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Poultry Farming Business Plan In Kenya

[Pdf Sample] Poultry Farming Business Plan In Kenya Docx

poultry keeping business plan in kenya

Starting a poultry farming business in Kenya can be a lucrative venture, given the country’s growing demand for poultry products. This article aims to provide you with a comprehensive business plan for poultry farming in Kenya.

Whether you are a beginner or an experienced farmer looking to expand your operations, this guide will walk you through the essential steps and considerations to ensure a successful and profitable poultry farming venture.

[Pdf Sample] Business Plan Proposal For Poultry Farming In Kenya Docx

Table of Contents

To write a business plan, here is a breakdown of how it should be structured and what should be in each category. After this instruction, I will provide you with a sample of one I wrote for my farm, let us go:

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Executive Summary

The executive summary provides an overview of your poultry farming business plan , highlighting the key points and objectives. It serves as a concise introduction to your business proposal, enabling potential investors or partners to quickly grasp the main aspects of your venture.

Market Research and Analysis

Conducting thorough market research is crucial before starting a poultry farming business . This section delves into analyzing the demand and supply dynamics of the poultry market in Kenya. It includes factors such as consumer trends, competition, pricing strategies, and potential risks. By understanding the market landscape, you can make informed decisions regarding product positioning and target markets.

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Farm Setup and Infrastructure

Creating an efficient and sustainable farm setup is essential for the long-term success of your poultry farming business . This section covers aspects such as land selection, farm layout, infrastructure requirements, and waste management systems. Additionally, it discusses the necessary permits and licenses needed to operate a poultry farm in Kenya .

Breeds and Selection

Choosing the right poultry breeds is crucial to maximize productivity and profitability. This section provides an overview of the different chicken breeds suitable for commercial poultry farming in Kenya. Factors such as egg production, meat quality, disease resistance, and adaptability to local conditions are discussed to help you make informed decisions.

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Feeding and Nutrition

Proper feeding and nutrition are vital for the growth and health of your poultry . This section explores the various types of poultry feeds , including their composition and nutritional requirements. It also discusses feeding strategies, feed formulation , and cost-effective approaches to optimize feed utilization.

Disease Control and Biosecurity

Maintaining a disease-free environment is essential to prevent outbreaks and ensure the well-being of your poultry flock. This section focuses on disease control measures, vaccination schedules, biosecurity protocols, and hygiene practices. By implementing effective biosecurity measures, you can minimize the risk of diseases and protect your investment.

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Poultry Housing and Equipment

Providing appropriate housing and equipment is essential to create a comfortable and safe environment for your poultry. This section covers different types of poultry housing systems, including broiler houses, layer houses, and free-range systems. Additionally, it discusses essential equipment such as feeders, drinkers, ventilation systems, and lighting.

Poultry Farm Management

Efficient farm management is crucial for the smooth operation of your poultry farm. This section covers topics such as flock management, record-keeping, monitoring growth and production parameters, and ensuring optimal conditions for your poultry. Effective management practices will help you identify and address issues promptly, leading to increased productivity and profitability.

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Marketing and Sales Strategies

Developing a robust marketing and sales strategy is essential to reach your target customers and maximize profits. This section explores different marketing channels, including direct selling, wholesalers, retailers, and online platforms. It also emphasizes the importance of branding, product differentiation, and customer relationship management.

Financial Planning and Projections

Creating a comprehensive financial plan is essential to assess the feasibility and profitability of your poultry farming business . This section covers aspects such as startup costs, operational expenses, revenue projections, and return on investment. By conducting thorough financial analysis, you can make informed decisions and secure funding if required.

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Risks and Challenges

Every business faces risks and challenges, and poultry farming is no exception. This section identifies potential risks such as disease outbreaks, market volatility, feed price fluctuations, and regulatory changes. It also discusses strategies to mitigate these risks and ensure the long-term sustainability of your poultry farming venture.

Here is a Download Links to The Poultry Farming Business Plan in Kenya

How much capital do I need to start a poultry farming business in Kenya?

The capital required depends on various factors, including the scale of your operation and the infrastructure you choose. It is advisable to conduct a detailed financial analysis to determine your specific capital requirements.

What is the typical lifespan of a chicken in commercial poultry farming?

The lifespan of a chicken can vary depending on the purpose (meat or egg production) and the breed. Generally, broilers are ready for market within 6-8 weeks, while laying hens can remain productive for 1-2 years.

Are there any government regulations or permits required for poultry farming in Kenya?

Yes, there are specific regulations and permits that need to be obtained before starting a poultry farming business . It is essential to consult with local agricultural authorities or experts to ensure compliance with the necessary legal requirements.

How can I market and sell my poultry products effectively?

Developing a strong brand, establishing partnerships with retailers or wholesalers, and utilizing online platforms can be effective marketing strategies. Additionally, participating in trade fairs and engaging in direct selling can help promote your products to potential customers.

What are the common diseases that affect poultry in Kenya, and how can I prevent them?

Common poultry diseases in Kenya include Newcastle disease, avian influenza, and coccidiosis. Vaccination, proper biosecurity measures, regular health monitoring, and maintaining hygiene standards can help prevent and control these diseases.

In conclusion, starting a poultry farming business in Kenya offers significant opportunities for entrepreneurs and farmers. By following this comprehensive business plan , you can lay a strong foundation for a successful and profitable venture. Remember to adapt and innovate based on market trends and evolving consumer demands to stay competitive in the poultry industry.

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Chicken Farming Business Plan

Chicken Farming Business Plan: How to Start a Profitable Poultry Farm in Kenya

Are you looking for a lucrative business opportunity in Kenya? Do you love raising chickens and want to turn your passion into a profitable venture? If yes, then you need a chicken farming business plan.

A chicken farming business plan is a document that outlines the goals, strategies, and financial projections of your poultry farm. It helps you to plan ahead, secure funding, and avoid common pitfalls. A chicken farming business plan also serves as a guide for your day-to-day operations, marketing, and management.

In this article, we will show you how to write a chicken farming business plan that covers all the essential aspects of starting and running a successful poultry farm in Kenya. We will also provide you with a sample chicken farming business plan template that you can download and customize for your own use.

By the end of this article, you will have a clear idea of how to start a profitable poultry farm in Kenya, and what steps you need to take to achieve your goals. Let’s get started!

Benefits of Poultry Farming Business

Poultry farming offers numerous benefits, making it a profitable and rewarding business venture for those who manage it effectively. One of the key advantages of poultry farming is the high demand for poultry products. Whether it’s chicken meat or eggs, there’s always a profitable market for these products.

Chickens also have a fast reproduction and growth rate, resulting in high productivity. A healthy layer chicken, for example, can lay up to 325 eggs in a year. Moreover, selling fully grown healthy chickens can earn you a profit of $10 to $11 per bird, while poultry eggs can be sold for $2 to $3 per crate, with each crate containing 30 eggs.

With 500 layers producing 12,000 eggs per month, a poultry farmer can make a profit of $1,500 per month. These numbers demonstrate the financial potential of a well-managed poultry farming business.

Profitability of Poultry Farming

Starting a poultry farming business can be highly profitable if managed effectively and with careful consideration of market demand and cost-efficiency. The demand for poultry products, such as chicken meat and eggs, is consistently high, making it a lucrative industry to venture into. Chickens have a fast reproduction and growth rate, resulting in high productivity.

A healthy layer chicken can lay up to 325 eggs in a year. Selling fully grown healthy chickens can earn a profit of $10 to $11 per bird. Poultry eggs can be sold for $2 to $3 per crate, with each crate containing 30 eggs. With 500 layers producing 12,000 eggs per month, a poultry farmer can make $1,500 per month.

However, it’s important to consider various factors such as selecting the right type of poultry bird, cage type, area of interest, location, and investment capital. With careful planning and proper management, poultry farming can indeed be a profitable business venture.

Demand for Poultry Products

The high demand for poultry products, such as chicken meat and eggs, creates a profitable market opportunity for poultry farmers. Poultry products are widely consumed and sought after by consumers globally due to their versatility and nutritional benefits. Chicken meat is a popular source of lean protein, while eggs are a staple in many households for their high protein content and versatility in cooking. This high demand ensures a consistent market for poultry farmers, allowing them to generate steady income and maximize their profitability.

The demand for poultry products is driven by various factors, including population growth, changing dietary preferences, and increasing health consciousness among consumers. As the global population continues to rise, the demand for protein-rich foods, such as chicken meat and eggs, is expected to increase. Additionally, as consumers become more health-conscious, they’re choosing poultry products as a healthier alternative to red meat.

The profitability of the poultry farming business is further enhanced by the relatively low production costs and fast growth rate of chickens. Chickens have a short reproduction cycle, allowing farmers to quickly replenish their flocks and meet the growing demand. Moreover, the market prices for chicken meat and eggs are generally favorable, providing poultry farmers with the opportunity to generate significant profits.

Reproduction and Growth Rate of Chickens

With the high demand for poultry products and the profitability of the poultry farming business, it’s important to understand the reproduction and growth rate of chickens. Chickens have a relatively fast reproduction and growth rate, which contributes to their high productivity.

A healthy layer chicken is capable of laying up to 325 eggs in a year. This means that with a flock of 500 layers, a poultry farmer can expect to produce around 12,000 eggs per month. Selling these eggs at a market price of $2 to $3 per crate, which typically contains 30 eggs, can generate a monthly income of approximately $1,500.

Additionally, fully-grown healthy chickens can be sold for a profit of $10 to $11 per bird. Understanding the reproductive cycle and growth rate of chickens is crucial for proper management and planning in the poultry farming business.

It allows farmers to optimize their production and ensure a steady supply of poultry products to meet the market demand.

Profitability of Chicken Meat and Eggs

Chicken meat and eggs are highly profitable products in the poultry farming business, with a steady market demand and attractive market prices. The poultry industry offers great opportunities for financial success. Selling fully grown healthy chickens can earn you a profit of $10 to $11 per bird.

Additionally, poultry eggs can be sold for $2 to $3 per crate, with each crate containing 30 eggs. A healthy layer chicken can lay up to 325 eggs in a year. By having 500 layers producing 12,000 eggs per month, you can make $1,500 per month. This demonstrates the potential profitability of poultry farming.

The high demand for chicken meat and eggs ensures a consistent market, allowing you to easily sell your products and generate a steady income. The market prices for these poultry products are favorable, which further contributes to the profitability of the business. With proper management practices, such as vaccination and disease prevention, you can maximize your profits and maintain a healthy flock.

Productivity of Layer Chickens

Layer chickens, known for their high egg production capacity, are an essential component of a successful poultry farming business. These chickens are specifically bred and raised for their ability to lay a large number of eggs consistently. The productivity of layer chickens is measured by the number of eggs they can produce in a given period of time. On average, a healthy layer chicken can lay up to 325 eggs in a year. This high level of productivity makes layer chickens a valuable asset for poultry farmers.

The profitability of a poultry farming business heavily relies on the productivity of the layer chickens. With 500 layers producing 12,000 eggs per month, a poultry farmer can make around $1,500 per month by selling the eggs alone. Additionally, selling fully grown healthy layer chickens can earn a profit of $10 to $11 per bird. Therefore, it’s crucial for poultry farmers to focus on maximizing the productivity of their layer chickens through proper management practices.

To ensure high productivity, poultry farmers should provide their layer chickens with a clean and comfortable living environment, a balanced diet, and regular vaccinations. They should also monitor the health of the chickens and protect them from predators. By implementing these measures, poultry farmers can enhance the productivity of their layer chickens and ultimately increase the profitability of their business.

Profit From Selling Fully Grown Chickens

To maximize your profits in the poultry farming business, it’s essential to understand the potential income from selling fully grown chickens. Selling fully grown chickens can be a lucrative venture, as the demand for chicken meat is high in the market. On average, a healthy fully grown chicken can be sold for a profit of $10 to $11 per bird. This means that if you have a large number of fully grown chickens ready for sale, you can earn a significant amount of money.

Additionally, selling eggs from your fully grown layer chickens can also contribute to your profits. Poultry eggs can be sold for a price of $2 to $3 per crate, with each crate containing 30 eggs. With 500 layers producing 12,000 eggs per month, you can make approximately $1,500 per month from selling eggs alone.

Profit From Selling Poultry Eggs

Maximizing profits in the poultry farming business involves understanding the potential income from selling poultry eggs. Poultry eggs are a valuable commodity, with a strong market demand and a favorable market price. By selling poultry eggs, you can generate a steady stream of income for your poultry farm.

A healthy layer chicken can lay up to 325 eggs in a year. These eggs can be sold for $2 to $3 per crate, with each crate containing 30 eggs. With 500 layers producing 12,000 eggs per month, you can make $1,500 per month just from selling poultry eggs.

To ensure maximum profitability, it’s important to focus on the quality of your eggs. Customers are willing to pay a premium for fresh, clean, and well-packaged eggs. Implementing proper egg handling and storage practices will help maintain the quality of your eggs and attract more customers.

Additionally, diversifying your product offerings can further increase your profits. You can consider selling specialty eggs, such as organic or free-range eggs, which often command a higher price in the market.

Monthly Income From 500 Layers

By focusing on the potential income from selling poultry eggs, you can generate a steady stream of monthly income from 500 layers on your poultry farm.

With each layer chicken capable of laying up to 325 eggs in a year, your 500 layers can produce a total of 162,500 eggs annually.

Considering that poultry eggs can be sold for $2 to $3 per crate, and each crate contains 30 eggs, you can earn a substantial monthly income.

With 500 layers producing 12,000 eggs per month, you can potentially make $1,500 per month from egg sales alone.

This income can provide you with a stable financial foundation and help you cover your operational costs, such as feed, vaccinations, and maintenance expenses.

It’s important to note that the profitability of your poultry farm will also depend on factors such as market demand, competition, and the overall health and productivity of your layers.

Key Considerations Before Starting

Before you start your poultry farming business, there are several key considerations that you should take into account.

First, you need to select the type of poultry bird and cage type based on your preference and cost-efficiency. Consider whether you want to focus on breeding, hatchery, or feed production in the poultry farming industry.

Additionally, choose a suitable location for your poultry farm with easy access to transportation. The location should also be affordable and have a good population for consumption.

Another important consideration is planning and managing your investment capital based on the scale of your poultry farming business. Determine the amount of capital you’re willing to invest and create a budget accordingly.

Selecting Poultry Bird and Cage Type

When starting a poultry farming business, one of the important decisions you need to make is selecting the type of poultry bird and cage type that best suits your preferences and cost-efficiency.

The type of bird you choose will depend on your area of interest in poultry farming, whether it’s meat production or egg production. For meat production, broilers are a suitable choice as they grow quickly and have high meat yields. If you’re interested in egg production, layers are the preferred option as they’ve a high egg-laying capacity.

In addition to selecting the type of bird, you also need to consider the cage type. There are different housing systems available, such as extensive, semi-intensive, deep-litter, slatted, and battery-caged systems. Each system has its own advantages and considerations. For example, extensive and semi-intensive systems allow birds to roam freely, while deep-litter systems provide easy access to feed and eggs. Slatted or wired housing systems are smaller and can be easier to manage, while battery-caged systems are efficient for egg production but can be more expensive.

Ultimately, your choice of poultry bird and cage type should be based on your specific goals, budget, and the resources available to you. By carefully considering these factors, you can ensure that your poultry farming business is set up for success.

Area of Interest in Poultry Farming

To determine your area of interest in poultry farming, consider the specific aspect of the industry that aligns with your skills, resources, and goals. Poultry farming offers a range of opportunities, including breeding, hatchery, or feed production.

Breeding involves selecting and raising birds for specific traits, such as egg production or meat quality. This area requires a good understanding of genetics and breeding techniques.

Hatchery operations focus on the incubation and hatching of eggs, ensuring the healthy development of chicks. If you have experience in managing incubators and providing optimal conditions for egg development, this may be the right area for you.

Another area of interest is feed production, where you can formulate and produce nutritious feed for your poultry. This requires knowledge of animal nutrition and access to quality feed ingredients.

Choosing a Suitable Location

Finding the perfect location is crucial for the success of your poultry farm, as it will determine factors such as accessibility, market proximity, and affordability of land.

When choosing a suitable location for your chicken farm, consider the accessibility of the area. You want to ensure that transportation is convenient, allowing for easy movement of supplies and products.

Proximity to the market area is also important, as it reduces transportation costs and ensures a steady demand for your poultry products.

Additionally, take into account the affordability of the land. Look for areas where the cost of land is reasonable and fits within your budget.

Conduct thorough research and consider consulting with experts or local poultry farmers to gather valuable insights about potential locations.

Planning Investment Capital

Now that you have chosen a suitable location for your poultry farm, it’s important to focus on planning your investment capital to ensure the success and profitability of your business.

Determining the amount of capital required will depend on the scale of your poultry farming operation. Whether you’re starting a small-scale, medium-scale, or large-scale farm, it’s crucial to have a well-thought-out financial plan in place.

To begin, you need to estimate the costs involved in setting up your poultry farm. This includes purchasing land, constructing housing systems, buying chicken cages, acquiring day-old chicks, and investing in necessary equipment. Additionally, you should consider the expenses related to feed, vaccinations, labor, and other operational costs.

Once you have determined your capital requirements, you can explore various sources of financing. This may include personal savings, loans from financial institutions, or partnerships with investors. It’s important to carefully evaluate your options and choose the most suitable financing method for your business.

Furthermore, having a detailed budget and regularly reviewing your financial performance will help you track your expenses and revenues. This will enable you to make informed decisions and adjust your operations accordingly.

Steps to Start Poultry Farming

Once you have planned your investment capital, you can take the next steps to start your poultry farming business.

The first step is to buy a suitable land in a remote area with good transportation. This ensures that your poultry farm is easily accessible for both supplies and distribution.

After acquiring the land, you need to build the necessary structures, such as housing systems, to ensure the safety and profitability of your chickens. It’s important to invest in appropriate chicken cages to provide a comfortable living environment for your birds.

Once the infrastructure is in place, you can purchase day-old chicks from a reliable hatchery. Proper management practices, including vaccination and disease prevention, are crucial for the health and well-being of your chickens.

Following these steps will set you on the path to starting a successful poultry farming business.

Buying Suitable Land

To begin your poultry farming business, the first step is to acquire a suitable plot of land in a remote area with good transportation access.

Finding the right land is crucial for the success of your chicken farm. Look for a location that’s away from residential areas to minimize the impact of noise and odor on nearby communities. The land should have ample space to accommodate the necessary structures, such as housing systems and storage facilities.

Additionally, ensure that the land has access to reliable transportation routes, as this will facilitate the movement of supplies and products. Consider the proximity to markets as well, as it can reduce transportation costs and improve the efficiency of your operations.

Take into account the cost of the land and evaluate its affordability in relation to your budget. Conduct thorough research and visit potential sites to assess the soil quality, availability of utilities, and overall suitability for poultry farming.

Building Required Structures

You will need to construct the necessary structures for your poultry farm to ensure the safety and profitability of your chickens.

The primary structure you’ll need is a housing system for your chickens. There are different types of housing systems to choose from, such as extensive, semi-intensive, deep-litter, slatted, and battery-caged systems. Each system has its advantages and disadvantages, so it’s important to choose the one that best suits your needs and budget.

Additionally, you’ll need to invest in equipment such as feeders, nests, incubators, heaters, and egg trays to ensure the proper care and management of your chickens.

These structures and equipment will provide a clean and comfortable environment for your chickens, promote their health and well-being, and facilitate efficient feeding and egg collection.

Purchasing Chicken Cages

When purchasing chicken cages for your poultry farm, it’s important to consider the size, quality, and design of the cages to ensure the comfort and productivity of your chickens.

The size of the cages should provide enough space for the chickens to move around and stretch their wings, as overcrowding can lead to stress and decreased egg production.

The quality of the cages is crucial for their durability and longevity. Look for cages made of sturdy materials that can withstand the wear and tear of daily use.

Additionally, consider the design of the cages. Opt for cages with easy access to feeders and waterers, as well as removable trays for convenient cleaning. Good ventilation is also important to maintain a healthy environment for the chickens.

Take into account the specific needs of your flock, such as the number of chickens and their breed, to determine the appropriate size and design of the cages.

Buying Day-Old Chicks

When purchasing day-old chicks for your poultry farm, it’s important to consider the breed and health of the chicks to ensure a successful start to your flock.

The breed of the chicks will determine their growth rate, egg-laying potential, and overall suitability for your farming goals. It’s crucial to research and select a breed that aligns with your specific needs and market demand.

Additionally, the health of the chicks is of utmost importance. Look for a reputable hatchery that follows strict biosecurity measures and provides vaccinations to prevent the spread of diseases. Inspect the chicks carefully for any signs of illness or deformities before making a purchase. Healthy chicks will have bright eyes, active behavior, and clean feathers.

Proper Management Practices

Implementing proper management practices is essential for the success and profitability of your poultry farming business. Managing your chicken farm efficiently will help ensure the health and productivity of your birds, as well as maximize your profits.

One important aspect of proper management is maintaining a clean and comfortable environment for your chickens. This includes providing adequate ventilation and temperature control, as well as regular cleaning and disinfection of the coop.

It’s also crucial to monitor the health of your chickens and implement a vaccination program to prevent disease outbreaks. Additionally, practicing good hygiene, providing a balanced diet, and protecting your chickens from predators are all important management practices.

As your poultry farm grows, it’s important to continuously evaluate and improve your farming practices. This includes expanding your flock based on market demand, exploring new market opportunities, and diversifying your product offerings.

Implementing sustainable and environmentally friendly practices, investing in technology and automation, and developing a strong brand identity and marketing strategy are also key management practices.

Importance of a Poultry Farming Business Plan

To ensure the success and profitability of your poultry farming business, it’s crucial to have a well-structured and thought-out poultry farming business plan in place.

A business plan serves as a roadmap for your business, helping you understand your current position and set goals. It includes important considerations such as selecting the type of poultry bird, cage type, area of interest, location, and investment capital.

By having a well-planned business strategy in place, you increase the chances of success and profitability in your poultry farming venture. Implementing your poultry farming business plan is crucial for achieving the desired results and overcoming challenges such as lack of government support, high starting capital, disease outbreaks, and market competition.

A poultry farming business plan also acts as a tool to attract investors and secure financing for your business. Therefore, investing time and effort into creating a comprehensive business plan is essential for the long-term success of your poultry farming business.

Understanding Current Position and Goals

Understanding your current position and goals is essential for the success of your poultry farming business. By evaluating your current position, you can identify strengths and weaknesses, allowing you to make informed decisions and develop strategies for improvement. Assessing your goals helps you determine the direction you want to take your business in and sets a clear path for achieving success.

To understand your current position, you need to examine various aspects of your poultry farming business. This includes evaluating your financial standing, market position, production capacity, and operational efficiency. By analyzing these factors, you can identify areas that need improvement and areas where you excel.

Setting goals is equally important as it provides a roadmap for your business. Your goals should be specific, measurable, attainable, relevant, and time-bound (SMART). They should align with your long-term vision and help you stay focused and motivated. Whether your goals include increasing production, expanding market reach, improving profitability, or implementing sustainable practices, they should be realistic and achievable.

Business Strategy for Success

Developing a strong and effective business strategy is essential for ensuring the success and profitability of your poultry farming business. A well-planned strategy will guide you in making informed decisions, staying competitive in the market, and achieving your business goals.

To create a successful strategy, you need to consider various factors such as market demand, competition, operational efficiency, and financial management. Firstly, you should conduct extensive market research to understand the demand for poultry products, identify your target customers, and analyze the competition. This will help you determine your unique selling proposition and develop marketing strategies to attract and retain customers.

Additionally, you should focus on optimizing your operational efficiency by implementing effective farming practices, utilizing technology and automation, and ensuring proper management of resources. Financial management is also crucial, including budgeting, monitoring expenses, and seeking financial assistance if needed.

Implementing the Business Plan

Now that you have developed a comprehensive business plan for your poultry farming business, it’s time to put it into action.

Implementing your business plan is crucial for achieving the desired results and ensuring the success and profitability of your venture.

Start by buying a suitable land in a remote area with good transportation. Build the necessary structures, such as housing systems, to ensure the safety and profitability of your chickens.

Purchase appropriate chicken cages and buy day-old chicks from a reliable hatchery. Follow proper management practices, including vaccination and disease prevention, to ensure the health and well-being of your poultry.

Continuously evaluate and improve your farming practices, expanding your flock based on market demand and exploring new market opportunities.

Develop a strong brand identity and marketing strategy, engaging with customers through social media and other channels.

Monitor your financial performance, create a budget, and seek financial assistance or grants if needed. Stay informed about tax regulations and evaluate and optimize your financial performance.

Challenges in Poultry Farming Business

Running a poultry farming business comes with its fair share of challenges that need to be addressed in order to ensure success and profitability. One of the challenges is the lack of government support, which often requires you to run the business independently.

Additionally, starting a poultry farm requires a high initial capital investment, which can be a barrier for some individuals. Disease outbreaks can also pose a significant challenge, as maintaining a clean and disease-free environment is crucial for the health and productivity of the chickens. This includes implementing proper vaccination protocols and regularly monitoring the flock for any signs of illness.

Furthermore, the cost of vaccinations and poultry feed can be quite high, affecting the overall profitability of the business. Market competition, maintaining product quality, managing labor, and staying updated with industry regulations are additional challenges that poultry farmers may face.

Overcoming these challenges requires careful planning, effective management strategies, and continuous adaptation to market conditions.

In conclusion, starting a chicken farming business can be a lucrative venture with high demand for poultry products. By understanding the reproduction and growth rate of chickens and implementing a well-planned business strategy, you can achieve profitability in this industry.

However, it’s important to be aware of the challenges you may face and how to overcome them. With the knowledge and insights gained from this article, you’re now equipped to make informed decisions and succeed in the world of chicken farming.

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How to start poultry farming in Kenya

Poultry farming is one of the oldest economic practices carried out in Kenya. Poultry farming is the keeping of birds, either for commercial purposes or for domestic purposes. The main type of poultry kept in a Kenya is chicken, ducks, turkeys, and geese. Chicken keeping is the most common practice when it comes to poultry farming in Kenya. In Kenya, the Abaluhya community is the one most associated with chicken farming. It is no wonder then that most Kenyan memes revolving around chicken consumption heavily hint at the Abaluhya. However, Kenya is fast becoming one of those countries that takes pride in both small-scale and large-scale poultry farming. As such, people of all hue and colour in the country are taking to this economic activity. If you would like to be a part of this, here is an informative article about poultry farming in Kenya, and all you need to know about how to start poultry farming in Kenya, whether you are thinking of small scale poultry farming or large scale poultry farming in Kenya.

poultry keeping business plan in kenya

Rabbit farming in Kenya - rabbit buyers in Kenya

poultry keeping business plan in kenya

As earlier stated, chicken happen to be the most kept bird in most poultry farms in the country. As such, this article will centre mainly around chicken rearing in the country. However, it is to be noted that most of the practices mentioned in this article apply to bird keeping in general. Furthermore, quail farming is also becoming quite popular in Kenya.

Chicken can be kept for their meat and for their eggs. Those chicken kept for meat are mainly referred to as Broilers, while the chicken kept for their eggs are referred to as Layers. Broilers are heavily consumed by big hotels found in Kenya, especially those near tourist sites. Before we get to the basics of how to start a successful poultry farm in Kenya, what is the basic importance of poultry farming in Kenya? Well, for one, poultry farming is a huge source of income to different groups: the poultry farmers who rear the chickens and the marketing agencies tasked with marketing the farmer's produce, just to mention a few players in this sector. Secondly, poultry farming produces one of the most nutritional sources of protein: chicken eggs and chicken meat. This is quite important as animal protein contains all the amino acids required for the proper functioning of the human body.

poultry keeping business plan in kenya

Large scale rabbit farming in Kenya

The following is a guide on how to do poultry farming in Kenya. The guide brings to light the basics when it comes to keeping and managing a successful poultry farm in Kenya.

1. Always have a business plan

poultry keeping business plan in kenya

Sit down and come up with an effective and concise poultry farming business plan. For one, make use of the SWOT analysis to find out the Strengths, Weaknesses, Opportunities, and Threats associated with starting a poultry farm in Kenya. Ensure that your business plan includes the following crucial information: where you intend to get the finances to run the poultry farm, the intended market of the produce from the poultry farm, the objectives of starting your poultry farm, the budget for your poultry farm, and all the resources required to start the poultry farm.

2. Choose the type of poultry farming you want to take part in

poultry keeping business plan in kenya

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poultry keeping business plan in kenya

Next, decide on whether you want to practise Layer poultry farming or Broiler poultry farming. Layers are poultry kept for their eggs while Broilers are those poultry kept for their meat. Furthermore, ensure that you pick the right breed of chicken according to the choice of poultry farming picked.

3. Large-scale or small-scale poultry farming

Before beginning poultry farming, one should first settle on the number of poultry they want to keep. What I mean is this, one should decide on whether they would want to partake in either large-scale or small-scale poultry farming. If large scale, one should be prepared with a moderately large piece of land, preferably an acre, or according to the maximum number of poultry one would like to keep in the piece of land. On this point, it is indispensable to have the knowledge that overcrowding your chicken will have a negative effect on their productivity as a whole.

poultry keeping business plan in kenya

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4. Commercial or domestic poultry rearing?

Furthermore, you should bear in mind whether you are keeping the poultry for commercial purposes or domestic purposes. This is in order to know how much you would want to invest in the poultry farm. If you settle on poultry farming for commercial purposes, one is required to set a profit target that will help to build and expand the business.

5. Do you have transport for the chicks/eggs?

Before one can start poultry farming, for instance, chicken rearing, one should purchase new chicks and get the chicks transported to the farm carefully within six hours after being hatched.This allows room for the chicks to adapt to the new environment, rather than transporting them some weeks after being hatched as this weakens their chances of survival.

6. Ensure that you have capital, land, and equipment

Next, ensure that you have the capital, land and equipment for your poultry farm. For one, one must be equipped with heating gadgets that keep the chicks warm. Other equipment required include: egg trays, cages, coops, incubators, a waste disposal system, perches, feeders, drinkers, nests, crates, and an effective lighting system.

poultry keeping business plan in kenya

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7. Find market for your production

poultry keeping business plan in kenya

It is paramount to ensure that you have a market before beginning poultry farming in Kenya. It may also be a wise choice to analyze what other poultry farmers in your area aren't doing right, and maximizing on that to ensure that you meet the consumer's unmet needs. Next, once you have found the necessary market, ensure that you increase this market by advertising. This may also help to maintain loyalty among your consumers as it helps in the reputability of your poultry farming business.

8. Location of your poultry farm

Your poultry farm should be located at a place where land is readily available, where the price of the land is cheap, and where there is a ready market for the poultry farm produce.

9. Poultry farming houses

poultry keeping business plan in kenya

It is necessary to ensure that you have the required poultry farming structures. For one, the flock of any type of poultry should be provided with adequate spacing. Let us use chicken rearing as a case study. However, as mentioned earlier, the same rules apply to all poultry rearing, only the dimensions(measurements) may differ.

poultry keeping business plan in kenya

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poultry keeping business plan in kenya

  • The coop should be rectangular in shape and the roof of should be fully covered to keep the chicken from harsh conditions like rain and direct sunlight.
  • The coop should be placed in such a way that its sides are in an east-west position to allow good ventilation and free circulation of air in the house.
  • The roof should be kept in an overlapping manner to allow regulation of temperatures, and one of the sides of the roof should be kept as the reflector to reflect away too much heat from the coup. At the entrance, there should be a clean foot bath which will prevent anyone from contaminating the coup with foreign organisms from the shoes he/she is wearing.
  • The coop is more appropriate when the floor is cemented to make washing easy. In addition, the floor should have litter from wood shaving in order to absorb the moisture from the chicken waste and keep the room from unwanted bacteria and bad smell.
  • Not to mention, the walls of the poultry farming houses can be made from woodcuts and the whole house can be meshed with a long wire mesh to prevent any animals that may want to harm the chicken from gaining access into the house.
  • The lighting in the house should be adequate, especially if one is keeping broilers.
  • Not forgetting, roosts should be set up for chicken don't sleep on the ground, and they should have enough space, approximately twelve inches per chicken.
  • In order for the flock to eat clean food, there is a need for bird feeders which should always be clean, and those containing water should be mixed with Aloe Vera plant for some required nutrients. For the chicks, the water should be added glucose(sugar) so as to give the chicks energy to grow and to be able to pass feces.

poultry keeping business plan in kenya

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poultry keeping business plan in kenya

10. Staffing

When it comes to employing labour and manpower for the day to day workings of your poultry farm, the number of people employed solely depends on the size of your farm. However, your poultry farm should have a farm manager who oversees everything.

11. Accounting

Just like any other business, a poultry farming business should be guided by the basic principles of accounting and record keeping. For one, you should always maintain clean records of the amount of feeds used everyday, the number of chicks hatched, the number of eggs laid, etc. This helps to make it easier to monitor the growth of your poultry farm, and to decipher the areas causing losses and tend to them effectively.

12. Maintain good health of the birds

The health of the birds is a paramount feature in every poultry farm. Ensure that you have veterinary visits after a regular period of time to ensure that no diseases occur.

poultry keeping business plan in kenya

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13. Choose a breed

You also need to pick a breed of birds you want to rear. You can choose from:

  • Guinea fowl

When it comes to picking a specific breed of the type of bird chosen, pick a breed that suits the following:

  • The reason behind rearing poultry. Do you want to keep the poultry for eggs, for meat, or for both eggs and meat? For instance, when it comes to the best chicken breeds for egg laying in Kenya, one may want to consider the following breeds: Orpigonts, Rhode Island Reds, Golden Comets, Brown Sex Links, Plymouth Rocks, ISA Browns, Australorps, Jersey Giants, White-faced Black Spanish, Hy-line Brown, and Cinammon Queens. When it comes to the best chicken breeds for meat rearing in Kenya , the following breeds are considered: Jersey Giant, Delaware, Bukeye, and Cornish Cross.
  • The size of the birds. Is the space you have enough to house the birds you want to rear , and in which quantities?
  • Weather conditions at the farm. Some breeds of poultry are highly sensitive to different weather and climatic conditions, and as such, you need to ensure that the preferred breed of poultry can handle the climatic conditions at your farm.
  • Temperament and behaviour of the breed. Some breeds of chicken such as those reared for cock fighting are associated with aggressiveness, others like slender layers tend to be anxious, while others like Australorp, Plymouth Rock, Brahma, Sussex, and Cochin tend to be be calm.

Ensure that you have a budget that is in line with the breed of poultry you are interested in, and always make sure that you stick to the budget to maximise profits.

What you need to know about Layers poultry farming in Kenya

Layers are commonly known as Pullets. Normally, chicken kept for eggs begin laying eggs at 16-20weeks of age, although production gradually declines from approximately 25 weeks of age.This means that by approximately 72 weeks of age, flocks are considered economically unviable and are slaughtered after approximately 12 months of egg production, although chickens will naturally live for 6 or more years.

Environmental conditions are often automatically controlled in egg-laying at 16-20 weeks of age and then they mimic summer day length which stimulates the hens to continue laying eggs all year round. Normally, egg production occurs in the warmer months. Moreover, some commercial breeds of hens can produce over 300 eggs a year.

Pullet rearing is considered the most stressful type of poultry rearing, and as such, is not highly practised by most small scale farmers.

What you need to know about Broiler farming in Kenya

Broiler chickens are those chicken kept purposefully for meat. Broiler chicken rearing is one of the most progressive livestock enterprises today. Broiler farming is advantageous as it requires minimal space of land for housing only. Secondly, due to its efficient meat conversion, broiler chicken is very popular when it comes to small family farms in remote communities, where different families raise small flocks of broilers for sale or for personal consumption during different holdings like family gatherings, or when a family comes together for Thanksgiving or Christmas celebrations.

Poultry contract farming in Kenya has been largely done by the Broiler farming business. Broiler markets that include hotels, butcheries, institutional customers, supermarkets, should be surveyed before starting broiler farming to ensure that there is a ready market at the time of harvest. This is all done to to ensure no wastage of capital, hence maximizing profits.

Furthermore, to ensure success at broiler farming in Kenya, the most profitable options between selling the birds dressed or live and selling in the market or at the farm gate should be chosen.

Broiler housing

The following should be taken into consideration when deciding on broiler housing:

  • The length of a broiler house should run from East to West in order to prevent direct solar insulation.
  • The house should also be rat proof, cat proof, bird proof and should also be very well ventilated.
  • There should be one square foot spaces for each bird.
  • Lastly, all equipment in the house should be cleaned in preparation for the arrival of the day old chicks.

Kienyeji poultry farming in Kenya

Kienyeji poultry farming is the rearing of improved breeds of indigenous chicken in the market. In Kenya, it is mainly referred to as rearing of Kuku kienyeji.

Here are the few things that need to be considered before starting up a Kuku kienyeji farm:

You first need to choose a poultry breed that meets your current market. This will give you a chance of making spectacular returns. Take your time and research on finding the best chicken breed that is suitable for your environment. If you think with a business mind, you will be able to take some required risks and initiate good capital to maximize your returns from the business. The most popular kienyeji chicken breeds are as follows:

  • Kari improved kienyeji chicken.
  • Kuroiler chicken.
  • Rainbow Rooster chicken.
  • Kenbro chicken.

Secondly, note that one can stock day old, month old, fertilized eggs, or mature kienyeji chicken to start with, but this needs to be guided by some technical information, like the age of maturity of the breed, disease resistance and adaptability, low input or high input breed. This is because some chicken are heavy feeders, and this can strain your budget for feeds.

Next, note that improved kienyeji chicken is less productive in terms of egg production. This is the main reason as to why their eggs are so expensive to purchase.

Kienyeji chicken may not require intensive feeding and management since one can supplement commercial kienyeji chicken feed with locally available feeds which prove to save maximum capital.

On the same note, to make kienyeji feeds, you require:

  • Whole maize(8.23% DCP)
  • Soya (45% DCP)
  • Omena (55% DCP)
  • Maize bran (35 % DCP)

When it comes to housing, the housing can be made of locally available materials, but more space for the chicken run is needed.

Note that chickens need the chicken perches where they can rest or lay eggs. Short ladders are needed if the chicken house is above the ground.

What is the cost of poultry farming in Kenya?

  • For the poultry housing, one does not need to spend a fortune in order for the flock to stay comfortable. You may use some locally available materials like woodcuts, thereby making your work easier, cheaper, and even more efficient.
  • As you will definitely need to purchase the chicks, this cost should be put into an account. For a chick, this may cost you approximately 120 Kenyan shillings per chick.
  • You will also need to factor in the cost of some chicken feeds and per two-kilogram chicken feed, this may amount to 180 Kenyan shillings to a maximum of 20,000 Kenyan shillings for several bags for the food to last longer and in order to avoid going back to the shops.
  • The chick starter may be much more costly since it is more delicate and more recommended since it contains 22% protein to enable healthy growth of the chick. There is also chick grower with up to 20% protein, but the price is almost the same with the starter. The starter for broiler chicks takes 6-8 weeks.
  • Note that white egg-laying hens consume fewer feeds compared to brown egg layers. Brown egg-laying hens are larger in size and thus consume more feed. However, instead of spending thousands buying chicken feeds, you may want to use cheaper chicken feeds that provide nearly the same nutrients.

Is poultry farming profitable in Kenya?

Poultry farming is a practical activity that can be done basically anywhere, making it more available to the market.

  • For one, poultry farming produces grants nourishment which is a human need, and regardless of the monetary circumstance, people are more privileged to eat the birds, hereby producing revenue to the seller of the produce.
  • For people living in remote areas, it is is more profitable since their free-range birds get enough needed nutrients which makes their egg productivity more efficient.
  • To add onto that, poultry is not only used for eggs and meat but the birds can also be used for their feathers, especially for making artifacts which may generate foreign exchange since tourists get attracted to such things.

All in all, poultry farming is a common pool source of national income and it is relatively easy to practice.

That concludes our guide on how to start poultry farming in Kenya. I hope that you have acquired the knowledge that is necessary to successfully start a poultry farm in Kenya.

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  • Dairy farm record keeping in Kenya
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Source: TUKO.co.ke

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How to Write a Business Plan for Your Poultry Farming Business in Kenya

Poultry products are in high demand – Poultry Business in Kenya is a big business that gives enough meat and eggs for daily consumption of people. Eggs and chicken meat gives the necessary protein that the body needs. There is a popular slogan from the poultry farmers association that goes thus “Eat an egg a day it is good for your daily growth”. To be a poultry farmer means you can be a boss of your own.

The first step you need to take to seize this opportunity is by developing a poultry farming business plan.

What Your Poultry Business Plan Should Look Like

Draw out your effective business plan. Poultry business plan is like a road map leading you to where you are going in you business. It will help you know where you are at any point in time. Hence your business plan should include:

1) Type of Bird you want to concentrate on

Here you choose Chickens (Layers, Kienyeji or Broilers). I choose chicken because that’s what this article focuses on. There are other types of birds that are good for livestock business too, such as Goose, Duck, Turkey, etc.

2) Write down your area of interest

You can’t just be in all aspect of poultry farming in Kenya. You have to choose your area of interest where you would like to concentrate your business. This will ensure high level of focus and professionalism. If you can do two area, no problem.

Below are some of the major Niches in Poultry Farming in Kenya or elsewhere.

  • Layers Breeding which is egg production by Layers
  • Broilers breeding which referrers to the chicken meat production by Broilers
  • Hatchery which has to do with breeding chicken for the purpose of Hatching new chicks
  • Poultry feed which is producing feeds for other poultry farmers

You may choose to Breed Layers and Broilers at a time or one of them. Hatchery is better done independently just like feed production. So, you choose your area of focus

3) Sort out Location

This has a direct effect to your startup cost. A location in a very remote rural area will cost far less than the one close to the urban area. Remote rural area with good road is the ideal location as you will be free from regulatory agencies and drive down the cost of labor too.

As a new person to Livestock business, you don’t want to invest all your capital into buying lands in urban area which may turn out not being used because Government policy is against setting up poultry farm near residential/urban areas for health implication.

4) Investment Capital

With location in mind, you now have clearer idea of the capital required of you. Write down your detailed capital and investment requirements for your poultry farming in Kenya venture and set out to source for it.

Like every other farming projects, the bigger you plan to start, the more investment required. You need to decide on the level of capital investment you are willing to commit into this business before starting.

  • Small scale Chicken Rearing (of about 50 birds) kept in cages at the backyard of your resident will take about Ksh.35,000 to start.
  • A medium scale poultry farming that requires land and housing and other materials in 1 – 2 plots of Land takes about Ksh.250,000 to Ksh.2 Million to start.
  • Large scale or Intensive poultry farming that requires high level of sophistication and more careful planning and professionalism, using advance Livestock farming techniques takes from Ksh.5 Million.

Develop Your Knowledge

The more business management tips and tricks you acquire, the more successful your poultry business will be. Poor business planning, results in poor farming management, and is the main factor that causes the failure of poultry farming, and small businesses in Kenya. Learning about effective management of various areas, such as changing the food or water in the event of fecal contamination can lower the risk of disease.

In case of spillage of water, you can clean the areas, which have greater risk of breeding germs, and can result in your chickens becoming diseased, and potentially dying.

You should fully understand exactly what your chicken should eat. Feeding your chickens a complete and nutritious diet is essential if they are to stay healthy and lay lots of lovely profitable eggs! Chickens will eat almost anything, so, to prevent deficiencies and health problems, a wide range of foods should be offered. A good quality poultry pellet should be the mainstay of their diet. This can be supplemented with grains such as maize, soya cakes, groundnut, worms, insects and any other meat produce you can afford.

Poultry farming in Kenya requires having the right knowledge to be able to the right things to get the right result. It requires hard work and prompt attention to details. Poultry Farming is little capital intensive but if you are starting on a micro scale (Home back yard) where you have a small space at your back yard, it is not. Starting small is the best way to enter and learn the business.

Before you venture into poultry farming business in Kenya, you need to seat back and do proper planning; make sure you have an idea of all the costs involved.

Business plan is a very important part of every business venture and that is why you hear about it very often. Unfortunately, most people who think about starting a business usually don’t consider writing a business plan.

I have read from different business experts about the fact that most start-up entrepreneurs do not write business plan but what I have not read from anyone is why this is so.

Why is it that most people have fear (so to say) about writing a business plan? I know the answer.

You see, there are many myths and lies you probably have heard about the subject of business plan. Some people present business plan as if it was a university thesis or an academic report to be defended before certain professors. Other people think that a business plan has to be 50 pages long and that it must be written in a certain “approved” format.

Well, I am here to tell you that all those opinions are not valid. Because there are some ugly lies around this important business step, most people are “afraid” of doing it.

Why do you need a business plan?

There are three reasons why anyone may need a business plan.

First, if you`re about to start a business and you want to convince certain people to raise capital for you. In this case, you want to use your business plan to “sell” your business idea to the investors so they will be willing to finance your business.

Second, if you want to start a business and you`re willing to be successful. Though you don`t need external investors, you obviously need to grow, to compete and to win the battle of the market place. You need a business plan.

Third, you may need a new business plan because the economic or market situation has make your last plans obsolete. Yes, business plan is not like an academic paper which may stand for many years and still be relevant.

Your projections, plans or tactics are dependent on many factors that are beyond your power and when things change that affect your business (positively or negatively), then your plans also must be re-written.

How long should a business plan be and how many years should it be?

I am sure you know that my answer will not be in agreement with what you have been told before and the reason is because, you see, most people usually see the world we are as a formal world where everything has to be done formally. That`s not true.

The world is not formal and every meaningful thing in the world is informal. Let me explain with an analogy.

If you are chatting with me on facebook or whatsapp, you will be looking at my profile picture and assume that you`re speaking with someone you`re seeing right in the profile picture. But no, the man who you`re seeing wears a good suit while the real me is wearing boxers and a signet.

You think I am formal, but I am not. How long should a business plan be?

Depending on your objective and who will read it. The last business plan I wrote was written on a single sheet of A4 paper. I typed and printed it out.

If you intend to write a business plan for yourself and not to convince any investor, I strongly recommend that you write your business plan in a single sheet of paper or two, worst, three. I know this is a strange advice so let me explain.

You see, human nature loves complexity while simplicity is the only valuable thing. Anything that is too complex will give you stress and then become a burden on you, then you’ll abandon it … making it useless.

If you are planning to write a business plan for your own usefulness, you will have to review it often (or else you won’t even follow it), so tell me, which document is easier to review, a ten pages document or two? What if you want to write a business plan to convince the investors?

Some people will advise you to write 50 pages and some other entrepreneurs might have written 100 pages in the past, but let me tell you the truth, nobody has time to read your thesis except the university professors.

The only people who have so much time are the poor people and I am sure if at all you want to use your business plan to get an investor to finance your business, then you`re talking about someone who is (probably) very busy.

Let me tell you this so you will understand what I am saying here.

Many CVs have been submitted to me by the job seekers in the past and I am sure they would have prepared those CVs thinking, “I will impress the employers”. Well, here comes the sad news … I have never in my life read a CV, I scan through them. I don`t have time, please.

Your business plan is like the CV for the job seekers. How long should it be? Its again depends on who will read it. 10 pages may help you. 15 pages may help you, but when you`re going beyond 20 pages, I am out!

If you forget everything, make sure you don`t forget this… the investors you will give your business plan to really don`t have time.

How many years should it be?

Another area where people miss it. They are writing 5 or 10 years business plan. I laugh. Think about planning for your agribusiness the way you think about goals for your life.

When I first learned about goal setting, I was impressed by that idea and I started by writing 5 and 10 years goals. I was wrong. It never worked. I later started writing one year goal and now I am writing goal for a third of the year (4 months). The reason is simple… you`re a human being like all of us. What you think/plan will happen will not happen the way you plan it.

Any agribusiness plan that is more than one year is actually questionable. That is my opinion. Any other business expert may tell you something different. So what and what should your plan contain? Before answering this question, permit me to cross out a popular lie about business plan.

Most people believe that if your plan is well written, it will win you huge amount of money from the investors. This is like telling a graduate, hey, if you can write your CV very well, you will be employed in a big company. That was then.

I hate certificate and CV and every single time people have submitted them to me, I have asked myself, what can this man/woman render as value for us (as organization)?

Do you think I am the only one with this mindset? Do you think your intending investors will be bought by a super-written plan? Think again.

Most investors will rather judge your five sentences than your 50 pages plans. That doesn’t mean that you shouldn’t write your plan very well. It simply means that you have more to do than just writing a plan. You have to understand in and out, front and back, up and down of your intending agribusiness. In fact, the written plan is nothing but the abstract of what is in your head, or else, you`ll fail in your attempt to convince business partners or investors to help your agribusiness.

Some people believe that business plan is what anyone (an expert) can sit down somewhere and just write for them. A man called me about two months ago and that was what he wanted me to do for him. If I write a “superb” plan for you, will I still be the one to defend it when your investors ask you questions? That is why the first task you have is to understand your agribusiness very well.

Okay, now let me tell you seven things that your business plan should contain. I will not write any complex term or academic jargon here (because I believe the world is not complex)

1) Your business name/title.

This is obvious. Example… Muguku Poultry Farm`s Business Plan

2) Objective/summary.

They call this Executive Summary, but don’t be deceived by this name. It simply means, why you are writing this plan. What do you want to achieve with your plan? If you’re giving it to an investor, what do you want from him? Constructively state your objective here. If you’re giving your plan to someone you want to convince to partner with you, state your objective and if your intention is to get him to finance your agribusiness venture, state that here.

3) Business description

What and what is your agribusiness all about? What is your farming all about? What are the future possibilities and threats in your farm? Describe your intending agribusiness here.

4) Market strategy.

An investor expects you to have been familiar with your product/service and market, as close as you are to your wife. He wants you to convince him of your intending marketing strategies and that is the reason for this face. How do you intend to win a good market share for your produce? This is very important, even if you`re not presenting your plan to any investor.

5) Competitors` analysis.

Here, an investor will want you to convince him that you understand the strengths and weaknesses of your competitors. Some people come up with a formula they call SWOT analysis. It simply means that you should analyses the Strengths, Weaknesses, Opportunity, and the Threats in the market place. This will help you to know how to play your agribusiness game and if you`ll be presenting your business plan to an investor, this will encourage him that you actually understand your “enemies” and are able to kill them

6) Your people.

If I want to invest with you, won’t I have interest in knowing who and who will be part of your agribusiness team? That is what you will want to write here. Who will be doing what, who will be handle what and who will be employed later to take care of what? These are the answers you have to provide here.

7) Financial situations and forecasts.

Here you`ll want to write about the financial requirements of your agribusiness, amount on ground now and what and what is needed. Above you have it. A guide that can help you to write a good agribusiness plan. And you see, all I have written here are by no means a “standard formula”.

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Simple, precise and straight to the point guide, thanks Fredrick.

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How to Start Poultry Farming in Kenya [Full 2024 Guide]

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How to Start Poultry Farming in Kenya [Full 2024 Guide]

Poultry Farming is one of the economic activities practiced here in Kenya. It is the keeping of birds either for commercial or domestic purposes. This type of farming is so prevalent in Kenya because it is easy to start and grow.

However, before venturing poultry, there are a few things that you ought to put in place. They will help everything run seamlessly and yield optimum benefits from the project. These tips will give your insight into how to tend the poultry and the market demand to equip you for the business.

Here are some of the things you should know.

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Steps to Starting Poultry Farming in Kenya

To start poultry farming in Kenya, follow these steps:

Poultry Farming is often a field many people want to venture into. However, you have to know the ideal category for you. You can either do broiler farming or layers farming. Broiler farming is the rearing of chickens for their meat. They grow faster and are ready in 12 weeks, while layer farming is rearing chickens for their eggs. When you decide to deal with layers, you have to know everything in the category. It would help if you understood incubation and rearing chicks and how to package your products.

Before starting a business, you must have an effective business plan to work out well. Assess the strength, weaknesses, and opportunities of the venture. You also need to know the threats of getting involved in poultry farming here in Kenya. The business plan also helps you know where to get initial capital and money to use on other expenses. With a professional and effective strategy, you will establish a laid-down projection of what you want to do.

Poultry farming involves rearing different kinds of breeds of birds. You can start your poultry farm with a few birds and then add more as time goes by. The progressive start helps you understand what the market needs before you can take more significant risks. Here in Kenya, birds popularly raised in poultry farms are duck, goose, domestic fowl, chicken, turkey, and pigeons. Having these different birds also means you identify the niche you are focusing on. You may go for meat, egg production, hatchery, and poultry feed production. You can again do meat and egg processing.

To start a profitable poultry farm in Kenya, you will need a catchy name and logo. This will help your business stand out and market your products widely. A great name will help customers to easily identify your brand and create more exposure for you. Make sure the name is relevant to the poultry industry, short and easy to remember.

Poultry farming requires you to have a farm where you will rear the poultry. When choosing the location, consider having it a little bit far from the town. A rural setup will help you get access to cheap labor and land. However, having the Farm away from any city also has some advantages. It gets you to the ready market from the many hotels and a vast population. Setting your farm way from the ready market increases costs like transportation.

It is good to ensure that you have enough capital to get you started and have equipment that will make the poultry life better as you keep them. You will need to invest in hatcheries, feeders, drinkers, and an incubating system. A good investment will keep the chicken comfortable and also enhance your productivity. A lot of money will go to getting the piece of land you intend to rear the chicken on. You will need help running the Farm, which means getting labor, which you will need to pay salaries. Before starting, make sure you have enough capital to have everything in place. READ: The Real Cost of Chicken Farming in Kenya [Detailed Breakdown]

Housing for poultry farming is crucial. An adequate shelter protects the poultry from thieves and adverse weather conditions. It also keeps away predators such as snakes, rats, and hawks and acts as a shelter for brooding and laying hens.  The housing design you put in place will depend on the type of farming and poultry breeds you are rearing. As you build your house for the poultry, you should consider the following: • Have a proper facility that will ensure that enough air and light is entering the house. • The house should be well ventilated If you are looking to rear chicken on a large scale, then investing in many poultry houses will work well. The homes should be at least 40 meters apart from each other, ensure they are always clean. You can use wooden or rice bran to create litter for chicks and change them regularly.

Feeding is one of the essential things to get high production of meat and eggs. Chicken can starve when left to fend for themselves. Therefore, providing a meal is always important. Lack of clean water and quality feeds for the chicken can affect your business significantly. The deficiency could lead to diseases, malnutrition and increase the death rate. Good quality feed for your poultry should have energy, proteins, mineral salts, trace elements, and vitamins. Water should also be readily available for your poultry. How you feed your chicken will depend on their age and breed. The feeds come at different prices depending on the quantity. You consult a veterinarian to provide you with a formula for making good feeds for your poultry. READ: Types of Chicken Feed in Kenya [For Every Age]

Your poultry health should be paramount; this is because they are your primary source of income. Selling healthy poultry products will ensure you have a wide market range for your products. Poultry can be prone to pests and diseases, which can frustrate the farmer due to death, reduced production, and growth rate. When an outbreak of disease occurs, it is always good to isolate the sick birds, burn or bury the dead ones to spread among the rest. Poultry will be healthy when well-fed, managed and vaccinated against diseases as regularly as possible.

Poultry farming already has an available market for its produce. If you decide to do small-scale poultry, you can sell your produce in their local market. However, if you choose to do a large scale, aim for a broader market and even international opportunity.  In Kenya, poultry farming has positively impacted the economy and is seen to thrive well because fewer poultry diseases exist. Before you start rearing poultry for meat or eggs, you should at least have a ready market. It is not economical to have produced and not know who you will sell to.

As you put everything needed to start poultry farming, it is also good to tell people about your intentions to venture into this type of business. You may begin to say to your neighbors and friends, visit events related to poultry farming, and even make friends while at it. Some of your potential clients can come from these connections you are making with people. You may also invest in business cards to give out to potential clients and connections. Business cards are professional ways of introducing yourself to your potential clients.  The cards give them contact details of your website address, phone number, and even location. Most of them will keep your card and contact when in your products.

The Bottom Line

Poultry farming is a profitable venture that one should consider venturing into because of its source of income. It also helps provide nourishment to our body through the meat, which is a human need. Poultry is also not used for meat and eggs only but also for feathers used to make artifacts.  This is a profitable venture that you may want to try out.

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I am a personal finance enthusiast and digital marketer. My work here is to help you navigate your financial journey and achieve your main money goals. Through Omoka Digital, I provide practical tips, strategies, and insights on budgeting, saving, investing, and debt management. My aim is to empower you with the knowledge and tools you need to make informed financial decisions and improve your financial well-being.

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How to Farm Kienyeji Poultry in Kenya & Make Millions

Techniques and strategies to reap profits from this business venture..

Carson O.

Indigenous (Kienyeji) chickens are not only common in Kenyan homesteads but across Africa. They are kept for both home consumption and for commercial production of eggs and meat. Farmers keeping such poultry invest little to negligible money in their investment and at the same time, reap a small amount of money from the chickens.

Despite this common phenomenon, several farmers in Kenya have turned this into a lucrative business venture, making hundreds of thousands to millions. If you’re considering starting a poultry farm in Kenya, this post will take you through how to start kienyeji poultry farming in Kenya and techniques to employ to reap profits from this simple business venture.

Let’s dive in…

Step 1: Conduct Thorough Research

As lucrative as kienyeji poultry may sound, it doesn’t come without its share of challenges. As a farmer, you will need the right information to get maximum productivity.

claim deal

Research the industry, local market conditions, consumer preferences, and the specific requirements for poultry farming in Kenya.

You should understand the different poultry breeds, their growth rates, feed requirements, and diseases prevalent in the region. Visiting existing poultry farms and speaking to experienced farmers will provide valuable insights and practical tips.

Further, you should visit any local poultry clinic near you and get all the necessary information you need about rearing Kienyeji chicken. If clinics are scarce, agro-vet shop owners usually have much information about poultry farming and can provide good insight.

Kenya Agricultural Research Institute occasionally holds one-week training sessions in poultry farming. Making an effort of attending these courses will place you on the right path. In the course, you will learn:

  • How to keep chicken
  • Caring for poultry
  • Culturing management
  • Improved Kienyeji farming techniques

Step 2: Develop a Business Plan

Any business increases its chances of success by having a simple business plan. A business plan aims to:

  • Outline your goals, the scale of the farm, the target market, marketing strategies, and financial projections.
  • Calculate the estimated costs for acquiring land, constructing poultry houses, purchasing equipment, and obtaining poultry stock.
  • Lay out an operational plan, contingency measures, and a timeline for achieving profitability.
  • Guide your decision-making and help secure financing, if needed.

If you choose to seek funding for your business, you will need to write a more professional business plan. Here is a brief tutorial.

Step 3: Choose the Right Poultry Housing and Equipment

Before you start your poultry farm, you must understand that poultry are easily infected by diseases and therefore, biosecurity is a crucial part of your business.

As you set up poultry housing and equipment, you must ensure that your hygiene is upheld, lest you risk losing all your investment in a single day.

Proper sanitization equipment should be placed at the entrance to the poultry farm and proper clothing should be provided for anyone who wants to visit the poultry. Such clothing includes;

  • Masks (Optional)

Setting up the poultry house

Poultry houses play a crucial role in providing a suitable environment for the birds. You should consider factors such as space requirements, ventilation, lighting, and insulation when constructing or selecting your housing.

Popular housing techniques in Kenya include free-range and deep-litter housing. Download our tutorial on both housing techniques below.

Budgeting for your poultry farm

Depending on your budget and the scale of your operation, you can opt for simple structures or more advanced facilities like battery cages or deep litter systems.

Note that the prices listed above are rough estimates and can vary depending on the brand, quality, and size of the equipment. Moreover, inflation and the Kenyan economy may also cause variations in prices.

More points on kienyeji poultry farming in Kenya

As you buy feeders, make sure you only buy those with a red base. This is because birds mainly identify red as compared to other colours in the spectrum of light. Therefore, choosing any other feeder design may make it difficult for your brood to identify the feeders.

poultry keeping business plan in kenya

Further, your poultry housing should have several perches .

A perch, is a raised platform or seat, such as one that is used by a bird to rest or roost. Perches can be made from a variety of materials, including wood, metal, and plastic.

These platforms make the birds busy and reduce their chances of getting bored and eating eggs.

kienyeji poultry farming in kenya

Step 4: Select Suitable Poultry Breeds

Choose poultry breeds that are well-suited to the local climate, market demand, and your farming objectives. Here is the breakdown of popular kienyeji poultry farming breeds;

A: KARI Kienyeji Chicken

The Kenya Agricultural Research Foundation (KARI) developed a new breed of indigenous chicken that offers better yield. The KARI Kienyeji chicken is faster growing, more resilient against diseases, and has higher productivity than other indigenous breeds. Further, consumers report that meat from this breed is far more delicious than other indigenous breeds.

Some of its prominent characteristics include

  • The growth rate of up to 1.5kg in about five months, while other indigenous breeds take up to 7 months or more.
  • The chickens have a feathering system that helps them adjust to different climatic conditions, including arid and semi-arid regions.
  • The KARI Kienyeji chicken is easy to maintain and can be kept under a free-range system or deep litter system.
  • Farmers can choose to keep the KARI Kienyeji chicken for meat, eggs, or both.
  • A hen can produce between 220 and 280 eggs per year, which is similar to the output of a white leghorn exotic layer kept in a deep litter system.

Other popular breeds in Kenya include:

  • Rainbow Rooster
  • Improved Kienyeji

Harvesting eggs for re-breeding

Before harvesting eggs, you have to make sure that your hands are clean, to reduce the risk of bacterial infection to the eggs.

Secondly, eggs are picked and placed directly on trays in an upside-down fashion i.e., the pointed edge should face down.

The logic behind this is that eggs have an air cell under the flatter surface of the egg. This air cell should be protected as chicks depend on this for growth.

This technique can still be used for eggs on sale.

Step 5: Ensure Proper Nutrition and Health Management

Providing the right nutrition is crucial for optimal poultry growth and productivity. Develop a feeding program based on the specific nutritional requirements of the poultry breed you choose.

Consult with a poultry nutritionist to formulate balanced rations that include a combination of grains, protein sources, minerals, and vitamins.

Water is also a crucial part of the growth of poultry. Therefore, ensure that you provide a lot of clean water for your brood.

Step 6: Marketing and Selling Your Poultry Products

In the modern Kenyan market, chicken price ranges from KES 1,000 to KES 1,500 depending on size and weight. Of course, these prices may vary according to the terms and conditions you set with your buyer or broker.

Identify your target market and develop effective marketing strategies to promote your poultry products.

Consider supplying to local markets, supermarkets, hotels, high schools and restaurants and finally, establish partnerships with retailers or wholesalers to reach a wider customer base.

Embracing digital marketing channels will also go a long way in attracting distant customers who may even order from outside the country.

A proper marketing strategy will increase your customer base and increase your income streams.

Starting a kienyeji poultry farming business in Kenya can be a very lucrative and rewarding endeavour. By following the steps outlined in this guide, you can lay a strong foundation for success.

Remember to conduct thorough research, develop a comprehensive business plan, choose suitable housing and equipment, select the right poultry breeds, ensure proper nutrition and health management, implement effective marketing strategies, and continuously learn and improve.

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Poultry Farming in Kenya: A Beginners Guide

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By Elijah Ludenyi

Poultry farming in Kenya

Last updated on March 2nd, 2024 at 06:02 pm

Poultry farming is the rearing of domesticated birds such as chickens, turkeys, ducks and geese for meat or egg production. You can rear poultry birds both in small houses and in large housing complexes.

There are three main categories namely: layer farming; broiler farming and dual purpose farming. Each of these is unique in terms of management practices and targets different market segments.

It is a very lucrative business especially in Kenya with a great demand for both chicken eggs and chicken meat (the price of one egg ranges from Kshs 5 to Kshs 15 whereas 1kg of chicken goes at Kshs 200).

With that in mind, starting a poultry keeping can a profitable venture in Kenya.

KEY TAKEWAYS

  • HOW TO START POULTRY FARM
  • CHOOSING THE RIGHT BREED TO KEEP
  • MANAGING YOUR FARM AND THE BIRDS
  • HOW TO STRUCTURE YOUR FARM
  • HOW TO INCREASE PROFITABILITY

Location of your poultry farming project

When you are starting your poultry farming business the location of the farm is crucial. The size of the land will determine how many birds you will be able to keep and how successful your poultry farming business will be.

The land should be close enough to the market in order to reduce transportation costs and make it easy for buyers to access your birds when they need them. It should also have a good source of water which will ensure that all the birds drink clean water at all times. The source of water can either be borehole or running water from a river or dam. Ensure that power supply is available so as to keep feezers and incubators working correctly, if you have them, or plan on getting them in future.

Also Checkout: Christmas tree farming

Selection of the farming system to use in the poultry project

The chicken farming industry in Kenya can be divided into 3 different systems:

  • Free range system
  • Semi intensive system
  • Intensive system

Each of the 3 types have their own pros and cons, making it difficult to decide which type is best for your farm.

Do a market survey of your products

  • What to sell:
  • I am sure you are aware of the market for chicken and eggs. But it is always a good idea to do a survey of your local area to find out what is in demand locally. You need to know, who your potential customers are, what products they are buying, why they are buying them and where they buy them.
  • Don’t be aggressive about this. Be casual when you talk with people and ask your questions as if you were just curious about the topic. Some people like to talk and will go into great detail about this kind of thing. Others will not want to chat with you so much – that’s ok too!
  • Doing this survey is important because it will help you understand how much money there is in the industry that you want to join as a beginning farmer. If there isn’t any or it isn’t easy for farmers like yourself, then maybe it isn’t worth getting into poultry farming at all.

Also you may like:

Investment opportunities in kenya

Select the bird to raise.

Once you have considered the factors mentioned above and decided to start a poultry farm, it is important that you choose the right bird for your target market. Different birds have different characteristics such as growth rate, feed conversion ratio and mortality rate. Some are also adapted to certain environments more than others.

For example, broilers are bred to grow quickly and reach a high market weight in a relatively short period of time. However, they require special feed rations that can be costly.

On the other hand, layers grow slowly but tend to be hardy birds with a low mortality rate which makes them popular for small-scale farmers in Kenya.

Also read: common management practices for poultry and dairy farming

Housing and equipment should be bought depending on the number of birds to be kept.

Your choice of housing will have a great bearing on the cost of production. To reduce the cost of production, consider using locally available materials such as local timber or bamboo to construct the house.

For optimum yields, your housing should meet the following key requirements:

  • Ensure that you keep your birds in a shelter that can protect them from adverse weather conditions such as extreme heat and cold.
  • The housing system should be easy to clean and disinfect. This is important for maintaining a healthy flock.
  • Proper ventilation is essential for keeping your birds comfortable and healthy. Inadequate ventilation may lead to high mortality rates due to suffocation and respiratory diseases like Newcastle disease.

Get a working capital

It is important to note that commercial poultry farming in Kenya requires a lot of capital. The capital required depends on the scale of the project. However, here is a guide on the amount of capital that is required for poultry farming in Kenya.

The first thing that you will need to get before starting your poultry egg farming business in Kenya is capital. You will require capital to be able to buy the necessary equipment and housing. Working capital will also be required to buy the first batch of birds, feeds and purchase of vaccines.

Profitable businesses in Kenya to start 2023

  • Obtain high quality birds and quality feeds.
  • Buy from reliable sources. This will ensure you get good quality birds which have been bred in a controlled environment and fed well.
  • Top class feed will ensure the chicken have a healthy diet, grow fast and give high yields in the form of eggs or meat.
  • Quality birds will fetch good prices if you decide to sell them later on, while quality feed means that you can get more eggs or meat from your chickens.
  • Obtain top class drugs and vaccines for your birds. This includes antibiotics for treating diseases, disinfectants for cleaning the coops and any other medications that may be needed by your chickens such as vitamins.

Vaccinate the birds and continue with the vaccination schedule that you were given by the vet.

Vaccine your birds after a week when they are used to the new environment and feed. Vaccinate them against Gumboro, Newcastle and fowl pox diseases. You can also vaccinate the birds against other diseases that are common in your area. The vaccination schedule will be given to you by the vet when you buy the vaccine.

Additionally, working capital is also required to pay for day to day running of the farm such as electricity, water, labour and transport costs.

Ensure that you vaccinate all your chickens at once whether they are 10 or 1000. If you miss a day on the vaccination schedule as advice by your vet, continue with what is left of the schedule until it is completed then start again from day one this time round following the exact days as advised by the vet for example if you were to give 14 days of injection then miss one day, continue with 13 more days then start again from day 1 with another 14 days.

Also you may like

How to start a dairy farming in kenya

Poultry farming in Kenya is a lucrative business but one must be ready to invest capital, time and effort for one to succeed.

Poultry farming in Kenya is one of the most lucrative business ventures you can get into due to high demand for poultry products. It involves raising domesticated birds such as chickens, ducks, geese and turkeys for meat and eggs production. Poultry farming has evolved from the traditional backyard rearing to commercial production. This is because the demand for poultry products has grown tremendously over time both locally and internationally.

Poultry farm owners have also used various innovative ways of marketing their products such as packaging and branding them in order to increase sales. Poultry farmers are now venturing into value addition through making of sausages, chicken nuggets, burgers etc to increase sales revenue.

Poultry farming business is however not all rosy as it involves quite a number of risks which are hard to predict at times that may make the business unprofitable with heavy losses incurred if one is not cautious enough or if they make mistakes along the way.

Some factors that can affect profitability include; disease outbreaks, inadequate storage facilities resulting in reduced shelf life, poor quality feeds resulted from mixing toxic substances thus causing bird poisoning ,change in consumer tastes/preferences e.t.c

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How To Start A Poultry Farm In Kenya Easily For Profits Now

How To Start A Poultry Farm In Kenya Easily For Profits Now

Poultry farming in Kenya is one of the top most lucrative Business idea that is worthwhile to delve into.

It is one of the Agribusinesses that those who have ventured into don’t regret due to high returns obtained after sales.

I will show you the procedure of poultry farming for beginners that will work well for you without any complications involved.

Besides, you can also specialize in poultry farming in Kenya kienyeji because majority of Kenyans prefer kienyeji than grade chickens.

Here are the steps to follow on how to start a poultry farm in Kenya:

Step 1: Draft an effective poultry farming business plan in Kenya that will help you carry out the SWOT (strength, Weaknesses, Opportunities and threats) analysis about poultry farming.

Step 2: Select the type of chicken that you want to rear to avoid mixing species that maybe later on will make your business complicated.

Step 3: Decide whether you will start a commercial or domestic rearing so as to be always specific in your activities.

Step 4: Get your capital from sources such as your savings,family,friends or even loans from banks.

Step 5: Poultry structures are then build based on the type of chicken that you want to rear.

Step 6: Get yourself market for your production so that you can sell in large quantities and earn more profits.

These are the steps to follow when starting poultry farming in Kenya.

Cost Of Starting A Poultry Farm

 Are you curious to know how much does it cost to start a poultry farm in Kenya? Cost of starting a poultry farm in Kenya ranges from Ksh.50,000 to Ksh.780,000 depending on the type of poultry farming whether large scale farming or small scale farming.

Also, cost of rearing 100 layers in Kenya is is an average of Ksh.65,000 thus very manageable.

Conclusion                                                                                

To conclude, poultry farming is the oldest commercial practice that has made a lot of people successful in life. Invest in poultry farming and watch your dreams come true.

Kenyans Consult

At Kenyans Consult, we are proud Kenyan writers. We write anything that pertains to Kenya and is worth sharing. We hope to share more about Kenya with the world through our writing. Check our articles to learn more about Kenya.

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Poultry Farming in Kenya 2024: Breed Selection, Feeding Strategies, and Effective Marketing

Explore our in-depth guide on poultry farming in kenya, covering essential breed selection, feeding practices, and marketing strategies for success.

Joseph Richard

Starting Your Poultry Farm

1. understanding the poultry industry in kenya , 2. choosing the right poultry farming type , 3. infrastructure and equipment needs , effective management practices, 1. feeding and nutrition, 2. health and disease management , 3. optimal housing and environment , maximizing production and profitability, 1. breed selection and care, 2. marketing and sales strategies , q1: what are the initial steps to start poultry farming in kenya, q2: how much space is required per chicken in a coop, q3: what are common diseases in poultry in kenya, and how can they be prevented, q4: how can i market my poultry products effectively.

Conclusion 

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Latest Education News in Kenya

How to start a chicken business in Kenya: Poultry Farming

Last updated on: August 31, 2020 by Eve Obange Leave a Comment

Raising Chicken: Poultry farming has become the next big thing in the Kenyan economy today. It is now considered as an alternative means of income to many people. For one to start this type of business, it is important to have the following facts with you.

How to start a chicken business in Kenya, poultry farming

Research on your market

Experts advise that one should do a thorough research on what type of poultry business he wants to venture in. This business is divided into two categories; eggs and meat. For each of this there are pros and cons of the business, that is in terms of expenses and also time. Therefor one should thoroughly consider these factors before starting.

Have a budget

After deciding on which category you want to deal with, you should come up with a budget on what you will need. For instance, you should choose between buying food for the chicken, that is, feed formula or making your own food. This depends on your resources In addition to this, the broiler chicken needs more tender loving care in terms of vaccination than the kienyeji one.

Time management

Chicken rearing requires patience. Therefor it is significant to note that different breeds of chicken mature differently. For example, the broilers will mature faster than the kienyeji chicken. Depending on the market demands, you should chose wisely on this.

This is the most important point to consider. This is because it is what will make your business worth venturing into. As earlier explained, the broiler chicken matures faster than the kienyeji. However, the kienyeji eggs are much more expensive than the broiler eggs. Therefor make sure you have this in mind before starting your business.

With this pointer you are ready to start handling your millions under this business.

Do not miss our latest updates on starting a chicken rearing business in Kenya!

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Poultry Farming in Kenya

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Poultry farming in Kenya is playing an important role in the total economy and fulfilling the nutrition demand in Kenya . Reports shows that some people are becoming billionaires by commercial poultry farming in Kenya.

Most of the farmers of Kenya raise egg laying or broiler chicken. Raising some other domestic birds can also be seen in Kenya.

Among the poultry birds, quail farming is becoming popular day by day. Some people raise poultry for family consumption and most of the farmers raise poultry commercial for profit.

Poultry egg consuming rate is relatively high than meat consumption in Kenya. Schools, hotels and homes are the biggest market for poultry eggs in Kenya. In case of meat, hotels are the major customer of chicken meat.

Table of Contents

Importance of Poultry Farming in Kenya

Poultry farming is a very important business in Kenya for several reasons. It provides a good source of nutritious food (like eggs and meat ). Both eggs and meat are are essential for human health. Commercial poultry farming business can creates job opportunities for many people (especially in rural areas where employment can be scarce).

Poultry production business also contributes to the country’s economy by generating income (through the sale of poultry products). This business can help to improve food security in the country. Actually, poultry farming business plays a very important role in Kenya’s agriculture sector and in improving the livelihoods of many people.

How to Start Poultry Farming in Kenya

You can start poultry farming in Kenya by keeping in mind both local and international market. If you don’t want to spend money in buying poultry products then you can go with small scale poultry farming in Kenya.

But for commercial production you have to focus on the marketing of your products. You can target large hotels, companies and also exporting to foreign countries for marketing your products.

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Step 1: Learn Practically

First of all, try to learn more about this business practically from any existing poultry farmer or breeder. Having practical knowledge is very important in this business. Visit as many farms as you can in your area to learn more about this business.

Step 2: Complete a Training

Completing a poultry farming training is also very important, especially if you are a beginner. Try to complete a training from your any organization in your area. Some agricultural colleges and universities also provide training about this business.

Step 3: Make A Business Plan

Making a good and effective business plan is also very important for starting and operating this business successfully. Make a good business plan before starting and try to work according to the plan. Include everything from starting to marketing in your business plan. Ask for help from an expert if you are a beginner.

Step 4: Select a Good Location

Selecting a very good location is very important for commercial poultry farming business in Kenya. Try to select the location far from residential area. Ensure good communication system is available in the selected land.

Step 5: Determine Your Farming Method

Poultry farming in Kenya can be done by using two methods and those are organic and inorganic. Both organic and inorganic methods are used for commercial poultry farming in Kenya.

There is a high competition between this two types of poultry farmers. There are some poultry products buying companies in Kenya that are not accepting inorganic poultry products (meat and eggs).

Some health conscious people are rejecting all types of inorganic foods including poultry eggs and meat. This is resulting a little drop in inorganic poultry farming in Kenya (not greatly).

Step 6: Choose The Right Breed

In Kenya, broiler and layer poultry are used for commercial meat and egg production. There are numerous world famous meat and egg producing poultry breeds available.

Select proper breeds according to your desired production. For commercial egg production choose highly productive layer breeds which are suitable for farming in Kenyan environment.

In case of meat production select highly meat producing broiler poultry breeds. You can visit your nearest poultry farming or training center for getting some information about suitable breeds for commercial poultry farming in Kenya.

Step 7: Purchase Equipment

You will need to purchase some equipment for operating a successful poultry farming business. Read more about poultry equipment .

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Step 8: Purchase Chicks

Purchase chicks from your local or nearest breeders or suppliers. Always try to purchase good quality, healthy and active birds for your farm. You can ask for help from an expert if you don’t have enough experience.

Step 9: Ensure Good Housing System

Good designed and well facilitated poultry housing is a must for commercial poultry farming in Kenya. Housing system and design depends on the farming system and chosen poultry breeds.

But follow some instructions while building house for all types of poultry breeds. Proper ventilation system is very urgent. This keeps the birds healthy and productive.

Make sure that your poultry house is well ventilated. Keep proper facilities for entrancing sufficient amount of fresh air and light inside the house.

If you want to start large scale poultry farming , then making numerous houses will be effective. Keep about 40 feet distance from one house to another house while making numerous houses.

Always clean the house perfectly before bringing the chicks inside the farm. Clear the litter on a regular basis.

Wooden or rice bran can be used for making litter for the poultry birds. Keep all the poultry equipment clean and germ free. Clean all equipment on regular basis.

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  • How to build a poultry house .

Step 10: Provide Nutritious Feeding

Feeding good quality nutritious food keeps the poultry birds healthy and productive. High quality fresh foods with availability of all types of nutrient ingredients is the key to success in commercial poultry farming business.

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  • Broiler poultry feed
  • Layer poultry feed

Along with providing good quality foods serve them sufficient amount of fresh and clean water according to their demand.

Step 11: Proper Breeding Management is Important

Proper breeding is important if you want to produce fertilized eggs. Most of the poultry birds are naturally very good breeders. They will breed easily if you keep good ratio of male and female birds in your flock.

Step 12: Care and Management

Always take good care of your poultry. Vaccinate timely to keep them free from all types of poultry diseases . Keep your farm free from other harmful animals and prevent all types of predators.

Step 13: Marketing

There is already a ready market available for marketing your poultry products. Small scale farmers can easily sell their products in local market.

And large scale poultry farmer can try to sell their products in large hotels, companies or in international market.

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Poultry farming has a great contribution to the economy and food demand of Kenya. The main benefits of commercial poultry farming in Kenya is that, diseases are less in poultry and as a result we don’t have to import poultry products from foreign country. Along with gaining profit from commercial poultry farming in Kenya we have to ensure the availability of required food demand. Hope this guide has helped you. Good luck and may God bless you!

Frequently Asked Questions (FAQs)

People ask many questions about poultry farming in Kenya. Here we are trying to list the most common questions about starting and operating poultry farming in Kenya, and trying to answer them. Hope you will find your answer. Don’t hesitate to ask us if you have more questions.

Is poultry farming profitable in Kenya?

Yes, sure! Poultry farming is a very lucrative business in Kenya and many people are doing this business for making money.

How much does it cost to start a poultry farm in Kenya?

Starting a small to medium sized poultry farms will cost you approximately Ksh 3000 to Ksh 25000 depending on the number of birds.

What is the main problem facing poultry farming in Kenya?

Large numbers of poultry die when there is an outbreak of disease like chicken flu is the main problem of poultry farming in Kenya.

How can I succeed in poultry farming in Kenya?

You can make good profits from poultry farming business through proper care and management.

How long do broilers take to mature in Kenya?

Broiler chickens generally take around 35-42 days to reach marketing size when they reach around 1.75 kg live body weight.

How much does it cost to build a chicken house in Kenya?

Depends on the number of birds you want to raise.

Which chicken breed is best for eggs in Kenya?

Kuroiler chickens are considered best chicken breed in Kenya. It is a dual purpose breed which is good for both meat and eggs production purpose.

How do I sell my chicken in Kenya?

You can target selling your chickens directly in the market.

How much does chicken feed cost in Kenya?

Cost of chicken feed can vary from Ksh 2,500 to Ksh 4,500 depending on the type of feed.

How much is a kilo of chicken in Kenya?

A kilo of chicken will cost around Ksh 510.26 per kg.

How much is a crate of eggs in Kenya?

A crate of eggs will cost Ksh 360 in Kenya.

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The best chicken farming business plan (Updated Plan)

Best Chicken Breeds in Kenya

Chicken farming business plan: before you start a business, you must have a business plan that will help you execute your idea properly. When it comes to chicken farming, things are not any different. Here is the business plan you need to as written by Dr. Watson Messo, a Vet at Kenchic :

The best chicken farming business plan:

The Executive summary

It is extremely important to visualise what you want to do in business. If you want to do broiler production, ask yourself how many broilers do I want to keep per cycle?  what is the customers’ preference in the market? If you want to sell eggs or meat, how many restaurants, supermarket, bars are you targeting?

Put these down in a summary. Indicate your initial investment capital, or do you intend to borrow for the construction of chicken house/unit.

What about capital to buy poultry equipment and the working capital to keep the process going until the products hit the market. Can you work out your expected profit margin during the peak period of demand and low period.

Co-Op center

Business idea

Clarify your business idea with certainty and without any ambiguity. Write something like, I want to rear 500 broilers per cycle, 7 cycles per year. I will locally produce, process pack and sell the meat at slaughter weight of 1.75kg live weight at the restaurants and hotels within Siaya and Bondo district. Clarify that you will produce meat or eggs of high quality as preferred by the customers.

Project description

Describe how you will put your ideas into reality by designing and constructing the units, the labour source, your financial sources, where to buy chicks, feed etc. Describe sources of funding, where to get water, who will be in-charge of what, where are you going to construct poultry unit, is it full time engagement or part-time.

Do your market research and analysis diligently, know who your competitors are, your target markets, list the hotels and restaurants and bars in your locality. Seek to know the owners or managers by name and mobile numbers. Print some leaflets and introduce to your friends and relatives first before you seek other target groups.

Execute operation plan

Draw a calendar of events as you plan to operationalise every activity. Seek assistance from experts and experienced farmers on construction of sheds, where to buy quality chicks, feed availability etc. Seek knowledge on chicken growing, egg production or meat processing and grading, transport, pricing and labelling and marketing. Take time to learn poultry brooding, rearing, production and marketing.

Peris Mbuthia: How I saved Sh. 25 million to start my business

Financial planning

Draw up cost of construction, buying equipment and working capital for buying chicks, feed, packaging costs, vet cost etc. Project your profit and loss account, projected balance sheet. This is especially important if you intend to get bank loan or funding from financial institutions. After putting everything in writing then you will be able to see clarity in what you want to venture into without uncertainties.

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How to start a poultry farm in Kenya

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THE COST OF POULTRY FARMING

How Much You Need to Start a Good Poultry Farm

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Cost of starting a successful poultry farming in Kenya

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Cost of starting poultry farming in Kenya

Poultry farming in Kenya has emerged as a lucrative venture, offering entrepreneurs an avenue for sustainable income and contributing significantly to the country’s food security.

Aspiring poultry farmers are drawn to the potential profits from selling eggs, meat, and even by-products like feathers and manure.

However, before embarking on this feathered journey, it’s essential to delve into the exact costs associated with starting and running a poultry farm in Kenya.

Poultry Farming Landscape in Kenya

Understanding the poultry farming landscape in Kenya is crucial for those considering entry into this sector.

The country has witnessed a steady rise in demand for poultry products due to population growth, urbanization, and changing dietary preferences.

Poultry farming, whether for meat or eggs, presents a promising opportunity, but success hinges on meticulous planning and a comprehensive grasp of the financial investments involved.

Types of Poultry Farming in Kenya

cost of poultry farming kenya

Poultry farming in Kenya encompasses various types, each with its unique set of requirements and cost considerations.

Broiler farming, focused on meat production, and layer farming, primarily for egg production, are the predominant types.

Additionally, some farmers venture into free-range or organic poultry farming, catering to consumers with specific preferences.

The type of poultry farming chosen significantly influences the overall cost structure.

Infrastructure and Housing Costs

One of the primary costs associated with starting a poultry farm is infrastructure and housing.

Constructing a suitable poultry house that provides adequate space, ventilation, and protection from adverse weather conditions is essential.

The cost varies depending on the scale of the farm and the materials used.

On average, constructing a poultry house in Kenya can range from 200,000 KES to 500,000 KES for a medium-scale operation.

Procuring Quality Breeds and Chicks

The quality of poultry breeds and chicks directly impacts the success of a poultry farm.

High-yielding breeds for both broilers and layers often come at a premium.

On average, the cost of acquiring 1,000 broiler chicks can range from 70,000 KES to 100,000 KES, while the same quantity of layer chicks may cost between 80,000 KES to 120,000 KES.

These initial investments lay the foundation for a productive and profitable poultry enterprise.

In the upcoming sections, we will delve deeper into specific costs, such as feed, veterinary services, and labour, offering a comprehensive breakdown to guide prospective poultry farmers in their financial planning for a successful poultry farming venture in Kenya.

Feeding the Flock – Budgeting for Poultry Nutrition and Health

Feed and nutrition expenses.

The cornerstone of a successful poultry farming venture lies in providing proper nutrition to the flock.

Feed constitutes a significant portion of the overall expenses.

The cost of poultry feed depends on factors such as the type of feed, the quality of ingredients, and the nutritional requirements of the birds.

On average, a poultry farmer can expect to spend between 80,000 KES to 120,000 KES per month on feed for a medium-sized poultry farm.

Health Management and Veterinary Services

Maintaining the health of the poultry flock is paramount for sustainable productivity.

Budgeting for veterinary services, vaccinations, and medications is a necessary component of poultry farming costs.

A qualified veterinarian plays a crucial role in disease prevention, health monitoring, and emergency care.

On average, allocating around 30,000 KES to 50,000 KES per month for veterinary services is a prudent investment in the overall well-being of the flock.

Labor Costs and Training

Running a poultry farm demands a skilled workforce for daily operations such as feeding, cleaning, and health monitoring.

Allocating funds for labor costs and providing adequate training for employees is essential.

The efficiency and dedication of the workforce directly impact the success of the farm.

On average, monthly labor costs for a medium-sized poultry farm can range from 50,000 KES to 80,000 KES, including salaries and training expenses.

Water and Energy Expenses

Ensuring a consistent supply of clean water is vital for poultry health.

Budgeting for water sources, irrigation systems, and water quality maintenance is essential.

Additionally, consider energy costs for lighting, heating, and ventilation systems.

Implementing energy-efficient solutions can contribute to reducing long-term operational expenses for the poultry farm.

On average, monthly expenses for water and energy can range from 20,000 KES to 40,000 KES.

Waste Management and Environmental Compliance

Proper waste management is not only an ethical practice but also a regulatory requirement.

Allocating funds for waste disposal systems and complying with environmental regulations is essential.

This includes setting up waste treatment facilities and implementing practices that minimize the environmental impact of the poultry farm.

On average, monthly expenses for waste management and environmental compliance can range from 10,000 KES to 20,000 KES.

Insurance and Contingency Funds

Unforeseen circumstances can impact poultry farming operations.

Investing in insurance coverage for the poultry farm helps mitigate risks associated with disease outbreaks, natural disasters, or other emergencies.

Additionally, having contingency funds set aside ensures the ability to navigate unexpected challenges without jeopardizing the overall viability of the poultry farming enterprise.

On average, allocating around 30,000 KES to 50,000 KES per month for insurance and contingency funds is a prudent financial strategy.

In the next section, we will explore financial planning strategies, profitability considerations, and additional factors that play a crucial role in the success of a poultry farming venture in Kenya.

Navigating Financial Planning and Ensuring Profitability in Poultry Farming

Financial planning for poultry farming success.

Launching a successful poultry farm in Kenya requires meticulous financial planning.

Understanding and accounting for the various costs involved is fundamental to creating a budget that ensures the sustainable growth of the enterprise.

Start by estimating initial setup costs, including infrastructure, equipment, and procuring the initial poultry stock.

Ongoing operational expenses, such as feed, labor, and veterinary services, should be factored in to provide a comprehensive overview of the financial requirements.

Calculating Return on Investment (ROI) in Poultry Farming

To gauge the feasibility of your poultry farming venture, it’s crucial to calculate the expected return on investment (ROI).

Consider market prices for poultry products, anticipating potential fluctuations.

The time it takes for your poultry farm to break even and start generating profits is a key metric.

A thorough understanding of the ROI helps in evaluating the long-term sustainability and profitability of your poultry farming business.

Market Analysis and Marketing Strategies

Conduct a detailed market analysis to understand the demand for poultry products in your target region.

Explore effective marketing strategies that align with market trends and consumer preferences.

Utilize digital platforms and social media to create brand awareness.

Collaborating with local retailers, participating in farmers’ markets, and offering promotions are strategies to consider.

Successful marketing not only increases sales but also establishes your poultry farm as a reliable source of quality poultry products.

Diversification Opportunities in Poultry Farming

Explore diversification options to maximize the profitability of your poultry farm.

This could involve value-added products such as processed poultry, organic poultry, or even agritourism experiences.

Diversification not only opens up additional revenue streams but also enhances the resilience of your poultry farm to market fluctuations.

Sustainable Practices for Long-Term Viability

Implementing sustainable practices is increasingly important for poultry farming.

Consider eco-friendly initiatives such as waste recycling, renewable energy sources, and efficient water management.

Embracing sustainability not only aligns with consumer preferences but also positions your poultry farm as a responsible and forward-thinking operation.

Continuous Learning and Adaptation in Poultry Farming

Stay informed about industry trends, technological advancements, and best practices in poultry farming.

Continuous learning and adaptation to new methods can enhance the efficiency of your operations, reduce costs, and improve overall productivity.

Engage with industry experts, attend workshops, and remain open to adopting innovative approaches to poultry farming.

Conclusion: Cultivating Prosperity in Kenyan Poultry Farming

In conclusion, starting and running a successful poultry farm in Kenya requires a comprehensive understanding of the industry, diligent financial planning, and a commitment to best practices.

The initial investment in infrastructure, quality poultry stock, and proper management sets the stage for a thriving poultry farming venture.

By navigating the complexities of poultry farming costs, implementing sustainable practices, and staying attuned to market dynamics, entrepreneurs can nurture a prosperous poultry farm in Kenya.

The potential for profit, coupled with the rising demand for poultry products, makes poultry farming an attractive and viable venture for those seeking success in the agricultural landscape of Kenya.

BLACK FRIDAY APPLIANCES DEALS

Frequently Asked Questions

1. what are the key factors to consider when estimating the cost of starting a poultry farm in kenya.

Answers: Estimating the cost of starting a poultry farm involves considering various factors such as infrastructure, poultry breeds, feed, veterinary services, and labor. Each of these components contributes to the overall budget, and a meticulous assessment is crucial for accurate financial planning.

2. How can poultry farmers in Kenya enhance the profitability of their operations?

Answers: Poultry farmers can enhance profitability by diversifying their products, exploring value-added opportunities, and adopting sustainable practices. Additionally, staying informed about market trends, implementing effective marketing strategies, and continuously learning about industry advancements contribute to long-term viability and success.

3. What role does sustainability play in the success of a poultry farm in Kenya?

Answer: Sustainability is integral to the success of a poultry farm as it aligns with consumer preferences and positions the farm as environmentally responsible. Implementing eco-friendly initiatives such as waste recycling, efficient water management, and renewable energy sources not only reduce environmental impact but also appeal to a growing market segment seeking sustainable agricultural practices.

4. How can technology be integrated into poultry farming for improved efficiency?

Answer: Technology adoption in poultry farming can significantly enhance efficiency. Drip irrigation systems, sensor-based monitoring for health and environmental conditions, and mobile applications for real-time decision-making are examples of technological tools that contribute to streamlined operations, reduced costs, and increased productivity on poultry farms.

5. What challenges do poultry farmers face in Kenya, and how can they address them?

Answer: Poultry farmers in Kenya face challenges such as disease outbreaks, market fluctuations, and the impact of climate change. Addressing these challenges involves implementing robust biosecurity measures, diversifying products for market resilience, and adopting climate-smart agriculture practices. Continuous learning and staying abreast of industry developments are essential for proactively addressing emerging challenges.

About Post Author

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Kelvin Wairimu

Kelvin Wairimu is a Young Passionate Agripreneur, Manager and Chief Editor Of The Farmworx. He is an Experienced and Practicing Farmer, Agricultural Economist and a Consultant.He holds a Bacherors Degree in Agricultural Economics From University of Eldoret,CPA 3 And a Certificate in Advanced Computer Software.

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How to Start Profitable Kienyeji Chicken Farming in Kenya. Download FREE Business Plan

Kienyeji chicken is a broad name used for indigenous chicken breeds in Kenya, mostly reared in the village under the free-range method. They are also referred to as village chicken or road runners in other regions. 

Farming Kienyeji is becoming popular in Kenya today because the chicken is considered organic and hence the preferred healthier option. 

Kienyeji chicken farming can bring in good returns or lead to great losses. We did a survey among 50 Kienyeji poultry farmers asking them to tell us their challenges. One farmer exclaimed,

“I am feeding them with zero returns ! ”. 

Is kienyeji chicken farming profitable? You may be asking.  Kienyeji chicken can be profitable if you run your chicken farming enterprise like a business, with a proper chicken business plan.  In this article, we look at exactly that. How to make your chicken farming worth your time and money. We will also guide you on developing a business plan that will work for your Kienyeji chicken farm.

NB: The Kienyeji Chicken Farming Business Plan is available for download at the bottom of this article. 

The case for Kienyeji Chicken

Before starting your own kienyeji chicken venture, you will need to ask yourself one question. Why? Why go into chicken farming? Why keep Kienyeji chicken instead of hybrid broilers or layers? 

There are several reasons why farmers consider keeping kienyeji chicken. These are:-

  • Ease of entry  – It is very easy to start rearing Kienyeji chicken. No much initial capital is required, especially if you are doing it as a hobby or trial. Getting one rooster(male chicken) and two hens are enough to start.  When the hens start laying, let them sit on eggs. If each hen hatches 10 chicks, and is let to brood them for 2 months, then lay for another month, you should have at least 60 chicken at the end of one year. Assuming zero mortality and no chicken is disposed of, you should have hundreds of Kienyeji chicken by the end of the second year. 
  • The hardiness of kienyeji chicken  – Kienyeji chicken are known to be hardy.  They have better resistance to disease than hybrid chicken. When it comes to feeding, they can forage for their own feed.  Some breeds are known to have the ability to survive on agricultural waste alone. With hybrid chicken have to feed on a well balanced well-formulated feed ration throughout in order to achieve maximum productivity. 
  • Increased demand for Kienyeji eggs and Kienyeji meat  –  As Kenyans become more health-conscious, there is increased demand for Kienyeji eggs and meat. There are are perceived to be more healthy. The growing niches such as purely free-range chicken, antibiotic-free chickens, improved kienyeji chicken, etc. 

Free Range Eggs

Free Range Eggs

Origin of the improved Kienyeji Chicken

Most Kienyeji chicken have been overbred, leading to lower productivity.  This is both to lower productivity both in the number of eggs and average weight gain 

Research by the Food and Agriculture Organization(FAO) of the United Nations,  recorded that village chickens lay an average of 23 eggs per year (In Gambia) and an average of 123 eggs per year (Ethiopia) . The difference in numbers from Gambia and Ethiopia is because in Ethiopia, farmers we found to interfere with the laying cycle, by discouraging brooding. 

It is also very hard to have performance indicators for village chickens e.g it is hard to know the expected number of eggs at a certain age, or the expected weight at let’s say 4 months. 

These challenges led to a number of organizations, in Kenya and abroad to undertake research to improve the village (kienyeji) chickens. The goals of the research was to develop a chicken breed:- 

  • That has the good qualities of Kienyeji chicken
  • That has a higher productivity
  • Where it is possible to track performance. 
  • That matures faster. 

The several distinct researches came up with chicken breeds with improved by either:-

  • Breeding Indegenous breeds with hybrid chickens. 
  • Breeding Indegenous breeds that have good qualities with other indegenous breeds that have good qualities. 

Improved Kienyeji Breeds

There are 5 common improved Kienyeji breeds in Kenya. These are 

1.  Kari Improved Kienyeji

Developed by Kenya Agricultural and Livestock Research Organization by breeding Local village chicken that had the best qualities. 

2.  Rainbow Rooster Improved Kienyeji

Developed by IndBro in India, as a part of a government-funded program to improve the livelihood of rural low-income earners. Rainbow rooster is imported to Kenya by KukuChic Limited, who hatch the eggs and sell chicks across the country

3.  Kuroiler  

Kuroiler is imported to Kenya via Uganda, where there is a hatchery for F1 at Entebbe, Uganda. Kuroiler was first developed in India. Most of the Kuroiler sold in Kenya will either be F2 or F3 and will not be as productive as the F1 Kuroilers. 

Kenbro is sold by Kenchic Limited and is meant to be the replacement of the Kienyeji chicken. 

5.   Sasso   – Sasso chicken, named after the company that developed them in France is meant to be a free-range broiler, that can also be kept under the intensive system.

Farming methods for Kienyeji Chicken

Traditionally, Kienyeji chicken have been kept under the extensive system, where they are let free to scavenge for their own feed. Once in a while, the feed is supplemented by giving the chicken grains. With this method, there is minimal medication and access to veterinary officers. 

The chicken are housed on temporary structures and in some cases spend the night with other livestock or in the room that is not used by the farmer’s family at night, for example, the kitchen. 

There is no protection from predators. With this traditional system, the flock never gets to grow big, where the farmer can benefit from economies of scale. There is no flock management, but the farmer sells chicken when he needs to. Though the costs are very minimal in this system, there is no way to measure profitability. 

A solution to these issues is to keep the Kienyeji chicken, using modern poultry farming methods, while reaping the benefits of the traditional system, e.g keeping the costs down. 

The modern systems of poultry farming are:-

  • Free-range system  – 

Under the free-range system, the chicken are left to roam around the farm and scavenge for their own food. There is minimal or no supplementation when it comes to feeds. 

The chicken are housed at night to protect them from predators and adverse weather. There are some modifications of this method of poultry farming, namely the pastured system and the yarding system. 

  • Semi-intensive system

Under the semi-intensive system,  the chicken are kept in a fenced run, where they can roam around.  The run is attached to the house where they sleep at night. Food and water are provided by the farmer. 

  • Intensive system  

Under this system, the chicken are kept in a house or cages. Under this system, there is the deep litter system, the slatted system and the cage system. This system allows a large number of birds to be kept in a small piece of land. Food, Water, lighting and other poultry needs are provided by the farmer. 

  • Pastured Poultry System

Under the pastured poultry system, the chicken are kept in temporary fenced paddocks or kept in chicken tractors and moved to a new paddock every few days. They spend the night in the chicken tractors or movable coops inside the paddocks. This is a modification of the free-range system, where the chicken can scavenge for their own feed but are provided with water and security. 

The paddocks are fenced using movable fences, sometimes powered by electricity so as to keep predators away and the chicken inside. 

Supplemental feed is given to the chicken to meet their nutrient quota. The chicken eat insects, grass and other vegetation in the paddock. Moving the chicken allows the vegetation on the paddock to regenerate and grow again.

In some cases, the chicken follow the herbivores that have been feeding on the paddock. When the herbivores move to the next paddock, the chicken are moved to the paddock where the herbivores were. This allows the chicken to benefit from the bugs in the animal droppings.  The land also benefits as the chicken spread the animal droppings when they are scratching. 

  • Yarding Poultry System

Yarding is similar to the pastured poultry system, but the herbivores and the chicken exist on the same paddock and are moved together to the next paddock. 

  • Organic Poultry System

Under the organic poultry system, either the free-range, semi-intensive, pastured or yarding systems are preferred, though the intensive system can also be used. 

In this system, any substance that leaves chemical residues in the eggs and chicken meat are not used on the chicken. This includes antibiotics and insecticides. Organic methods of treatment and pest/parasite controls are used. 

The recommended stocking density under the organic system is 1000 birds per hectare and not more than 2000 birds per house if the intensive system is used. 

The feed must be organic and only specific non-organic additives are allowed in the feed. 

Movable Fence for chicken paddocks

Movable fence for chicken paddocks

Housing for Kienyeji Chicken

In order to make a profit from your Kienyeji chicken business, you will need to offer them good housing. When your chicken is comfortable, they will be more productive. Below are the qualities of good housing for your Kienyeji Chicken:

  • Keeps the chicken safe from predators 

The house and range/chicken run should keep the chicken safe from predators. 

  • Free from environmental extremes like strong wind, cold and heat 

Exposure to extreme environmental elements can affect your Kienyeji chicken flock negatively, leading to death, stunted growth and diseases. 

  • Clean and easy to clean

The chicken house should always be clean and constructed in such a way that it is easy to clean. 

  • Adequate Lighting

There should be enough lighting in the chicken house. Lighting affects chicken development and productivity. For laying hens, nesting boxes should be a bit dimmer and private. Construct the chicken house so that you can provide supplemental lighting if need be.  Extra lighting, especially for laying hens can lead to increased productivity. 

  • Well Ventilated

The chicken house should have enough airflow, to allow for the birds to have clean air.  It also allows for ammonia from the chicken droppings to exit the chicken house. 

  • Controlled Access

Not every tom, dick and harry should get into the chicken house anytime they want to. The house should be constructed in such a manner that it is easy to control who gets in and when. Anyone getting in should use a foot bath at the entrance, in order to avoid the spread of diseases. 

  • Ease of egg collection

The house should be constructed in such a way that the farmer will be able to collect eggs without stressing the birds, and in the least time possible. 

  • Separation of age and variety of birds  

Separation of birds according to age and variety has several benefits, including tracking the performance of the flock, giving age-appropriate feed, vaccination and disease control.  Each age group should be housed separately

  • Correct stocking density

The house should have the right number of chicken. Overcrowding leads to numerous issues, culminating in less productivity.

Fenced Kienyeji Chicken House Layout

Fenced Kienyeji Chicken House Layout with Foot Bath at the entrance. Source: KALRO

Feeding Kienyeji Chicken

A lot of research has gone into chicken nutrition, with great recommendations on nutrients for optimal performance. One of the reasons Kienyeji chickens farmers do not make a considerable profit is they leave feeding of their chickens to fate, feeding them whatever is available at any given time. 

Think of chickens like human beings, who need different nutrients at different ages. Lack of these nutrients, at a specific age, will lead to low immunity, stunted growth, and impaired development.  This is the same for chicken. 

There is a misconception in the market that you can give your chicken one type of feed for all different ages. In the Kenyan market, it is branded as Kienyeji Mash.  This would be similar to feeding a human baby the same feed e.g rice and beans from birth until they grow old. 

Whether you are making your own feed or supplementing with what is available, the chicken needs specific feed mixes with specific nutrients at different ages. Chicken feed is divided into different growth stages and the purpose of the birds:

Starter chicken feed is meant for baby chickens.  They are packed with nutrients needed for the development of chicks. Starter feeds have a high level of protein of 22%-24%  for meat chicks and 20% for layer chicks. If you are raising you are Kienyeji chicken for meat, you should give the starter required for meat birds, and similarly, if you are raising them for eggs, you should give then the starter feed for laying birds. 

Starter chicken feed comes either in medicated form or unmedicated form. The medicated form contains antibiotics, for fighting against bacterial diseases such as coccidiosis. The unmedicated form is ideal if you are raising organic chicken. 

  • Grower Pullet

Grower Pullet chicken feeds are meant for teenage chicken that is being kept for laying eggs. They have 18% protein content. The lower protein content is meant for the birds to develop stronger bones, and get to the right laying weight gradually. 

Too much protein will make the birds lay too early before the productive systems are well developed. This will lead to several health issues and will have a negative effect. 

Grower pullet feed is fed to chickens until 14 weeks. 

  • Grower Pullet Finisher

Grower pullet finisher is meant to transition the laying chicken from grower pullet to layers mash.  This is given to the chicken from 14 weeks to 22 weeks when they start laying. Grover pullet finisher contains 16% protein. 

  • Layers Mash

 At about 22 weeks of age, the chicken being raised for eggs are ready for laying. At this age, they are transitioned to layers mash, which contains 16% to 18% protein and extra calcium that is needed for strong eggshells. 

  • Broiler Mash

Broiler mash has high protein content and is meant for chicken being raised for meat. It contains 20% protein and is meant to make the chicken gain weight. Normal broilers are slaughtered at between 6 to 8 weeks.  This is not the case for Kienyeji chicken, which are usually ready for slaughter at between 4 to 6 months, depending on the breed. For Kienyeji chicken, it is recommended to transition to 16% protein after 12 weeks, until they are ready for slaughter. 

Clean and fresh drinking water is one of the most important requirements for chicken.  Chicken drink doubles the amount of feed they take in weight. For instance, if the chicken takes 5 grams of food, they need 10 grams of water. Less water leads to poor digestion, meaning that the feed given goes to waste and the chicken farmer will not achieve the desired results.

Vaccination Schedule for Kienyeji Chicken

Kenya Agricultural and Livestock Research Organization (KALRO) recommends vaccination against Marek’s disease, Newcastle disease, Infectious bronchitis, Gumboro, Fowl Pox, Fowl Typhoid and Deworming. 

You can download the  Kienyeji chicken vaccination schedule here . This should be adequate for both the Kienyeji and Improved Kienyeji breeds. 

Purpose of a Kienyeji Chicken Farming Business Plan

A chicken business plans to organize your thoughts.

A chicken farming business plan will help you put your thoughts on the chicken farming business in a structured way. Most of the time we have good business ideas but without structuring the ideas it will be hard to bring them to life. 

Chicken business plans help you to validate your thoughts on paper

A chicken farming business plan will help you give a closer look into your idea. When you put the plan in writing it will help you know what will work and what will not. Validating your idea on paper will help you reduce the risk of pursuing the wrong opportunity. 

An example is that you might think keeping chicken for eggs is more profitable, but when you put it on paper, you might find based on your target market area, keeping chicken for meat might provide good profits and quick cash flow. You might have thought that supplying eggs to institutions around your area is better, but when you put the idea on paper, you find out that consumers in your area prefer farm fresh organic eggs and are willing to pay more for them than the institutions. 

Most of the time, our ideas are based on assumptions. Putting the ideas on paper helps us validate these assumptions, establishing what will work and what might need to be streamlined. 

A business plan will also help you uncover new opportunities that you might not have identified before.   

A chicken business plan helps you stay on track

A chicken farming business plan acts as a road map that will help you achieve the envisioned success. Since the business plans have an outlook of three to 5 years, you will not be swayed by every new fad that comes your way. 

A well researched and thought out business plan will act as the lighthouse that leads you to the shores of success. 

A chicken business plan helps you to prepare for the future

A chicken business plan gives you a long term outlook for your kienyeji chicken farming business. It will help you know what to expect 6 months into the future when your chicken starts laying. It will help you handle the challenges that come with the business and seize new opportunities that come your way. Opportunity favors the prepared. 

Establish milestones for your chicken farming business.

Milestones are those important stages that your chicken business will pass through. They are markers of success. What will success look like in six months, one year, three years or five years? 

Milestones encourage you to stay on course as you pursue your plan.  They might be based on achieving certain production metrics or a certain income level. 

A chicken farming business plan helps you understand your competition. 

One of the issues with any business is competition. A well thought out plan will help you know what your competition is doing and what you can do to get their market share. What can you do better than them? Is it customer service? packaging? delivery? 

To better understand your customer.

To whom will you be selling the products from your chicken business? What is important to them? As they say, the Customer is King. A chicken business plan will help you better understand your customers and how to serve them. 

Sometimes we think of starting a chicken farming business because of what we like or want. I might like fluffy pillows made of soft chicken feathers.  But the question is does the customer want the same? Will they be willing to pay for it? 

What is the age of your customers? How often do they need your product? Do they prefer yellow yolk free-range chicken eggs or layer eggs? What is important to them? Price or Quality? Answering this and many other questions will help you know exactly who you will be dealing with and how to meet them at their point of need.

A chicken business plan helps document your revenue model

Show me the money. You might be starting the business to meet a specific need but at the end of the day, it is about making profits. How will you make money? This is one of the major questions your chicken farming business plan will be answering. 

You will be offering value to your customers and they will be paying for that value. A revenue model will help you determine how to get the most value to your customers.  This in turn will translate to your customer providing revenue to your business. 

A chicken business plan helps you know how much money you need. 

A business plan helps you know how much money you will require to start your business and keep it running. The startup cost is the amount of money you will be required to start the chicken farming business up to the point that the business starts bringing in revenue. An example would be the cost of constructing the poultry house, cost of chicks, or cost of drinkers and feeders. 

Whether you are keeping chicken for eggs, note that you will not make money until you sell the product. You will be spending money up to that point. This money will need to come from somewhere. You do not want to start keeping chicken for eggs and give up on the fourth month since you cannot afford to buy their feed. 

A chicken business plan will help you know exactly how much you will need. Note that this might vary depending on different conditions. An example is if the cost of feed increases at a certain season. A business plan will help you plan for this. 

A chicken business plan helps you attract investors

Where will the money to start and run your chicken farming business come from? How will you convince the source that it is worthwhile? 

Whether you are financing the business yourself or borrowing money from friends and family, or getting loans from the bank, you need to have a well-written plan of how much you need, how you will spend it and how you will make more money to offset the money put into the business. This is in addition to making a profit that will be worthwhile investing in the chicken farming business. 

A chicken business plan helps force you to research and understand your market

A poultry farming business plan will help you know your market and how to produce for them.  If your customer buys eggs based on price, you will know how to control your production so that you can sell a price your customer will be comfortable with. 

You need to realize that sometime your customer might not be the consumer. If your target market is supermarkets and shops, you need to sell to them at a price where they will also be able to make a profit after selling the product from your chicken farm. 

A chicken business plan identifies who to partner with.

The partners for your chicken farming business will include day-old chick suppliers,  feed suppliers, agro vets, vets among many others. A business plan will help you identify these partners in your area how they operate and how to work with them. 

You might find it cheaper to partner with a feed supplier who delivers chicken feed to your farm than having to go to the shops and buy. Hatcheries that supply day-old chicks might need you to book in advance. In case of a disease outbreak, are there vets in your area that you can call on short notice? 

A business plan will let you know who you need to partner with in order to achieve success in your business.

A chicken business plan will help you know who you need to hire 

How much work will be needed to be done on the chicken farm? Who will do this work? What are their qualifications? Will they work fulltime or parttime? 

A business plan helps identify the staff you will need on your farm and their skill sets. It will also help you identify the cost associated with these employees.

HOW TO START AND BECOME A SUCCESSFUL POULTRY FARMER

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24 Comments

I must say this information is very informed. I’ve really gained a lot here.

Am encouraged to start and… Am encouraged to start and run my firm

A very useful information,… A very useful information, and am motivated to venture into this business

Good website for peasant… Good website for peasant agro- farmers to gain and skills. Thanks

very informative very informative

Very good and timely info on… Very good and timely info on kienyeji chicken farmimg

This is a very good article… This is a very good article. have been looking for information like this in vain

Hi i need to know how much… Hi i need to know how much and where i can get 3 weeks old chicks of KARLO kienyenji

Joyce kasarani Nairobi

This is a good article and… This is a good article and thanks alot cos i have learned so much on Kienyeji chicken farming. How can i please downloading the business plan ?

Job well done,pongezi for… Job well done,pongezi for the good work you’re doing in educating us better farming methods, I have already started with few kienyeji chicken and I want to grow,thanks and continue.

Thank you the article is… Thank you the article is very informative, I look upon to start kienyeji farming very soon after gaining alot from this article

Thanks for the information Thanks for the information

Very good job,thanks. Your… Very good job,thanks. Your article has most of the information a farmer needs to do the care.

kindly share with us… kindly share with us different feed formulation for different stages of both kiemyeji and other chicken. You can still do for mixing of 70kg

On the previous page, you… On the previous page, you gave us a simple guide on making 70kg of Chick mash,Grower mash, layer mash, broiler starter,broiler finishes and kienyeji mash. The Chick mash ,Grower mash and Layers mash indicated above are they for kienyeji chicken or for other chickens (kuku wa grade)? Do we have kienyeji formulation for different kienyeji stages?

Please read the section on …

Please read the section on “ Feeding Kienyeji Chicken ” above. 

Thanks for the information,… Thanks for the information, however i have looked for the feeding schedule for kuriolers on intensive system but i could not find. kindly share with as well.

Hi I need 200 3 weeks old… Hi I need 200 3-week old KARLO chicks. I will appreciate it if you could also confirm all feeds required to maturity including medication. Do you sell feeds too? Can you deliver these to Chuka, Tharaka Nithi County? Kindly confirm and share your affordable costs Regards kubai

Interested with kienyeji… Interested with kienyeji farming

Good idea for we small… Good idea for we small farmers if one follow the steps given at last will get profit Can we start keeping them as groups then be assisted?

Very informative. Hope i… Very informative. Hope i change my kienyeji way of rearing kienyeji chicken.

Good job comrades,I have… Good job comrades,I have just started my kienyeji chicken farm,I expect to get more from you.Thank you

Hello, my question is how I… Hello, my question is how I can get sasso breed in Kenya, siaya county, ugunja sub county

Check the list if SASSO…

Check the list of SASSO Chicken suppliers here  https://value.co.ke/article/sasso-chicken-breeds-details-and-management-information

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poultry keeping business plan in kenya

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  1. [Pdf Sample] Poultry Farming Business Plan In Kenya Docx

    Farm Setup and Infrastructure. Creating an efficient and sustainable farm setup is essential for the long-term success of your poultry farming business. This section covers aspects such as land selection, farm layout, infrastructure requirements, and waste management systems. Additionally, it discusses the necessary permits and licenses needed ...

  2. Chicken Farming Business Plan: How to Start a Profitable Poultry Farm

    A healthy layer chicken can lay up to 325 eggs in a year. Selling fully grown healthy chickens can earn a profit of $10 to $11 per bird. Poultry eggs can be sold for $2 to $3 per crate, with each crate containing 30 eggs. With 500 layers producing 12,000 eggs per month, a poultry farmer can make $1,500 per month.

  3. Chicken Farming Kenya: How to start a profitable poultry business in Kenya

    If you are ready to get started in poultry farming in Kenya, these are the basic requirements you need to set up your farm. LAND: The no 1 thing you need to get right in poultry farming in Kenya is land. a plot of land of 120 x 60 square meters is okay for setting up medium scale poultry farm in Kenya, at least for a start.

  4. How to start poultry farming in Kenya

    The following is a guide on how to do poultry farming in Kenya. The guide brings to light the basics when it comes to keeping and managing a successful poultry farm in Kenya. 1. Always have a business plan. Sit down and come up with an effective and concise poultry farming business plan.

  5. How to Write a Business Plan for Your Poultry Farming Business in Kenya

    Hence your business plan should include: 1) Type of Bird you want to concentrate on. Here you choose Chickens (Layers, Kienyeji or Broilers). I choose chicken because that's what this article focuses on. There are other types of birds that are good for livestock business too, such as Goose, Duck, Turkey, etc.

  6. How to Start Poultry Farming in Kenya [Full 2024 Guide]

    To start poultry farming in Kenya, follow these steps: Choose Your Poultry Sector. Poultry Farming is often a field many people want to venture into. However, you have to know the ideal category for you. You can either do broiler farming or layers farming. Broiler farming is the rearing of chickens for their meat.

  7. How to Farm Kienyeji Poultry in Kenya & Make Millions

    How to keep chicken; Caring for poultry; Culturing management; Improved Kienyeji farming techniques; Step 2: Develop a Business Plan. Any business increases its chances of success by having a simple business plan. A business plan aims to: Outline your goals, the scale of the farm, the target market, marketing strategies, and financial projections.

  8. Chicken farming in Kenya business plan

    Here are the steps to create a comprehensive business plan for your chicken farming operation: Market research: Research the demand for chicken products in Kenya, including the types of chicken products that are in demand, and the target customer demographic. Choose a business model: Consider the size of your operation, the amount of investment ...

  9. Poultry Farming in Kenya: A Beginners Guide

    It is a very lucrative business especially in Kenya with a great demand for both chicken eggs and chicken meat (the price of one egg ranges from Kshs 5 to Kshs 15 whereas 1kg of chicken goes at Kshs 200). With that in mind, starting a poultry keeping can a profitable venture in Kenya.

  10. How To Start A Poultry Farm In Kenya Easily For Profits Now

    Here are the steps to follow on how to start a poultry farm in Kenya: Step 1: Draft an effective poultry farming business plan in Kenya that will help you carry out the SWOT (strength, Weaknesses, Opportunities and threats) analysis about poultry farming. Step 2: Select the type of chicken that you want to rear to avoid mixing species that ...

  11. How To Start Poultry and Chicken Farming in Kenya

    6. Run it like a business. For your chicken farm to succeed, you will need to run it as a business. A well-run chicken business will require the following:-Business registration. Proper record keeping. Owner and employee welfare - The owner and employee should earn salaries. Proper management and job specifications. A risk management plan.

  12. Poultry Farming in Kenya 2024: Breed Selection, Feeding Strategies, and

    Conclusion Embarking on a poultry farming venture in Kenya is a journey filled with challenges, learning, and potential rewards. By understanding the industry, choosing the right type of farming, and implementing effective management, health, and marketing strategies, farmers can carve a successful path in this field.

  13. How to start a chicken business in Kenya: Poultry Farming

    Profits. This is the most important point to consider. This is because it is what will make your business worth venturing into. As earlier explained, the broiler chicken matures faster than the kienyeji. However, the kienyeji eggs are much more expensive than the broiler eggs. Therefor make sure you have this in mind before starting your business.

  14. Poultry Farming In Kenya

    Make a good business plan before starting and try to work according to the plan. Include everything from starting to marketing in your business plan. Ask for help from an expert if you are a beginner. Step 4: Select a Good Location. Selecting a very good location is very important for commercial poultry farming business in Kenya.

  15. The best chicken farming business plan (Updated Plan)

    Peris Mbuthia: How I saved Sh. 25 million to start my business. Financial planning. Draw up cost of construction, buying equipment and working capital for buying chicks, feed, packaging costs, vet cost etc. Project your profit and loss account, projected balance sheet.

  16. Chicken hatchery business plan in Kenya

    Here is a sample chicken hatchery business plan for Kenya: Executive Summary. Our hatchery business aims to provide high-quality hatching eggs and day-old chicks to the poultry industry in Kenya. Our mission is to improve the quality and productivity of the poultry industry by providing healthy, disease-free birds to farmers and producers.

  17. PDF Poultry Farming in Kenya: Breeds, How to Start

    The best chicken breeds for eggs in Kenya are the best lay eggs between the 18-80 weeks of your life. You will earn more money by selling 2 kg ex-layered hens for slaughter. They have a good conversion ratio of 6 eggs per kg of used layer mesh. The best types of layers in Kenya are; Kenchic Layers.

  18. How to start a poultry farm in Kenya

    Your small poultry farm may start by focusing on two to three birds and then include more birds later as the business grows. How to start a poultry farm in Kenya Mostly, poultry farms raise birds such as domestic fowl or chicken as broilers and layers, duck, goose, quail, guinea fowl, turkey, pigeon, and peacock.You should also determine ...

  19. Cost of starting a successful poultry farming in Kenya

    Constructing a suitable poultry house that provides adequate space, ventilation, and protection from adverse weather conditions is essential. The cost varies depending on the scale of the farm and the materials used. On average, constructing a poultry house in Kenya can range from 200,000 KES to 500,000 KES for a medium-scale operation.

  20. Beginner's full guide to thriving kuku business

    The ideal stocking density should be two square feet per bird (2sqfeet/bird) for layers and one square foot per bird (1sqfoot/bird) for broilers. It will cost you Sh250,000 for 1,000 layers or ...

  21. How to Start Profitable Kienyeji Chicken Farming in Kenya. Download

    Starter feeds have a high level of protein of 22%-24% for meat chicks and 20% for layer chicks. If you are raising you are Kienyeji chicken for meat, you should give the starter required for meat birds, and similarly, if you are raising them for eggs, you should give then the starter feed for laying birds.

  22. [Pdf Sample] Poultry Farming Business Plan In Kenya Docx

    Creating an competent and sustainable farm setup is essential required the long-term success of your poultry farming business. This section covers aspects such as land selection, farm layout, engineering requirements, and waste management software. Additionally, it discusses the necessary permitting and licenses needed to operate a poultry farm ...