowd’s favourites. In this article let us understand azure basic, Introduction to Azure Essentials , its benefits, use cases, Microsoft azure application and many more.

The following pointers will be touched upon in this article:

  • What is Microsoft Azure?
  • Benefits of Using Microsoft Azure

Use Cases of Microsoft Azure

 Let us see what the definition of Cloud Computing looks like?

‘Cloud Computing is nothing but a practice of providing Cloud Services (Storage, Computation, Databases, Security, etc) on rent and also through a network that can be accessed over the internet’

Now that we know what the general definition is, let us understand this concept with an example. To understand this definition, we need to go some 20 years back from 2020. In the early two thousand, in order to host an application, we needed to buy stack servers and have skilled professionals to set the infrastructure up. The process looked simple, but there were drawbacks,

  • Servers were costly back then, and they still are
  • It was difficult to find skilled professionals
  • A lot of efforts went into planning

What this meant was the owner had to pay money in buying servers. Then invest more money in people who could set it up. The evening after a lot of planning, there was never certainty on how many resources were enough and how many were too much? As an owner, one would always worry about money resources, planning and scalability. Hence there was very less time one could devote to actually focus on business. Also, this meant setting up such business was becoming limited to ones who could afford it.

This is where Cloud Computing came to save the day. There were service providers in the market that started providing Compute, Storage, Networking, and other application hosting services on ‘pay as you go model’. This meant people could rent these services and pay for only those services they used and only for the time duration they used those for. Also, these services providers managed the configuration, scalability and management part.  In simple terms, this solved all the issues we listed above. This process we just discussed, evolved and started to be known as Cloud Computing.

So by now, you should have an understanding of Cloud Computing. Let us go ahead and understand the next topic

Microsoft Azure is a Microsoft cloud service provider that provides cloud computing services like computation, storage, security and many other domains. Microsoft is one of the global leaders when it comes to Cloud solutions and global cloud infrastructure. Microsoft Azure provides services in 60+ global regions and serves in 140 counties. It provides services in the form of Infrastructure as a service, Platform as a Service and Software as a service. It even provides serverless computing meaning, you just put your code and all your backend activities as managed by Microsoft Azure.

It easily integrates with Microsoft Products making it very popular using Microsoft products. This platform is now 10 years old and it picked up to compete with the best of the best.

Let us now go ahead and see what benefits Microsoft Azure offers. You can also take up a Microsoft azure certification free course and learn more about the tool that has made an enormous stride in the cloud domain.

Click here to know about Amazon Web Services (AWS)

microsoft azure

Microsoft Azure may be considered second to Amazon Web Services in few features, but it has quite a few that make it stand tall on its own. Let us take a look at them, one by one

On-Demand Scalability

When we talk of Application Hosting we can never be sure of how many resources are enough and how many are too much. This is the nature of businesses that rely on varying traffics. What is does is forces businesses to plan a lot and invest a lot of money doing it. Microsoft Azure helps you save all this effort.

Microsoft Azure ensures your applications and data is distributed well enough that means you never run short of Server space. It also means your applications do not run on a single server making them available even in dire situations. Since these resources are properly clustered out and they can scale at will and in no time, your applications function very differently then they would in an on-premise architecture.

Cost Effective

One of the major benefits with cloud service providers is the cut down of upfront costs. Since you can configure and scale at will, you are not required to invest heavily here. Microsoft Azure ensures small scale investment does not require upfront costs. Also when it comes to people who have signed up contracts, they get heavy discounts. It also offers to Pay as go, model, meaning you get cost-cutting in the right sense.

Hybrid Environments

They say cloud is not a one fit solution for all. It is true indeed because every business will have its own set of problems. And not all businesses will always be in a state where they can migrate to the cloud entirely. While other platforms suffer here, as people either have to migrate to those platforms or call it off totally, Microsoft Azure benefits with its Hybrid approach. Meaning, with Microsoft Azure you can build Hybrid infrastructures, where your resources can partially reside on the cloud and can partially operate from an on-premise infrastructure. Hence you are safe from costly workaround.

Big data Applications

Hadoop and Big data are the need of the hour. With data increasing exponentially we need applications that can help process this data. Microsoft Azure brings this capability of processing large volumes of data on top of its cloud platform. Azure HDinsight ensures you can use Apache Hadoop as a cloud solution. This is a power-packed service that lets you deal with large data volumes. That means your data crunching becomes easier.

It also readily integrates with data visualization tools and also lets you move your data to excel. This means your data visualization concerns are resolved quickly. With excel you can create visualizations and with PowerBI integrating with Microsoft Azure your data be converted into any visual that you require.

Integration Capabilities

Microsoft has been in the software industry for decades. It has wide reach in the software market and not many can compete with it when it comes to customer base and stack of products it offers. The advantage for Microsoft Azure here is that it readily integrates with most of these products. Be it, connecting to SaaS, PaaS, IaaS applications or even something like Visual Studio or Active Directory, Microsoft Azure has you covered. Hence you can now leverage ERPs and CRMs to enhance your business capacity to a greater level.

So should you be worrying if you do not use Microsoft Products. The answer is ‘NO’. You can even connect to or integrate many third party applications and services to widen your business reach.

Storage and Security

Storage is very critical to any application. It is no different for applications running on cloud. As already discussed, the volume of data we handle these days is huge. It also comes in different formats and from different sources. Your Storage resources have to adept enough to handle this data. Microsoft Azure has you covered here as well It lets you store data in form of files, objects, structured and unstructured data and a lot more. This happens reliable and securely.

Talking of security Microsoft Azure ensures high level of security for your applications. It ensures all the resources in Azure cloud are guarded with firewalls and data is moved over the network with encryption. You have access to authentication and access management meaning you data and application are secure to the core.

Scheduling and Automation

Everyone hates doing repetitive tasks. What if we could automate mundane tasks or recurring tasks be it fetching some data, setting up triggers or scaling your resources when needed? Microsoft Azure does that for you ensuring you can utilise your workforce for more productive outcomes and get rid of stagnancy or repetition of work.

Data Backup and Recovery

Data Backup ensures you have a copy of your data maintained in case if your primary copy of data or resources is lost. With Microsoft Azure, you have an option of backing up your data in different Azure regions or data centres. You can maintain as many as six copies of your data. This signifies that the chance of losing your data on Microsoft Azure is minimal. When it comes to reliability your data is available 99.9 percent.

So this was About the benefits of Microsoft Azure. Let us go ahead see do customers have to about Microsoft Azure and what are some of the popular use cases it has to offer to us.

Microsoft has many popular customers out there, here are some use cases for you,

University Of Toronto

This is the largest Canadian university and leads the global front when it comes to research at an institutional fare. It made use of Microsoft Azure to avoid heavy hardware renewal costs. It migrated some of its activities to Microsoft Azure Cloud. With it, the university managed to transform IT processes, saving a lot of time

AkzoNobel is a popular Dutch Company that leads way in paint and coating business. It serves in more than 100 countries and always needs better connectivity across the globe. It harnessed the power of Microsoft Azure IoT services to improve its performance and connectivity at a global level.

IHG (Intercontinental Hotel Group)

This is one of the largest and leading hotel groups in the world. It owns around 5200 properties across the globe and serves more than a hundred countries. The fact that you own 5200 properties tells you the group holds its values of service very truly and also must have experimented a lot to stay up to date with market needs as well.  This fact is also supported by the fact that this group invests a lot of money in innovations to meet the experience quality the customers deserve.

The company has many of its tools that require Agile practices. It already was based on Azure Cloud platform. This is when they decided to use DevOps Services on Microsoft Azure. This not only helped them bring their software and data handling process on track, but also helped them fortify their security and processing principles. The fact that Microsoft Azure Supports Hybrid cloud meant big group like IHG did not have to move to Azure cloud altogether.

Ever since it has moved to Azure StorSimple, which is a hybrid storage service for enterprises. The group has achieved great results when it comes to storing data. It has helped them save more 70 percent in terms of cost. This is something that was initiated four years ago.  It needed very little support in setting up and does require too much intervention when it comes to administrative attention.

Before they moved to the above-mentioned service, IHG group had to deal with multiple data and file services to gather and store data. Azure StorSimple ensured this data was consolidated and easy to manage overall.  Data Backup issue was also resolved as Azure ensured that easy way to get a snapshot of data. That means data could be backed up easily and quickly.

So this was about different customers and how they used Microsoft Azure to solve their business problems. With this, we have come to the end of this article on Microsoft Azure: Benefits and Use Cases. We hope you liked this article and it has spiked your interest in learning or using Microsoft Azure.  We hope you perceive your Cloud Journey further, Happy Learning!

In case you have any questions, feel free to put those in the comment section and someone from our team will to your queries at the earliest. You can click on the below banner to get a free course on Microsoft Azure.

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Netways IAC Mastery delivers hassle-free deployment of Azure resources and lowers change failure rate by 50%

By designing and implementing secure and scalable solutions on Microsoft Azure, Netways IAC Mastery service helps customers cut costs by 40%.

Complex and expensive infrastructure management

An iac service using microsoft resources, improving outcomes by minimizing inefficiencies, a microsoft partner using infrastructure as code.

With over two decades of proven expertise in delivering turnkey solutions based on Microsoft technologies, Netways uses a blend of advisory, project, and managed services to accelerate digital transformation. Headquartered in Riyadh, Saudi Arabia, Netways serves more than 2,500 customers through 12 global locations, with a solid presence in the MENA region and in North America.

As a member of the Microsoft Business Applications Inner Circle, an exclusive community comprising top-tier Microsoft partners, Netways delivers consultancy and high-quality business technology solutions in the financial, government, healthcare, education, retail, telecommunication, and engineering sectors. The company offers these services and solutions utilizing a variety of Microsoft technologies, such as Azure DevOps, Azure Resource Manager, Dynamics 365, and Power Platform.

Netways IAC Mastery, available in Azure Marketplace , is a service the company provides to create and control cloud resources in Microsoft Azure with code. IaC employs DevOps practices and versioning to define and deploy infrastructure, ensuring the same environment is consistently generated every time it's deployed.

Microsoft provides native support for IaC via the Azure Resource Manager model to manage cloud infrastructure projects and assets. Azure Resource Manager uses declarative templates instead of scripts to manage cloud infrastructure projects and assets. It centralizes an organization’s billing by grouping resources and using tags for logical organization. Users can create and re-create the solution during the development process and ensure consistent states. It also works well with all Azure services and provides a management framework to lock, tag, and secure Azure resources after deployment.

It is one of the most dependable IaC tools because of its continuous monitoring, support, and smart management administrative framework.

Helping customers cut costs and avoid pitfalls

"Our journey with Infrastructure as Code marks a pivotal moment in our operations,” said Armand Honein, Unit Manager at Netways. “By codifying infrastructure, our customers achieved greater agility and consistency. The ability to automate deployments and scale rapidly has not only enhanced efficiency but has truly transformed how we approach IT. Our commitment to innovation is mirrored in the code that now defines infrastructure."

Using Netways IAC Mastery service, organizations were able to lower change failure rate by 50 percent on average and recover from incidents 24 times faster than before. Customers are no longer stuck with hardware expansion problems such as disks, storage, electricity, and network switches. With just the push of a button, all these elements can be effortlessly integrated, allowing for seamless operation. This has cut costs by 40 percent on average and all resources are up and running 99.95 percent of the time.

"Partnering with Microsoft has been instrumental in realizing the full potential of Infrastructure as Code. The comprehensive suite of tools, especially Azure Resource Manager and Azure DevOps, has empowered our customers to streamline processes. Through this collaboration, we've witnessed a significant reduction in deployment times, improved resource utilization, and enhanced collaboration between development and operations teams. Microsoft's commitment to providing robust IaC solutions has been a key driver of our success in modernizing our customers’ infrastructure,” said Carla Naufal, Director, Strategic Partnership, Netways.

“Microsoft's commitment to providing robust IaC solutions has been a key driver of our success in modernizing our customers’ infrastructure.”

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